Dr. Miele Cosmed Group

Sofin: for laundry that doesn’t just feel clean, but also impresses with its fragrance 🌺🧺
Thanks to our newly developed formulas, our detergents, laundry perfumes and fabric refreshers are more effective and provide longer-lasting, more intense fragrances.
One brand. Everything you need for laundry. Deep clean, powered by lasting scent.

Feel the loving care! It’s time for a new chapter in the story of Bobini.

The new Bobini is more than just a visual refresh- it is a coherent, emotional story about care and closeness that is embedded in the brand’s strategic vision. The Bobini characters set out into the world with a clear message: Let’s prioritise the well-being of children and the comfort of parents. Let's nurture shared moments, build relationships and show love every day to create the most beautiful childhood and parenting memories.

Sofin Complete Care is now available in a fresh new look! 🌸

We’re excited to present the NEW line of Sofin laundry detergents.
Our Sofin Color, Black & Jeans, All-in-One and Quick Wash variants now feature a modern new design that combines trusted care with enhanced cleaning power.

Our new formula delivers:
🌀 Deep cleaning – even at low temperatures
🎨 Color protection for long-lasting brightness
🧵 Gentle fibre care and lasting freshness
🌿 Dermatologically tested, skin-friendly, and environmentally conscious.

Each 1.1l bottle is fully recyclable and provides up to 30 loads of perfectly cared-for laundry.
With Sofin, your clothes will stay as beautiful as the day you bought them! 💙

New shower gels are coming – Mood Care!

✨ SUNRISE – Energize your senses with a fresh, invigorating scent and guarana-infused formula for a vibrant start to the day.
❤️ PASSION – Find balance with a warm, sweet fragrance and vitamin-rich care for silky-smooth skin.
🌙 DREAMY – Unwind with the calming scent of lotus flower and DreamSentz-technology for ultimate relaxation before sleep.

Mood Care – Feel good, every moment!

Bobini Fun – Colorful Bathing Fun! 🌈🛁

With Bobini Fun Foam Soap, washing becomes pure joy! The fluffy pink or blue foam makes even little bath rebels excited. Gentle cleansing, nourishing moisture, and a fruity scent – without staining skin or the tub. Have fun, stay clean – just Bobini Fun! 🎉

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The ultimate 4-in-1 MEN shower gel 🚿!

Get ready for a fresh start with our 4-in-1 shower gel!

Ideal for body, hair, face and beard care. With an intense, spicy scent and a microplastics-free formula, you can feel good about your grooming routine. 🌍💪

💖 Valentine's Day – A Day of Love 💖

Whether you're in a relationship or spending the day solo, Valentine's Day is all about love! 💌 We wish everyone a day filled with beautiful moments and positive vibes. 💐

Treat yourself to something special with Sofin Laundry Perfume 'Love Charm'. A little love you can feel – with every wear, with every scent. 💕 Sofin – for the special moments.

Unsere Hygieneprodukte sind nicht nur für Kinder, denn auch für Erwachsene eignen sie sich bärenstark. Damit ist die ganze Familie immer und überall geschützt – ob auf dem Spielplatz, in der Schule oder zu Hause. Ihr findet uns im Aldi Süd, Kaufland und Rossmann. 🛒

Der fruchtige Erdbeer- und Himbeerduft unserer bobini Produkte macht das Reinigen der Hände zu einem großen Spaß für die ganze Familie.
Im eurem ALDI Süd und Kaufland erhältlich.🛒

Habt ihr schon unsere bobini kids Hygieneprodukte mit fruchtigem Mangoduft 🥭 ausprobiert? Damit seid ihr immer und überall geschützt – ob auf dem Spielplatz, in der Schule oder zu Hause. Ihr findet uns im Aldi Süd, Kaufland und Rossmann. 🛒

Noch bis zum 01.08.2021 bekommt ihr unsere bobini Hygieneprodukte in ausgewählten Rossmann Filialen 20% günstiger. Dazu findet ihr in den Filialen den passenden Regalcoupon. Wir wünschen euch viel Spaß beim Einkaufen!