Nouvelle Nomad

Nouvelle Nomad

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Welcome to Nouvelle Nomad
Vintage Moroccan rugs and artisan made wares. Sustainably handmade treasures for your home and for your travels.

Marrakech | Melbourne | London
Est. 2016 Based between Melbourne, Australia and Marrakech, Morocco, Nouvelle Nomad was created by founder Bridget John to share the joys of travel, while collecting beautiful vintage and handmade treasures along the way. Since 2016 Bridget has been partnering with local family businesses, specialist carpet traders and artisan makers here in Morocco to source this un

Photos from Nouvelle Nomad's post 27/03/2025

Vintage Marrakech - with so much new building and renovation always happening in the Medina I often look back through old photos to see how the streets and buildings have changed over the years

1. An old photo from my phone in 2016

2. The same corner this week - while the shop itself hasn’t changed that much since then it’s now surrounded by new cafes, restaurants, shops and riads, new pavements and awnings with the renovated entrance to Ben Youssef just down the street

Marrakech is changing fast! I love the new shinier version that’s emerging, but miss this old version too - from the pre-Instagram reels days! When everything was still a beautiful discovery not a “hidden gem” on an Instagram reel’s check list

23/09/2024

Add warmth & texture with layers of handwoven vintage rugs and textiles in earthy terracotta and rich berry tones.

New collection of treasures loading 🧡🧡🧡

10/09/2024

Collecting, collecting, collecting…. A big beautiful pile of new arrivals coming to the shop very soon ❤️

Nouvellenomad.com

Photos from Nouvelle Nomad's post 17/05/2024

❤️ New arrivals to the shop include some beautiful vintage Boujad region rugs in bright berry tones. Unique handwoven pieces of art full of history and character.

Can you spot the little people 👫 in this gorgeous over sized runner?

21/04/2024

A few new followers on here - so thought I’d say hello and welcome, I’m Bridget 👋

I’m an Aussie who fell in love with Morocco 8 years ago now and since then have built a life and a business based between Melbourne and Marrakech that keeps me constantly exploring, growing and inspired.

Over the years I’ve loved sharing my travels, the journey of building the business, and the special connections to the people and places that Nouvelle Nomad has been built around.

In January this year I packed up my apartment in Melbourne and have been based back in Marrakech again. It’s been a grounding and reaffirming experience coming back this time. Not the same as other years. This year has felt different.

I’ve watched this city shifting and changing with the set backs from Covid, then recent Earthquake, and the current unsettled state of the world - but it’s amazing to see much of Marrakech rebounding and thriving.

Tourism is booming - So much so that I don’t think I’ve ever seen the city with such a constant stream of visitors. Some would say for the better, others would say for the worse. Like with all Instagram famous destinations, the numbers of international visitors quickly changing the flow of local life.

There’s new openings of boutiques, restaurants, riads, international events and festivals happening all the time making it such a vibrant city to live in.

But I love sharing some of the other sides to Marrakech that you might not get to see in the usual guides - the little galleries, the artisans, the local designers and small businesses that make this city so soulful, entrepreneurial and creative.

I’m always slowly adding new articles to the travel guides section of my blog with my favourite spots and recommendations for if you’re visiting this part of the world. I hope you’ll find them helpful!

And if you’re ever in the same part of the world as me - say hello 👋 always love catching up with an Instagram friend for an adventure or a mint tea :)

X Bridget

Photos from Nouvelle Nomad's post 07/04/2024

Are you in Marrakech in April? ☀️

Tickets are available now for the .ma festival and you should definitely come along!

Over 3 days Marrakech’s creative community of women coming together in inspiring locations for:

🫶 Workshops and panel discussions on health, creativity, activism and wellness
🫶 A ride around Marrakech on 2 wheels with
🫶 Viewing of the award winning documentary Q
🫶 Rooftop dinner at .marrakech
🫶 I’ll be hosting a workshop on business and brand planning for business owners along with many other incredible panelists and workshop hosts attending

Tickets and program available at the .ma linktree - see you at the festival in three weeks!

22/03/2024

Spring doing it’s thing in Marrakech 🌺

Photos from Nouvelle Nomad's post 21/03/2024

The colours of Morocco 🌴🧡🇲🇦 the rich terracotta tones of the earth and the landscapes reflected in the rich natural plant and vegetable dyes of the textiles.

📸 photos from a trip to Tamnougalt in the south of Morocco

13/03/2024

New arrivals in all the beautiful berry tones 🍇🍓🍒

09/03/2024

People often shy away from purple rugs thinking the colour will be too strong - but these beautiful lilac and plum tones actually look soft and earthy in the right interior with natural light.

A handful of this style of vintage Boujad kilim runners are available at the moment in great original condition. Intricately handwoven treasures in soft magenta, grape, plum and berry tones.

Perfect for bedside, kitchens, hallways and anywhere that needs a beautiful layer of texture and colour.

Photos from Nouvelle Nomad's post 07/03/2024

Runners ❤️

A beautiful new collection of vintage runners is coming to the online shop this week. Pink ones.. purple ones.. red ones.. terracotta ones.. all unique, all one of a kind treasures.

Have found some great pieces similar to the favourites from last year’s collection in these photos. Hard to come by! So if you’ve been looking for a while I think you might love these…

With love from Marrakech ❤️

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Address

Marrakesh

Opening Hours

Thursday 11:00 - 17:00
Friday 11:00 - 17:00
Saturday 11:00 - 17:00
Sunday 11:00 - 15:00