Senteur Lab

Sense of Malaysia × PURITEA

In Malaysia, every culture carries its own scent,
and every pair of hands holds an untold story🇲🇾

PURITEA transforms real tea leaves into fragrance —
capturing the warmth of steeping tea,
the quiet breath of mountains,
the stillness found in a single cup🍵

Now, we are honored to be part of
🎊Sense of Malaysia at KLIA Terminal 1🎊
a space where local artistry and heritage meet travelers from the world.

Here, a perfume is more than a product;
it is a piece of memory you can breathe🌟

Take home not just a souvenir🎁
but a story scented with Malaysia🇲🇾

A gentle afternoon of tea and scent 🍵✨
We are truly honored to collaborate with Dilmah Tea and Hilton Kuala Lumpur to bring a special sensory experience this season.

From now until 31 December, every Hilton afternoon tea set comes with an exclusive Puritea perfume — carefully crafted from real tea leaves 🍃 to capture the natural elegance of tea in every note.

This is a celebration of calm, warmth, and subtle luxury, where each sip of tea meets the delicate art of fragrance.

On 20 November, we hosted a one-day-only guided perfume experience, where guests discovered how tea’s quiet elegance can be transformed into fragrance.

A heartfelt thank you 🙏 to Dilmah Tea for their generous support in making this collaboration with Hilton possible.
Your partnership allowed us to share our passion and craft with a wider audience in such a beautiful setting 🌟.

And to everyone who joined us, your presence made the day truly memorable.

We look forward to more moments of tea, fragrance, and thoughtful indulgence — a gentle reminder that luxury can be quiet, meaningful, and deeply personal 🍂

🌿 Introducing the Tea & Rose Collection 🌹
Where the stillness of tea meets the softness of rose.

On this 31st August, we're releasing a new fragrance chapter —
a quiet dialogue between six heritage teas and six timeless roses.
From the misty cliffs of Wuyishan to ancient rose gardens of Persia and France, each pairing is designed for moments of calm, focus, and gentle joy.

✨ Whether you're drawn to the smoky depth of Wuyi Shuixian with Damask Rose,
or the bright lift of Darjeeling with Abraham Darby —
this is a collection for those who seek serenity, not noise.
Presence, not pressure.

🍵Two Discovery Sets Now Available:

🫖Tea Origin Discovery Set
Trace the roots of our scent philosophy with six perfumes crafted purely from iconic teas —
Bai Hao Yin Zhen, Longjing, Junshan Yinzhen, Wuyi Shuixian, Darjeeling, and Liu Bao.
Each bottle holds the calm clarity of tea, bottled for focus and restoration.

🌹Tea & Rose Discovery Set
Explore six new scent pairings where tea and rose meet in quiet harmony.
From floral-fruity to warm and woody, these combinations speak in whispers, not declarations —
made for moments when you want to soften, reset, and return to yourself.

👜 And now, every 5ml or 50ml bottle in both sets comes with its own dedicated pouch bag —
so your scent of stillness can travel with you, tucked safely by your side.

🎉The journey begins tomorrow — 31st August✨
Thank you for walking this quiet path with us 🌿

Each spray, like a well-brewed tea, grounds your spirit in calm🌟

🌿 Introducing Noirelis Celeste
A fragrance of aged stillness and quiet bloom —
where the earthy depth of Liu Bao dark tea meets the soft resilience of Rosa Chinensis 🌸🍵🌧️
This is a scent for grounding — for evenings when the world moves too fast, and you long for your breath to catch up.

🫖 The Tea: Liu Bao
Grown in the misty hills of Wuzhou, Guangxi, Liu Bao is one of China’s most historic post-fermented teas.
Aged slowly in stone-walled chambers, it develops a signature
“窖香” (yao xiang) — a scent of old wood, damp earth, and quiet time. 🪵🍂
It’s often brewed not to stimulate, but to restore.
To bring you back to yourself when your thoughts feel scattered.
Like warm hands around a clay teacup, it steadies you without needing words.

🌹 The Rose: Rosa Chinensis
One of the earliest cultivated roses in the world —
Rosa Chinensis traces its lineage back to Tang dynasty gardens.
Soft-petaled and long-living, she’s known as the longevity star among blooms💮
Her scent is not bold, not sugary, but gently floral — like petals pressed in books, like fabric dried under sun and rain.
A beauty not designed to be admired, but to accompany.

🌤️ Noirelis Celeste is a scent of interior space.
Imagine sitting indoors after a light rain.
The windows are half-open.
Steam rises from a fresh pot of Liu Bao tea — amber-dark, earthy, grounding.
Across the room, a vase of Rosa Chinensis releases the faintest trace of petal-warmth.
The scent doesn’t announce itself — it simply fills the silence between breath and thought.
It stays close, like calm that was always there but forgotten.

🧘‍♀️ This is a scent for quiet anchoring.
For soft evenings. For focused hands.
For minds that need to rest without unraveling.
The tea brings depth. The rose brings tenderness.

Together, they form a harmony not of contrast, but of quiet accord.
Not floral. Not smoky.
But something deeply settled — like memory, or meaning.

🍵🌹
This is the final creation in our 【Tea × Rose】Collection.
Soon, we’ll share the full Discovery Set, where each pairing tells its own quiet story.
The official launch is just ahead🎉🎉

Until then —
May every breath, every spray, and every cup remind you:
you don’t need to be anywhere else but here✨

Each spray, like a freshly steeped tea — calming, centering, and truly yours🍵🌸☁️

🌿 Introducing Rubyelan Velvet

A fragrance of quiet sunlight and softened bloom —
where the crisp brightness of Darjeeling black tea meets the tender fruit-blush of Abraham Darby rose🍑🍵🌸

This is a scent for lightness — for moments when you don’t want to escape, just to breathe a little easier.

🫖 The Tea: Darjeeling
Grown on the Himalayan slopes of northern India, Darjeeling is known as the "champagne of tea" —
bright, golden, and delicately floral, with notes of muscatel grapes and wildflowers. 🍇🌾

It’s a tea beloved by British afternoon rituals — not for its strength, but for its clarity.
Each infusion feels like a breeze through your thoughts: clean, uplifting, quietly focusing.
Not forceful — simply… present.

🌹 The Rose: Abraham Darby
A modern English garden classic, bred by David Austin.
This rose isn’t about drama — it’s about warmth.

Soft petals unfurl notes of peach, apricot, and a touch of honeyed tea,
like morning sunlight caught in bloom.
It speaks gently — a kind of joy that doesn't need to be loud🍑🌞🌿

🌤️ Rubyelan Velvet is a fragrant pause in the day.
Imagine a sun-dappled backyard, fresh tea steeping in a porcelain cup,
its amber hue catching the light.
Nearby, the Abraham Darby roses sway in the breeze, releasing their golden fruit scent —
not to impress, but to comfort.
The air is filled with a soft clarity, like walking barefoot on warm grass.

It doesn’t try to change your mood.
It simply helps you feel more like yourself.

🧘‍♀️ This is a scent for ease.
For gentle resets. For that quiet return to focus.
Not overly sweet. Not heavy. Just a soft, daily luxury.
Like a clean page. Like light across your skin.
Like a breath that says: you’re allowed to take your time.

Each spray is a moment to rest —
to recalibrate, to soften, to find your way back to stillness.

Each spray, like a well-brewed tea, grounds your spirit in calm🍵🌸☁️

🌿 Introducing Olomere Revere

A fragrance shaped by stone and softened by bloom —
where the roasted elegance of Wuyi Shuixian oolong meets the ancient warmth of Damask Rose 🌸🍵

This is a scent for grounding, made for quiet mornings, focused minds, and the calm between two thoughts.

🫖 The Tea: Wuyi Shuixian
Grown on the cliffside crevices of Wuyishan in Fujian,
Wuyi Shuixian is a signature rock oolong —
known for its layered depth, toasty smoothness, and mineral
“yan yun” (rock rhythm).

Its scent carries the strength of fire and the stillness of stone:
roasted orchid, misty earth, and a grounding calm that lingers like breath on warm porcelain.
It’s not a flashy tea — it’s steady, composed, and quietly powerful.

🌹 The Rose: Damask Rose
With origins in ancient Persia and Damascus, this rose has been cultivated for over a thousand years —
a flower deeply tied to sacred rituals, poetry, and healing.

Especially prized in Isfahan, Iran, the Damask Rose releases a soft, honeyed floral warmth —
never overly sweet, but rich, serene, and enveloping like silk draped in sunlight.
It’s a rose of soul rather than seduction.

🌤️ Olomere Revere brings these two grounding spirits together.
Spray it on and step into a quiet study, sunlight filtering through wooden slats.
A cup of tea sits at your side — warm, golden, faintly smoky.
Nearby, a bundle of Damask roses unfurls, releasing slow waves of floral softness into the space.

This isn’t a scent that grabs you.
It rests beside you.
Like pages of a well-loved book, like mountain mist before dawn,
it reminds you that quiet is a presence.

It does not rush you toward calm.
It helps you remember it was there all along.

🧘‍♀️ If you are drawn to depth, to stillness, to subtle strength —
If your idea of luxury is a quiet moment to yourself with tea and soft light, Olomere Revere was made for you.

Each spray is a return —
to breath, to clarity, to yourself
🍵🪨🌹

🌿 Introducing Ambreau Lumen
A soft golden light in fragrance form —
where China's rare Junshan Yinzhen tea meets the nostalgic elegance of Bourbon Rose🌸🍵

This is a scent created for the quiet moments, when the world slows down just enough for you to return to yourself.

—

🫖 The Tea: Junshan Yinzhen
Harvested from an island on Dongting Lake in Hunan, Junshan Yinzhen is one of China’s rarest yellow teas —
known as the "soft gold" of tea.
Through its unique menhuang (sealed yellowing) process, the tea develops a gentle, honeyed sweetness with a breath of bamboo and warmth.
It is not a tea that shouts, but one that settles into your senses with subtle grace.

—

🌹 The Rose: Bourbon Rose
Originating on the French island of Réunion (formerly Bourbon), this heritage rose became famous through the cultivar Souvenir de la Malmaison, named after Empress Josephine’s beloved garden.
Its scent — velvety, floral, and faintly powdered — carries with it a kind of faded nobility, soft and reflective.

—

🌤️Ambreau Lumen brings these two quiet souls together.
As you wear it, you're taken to a lakeside porch in the stillness of afternoon — tea steaming in a white porcelain cup, golden in color and rich with soft warmth.

Roses bloom nearby, their scent brushed with sun and wind.
Nothing is rushed. Nothing demands your attention.
And yet, everything feels alive.

This scent doesn’t uplift in loud ways.
It steadies you. Grounds you.
Like a warm coat on a cool day or a friend who simply listens —
it offers comfort without expectation.
It is the space between noise, the silence that restores.

—

🧘‍♀️ If you are drawn to stillness, to moments of inward focus —
if you find peace in a cup of warm tea or in the softness of fading afternoon light — Ambreau Lumen was made for you.

Each spray, like a perfectly brewed tea —
calming both body and spirit🍃🍵

When Tea meets Rose — 🍵🌹
SILVALBA SEREN✨ the scent isn’t loud.
It simply understands you.

A gentle fusion of Silver Needle white tea and the timeless Alba Maxima white rose.

This is a fragrance for those quiet moments — the ones you keep for yourself🌿

📍 Why these two?
Silver Needle, known as the “Fairy of Teas,” comes from Fujian, China. Lightly oxidized and incredibly delicate, it carries the aroma of spring buds — fresh, subtle, and pure🌱

Alba Maxima, often found in medieval monastery gardens, symbolizes purity and grace. Its white petals appeared in classical paintings — serene, still, sacred🤍

🍃☁️ Together, they speak softly:
Both are light, reserved, and quietly noble. The slight bitterness of the tea reveals the softness of the white rose — creating a fragrance that’s layered, minimal, and deeply soothing.

🪞 The scent paints a still life:
Sunlight rests gently on a pale wooden table.
Hot water meets porcelain.
Silver Needle leaves swirl like silk underwater, releasing a clean, breath-like aroma.
Next to it, a bouquet of white roses slowly opens. No loud florals. Just a soft trace — like dew on petals. It’s not there to impress, only to be with you.

🧘‍♀️ The feeling? Like a quiet reset.
This scent isn’t about passion or drama. It’s about a pause.
A breath. A moment of calm between everything else.
It doesn’t ask you to smile.
It simply stays — as if it knows.

If you’ve ever wished for a scent that’s not about performance, but presence —
Then let SILVALBA SEREN be your five-minute retreat in a bottle.

“Each spray, like a perfectly brewed tea —
calming both body and spirit.”

More scent stories will follow — each one a delicate dialogue between East and West🌹🍃

📣 We’ll be introducing the rest of our【Tea × Rose Collection】soon — stay tuned for more fragrant pairings to come✨

seren

🌿 Lushea Dew —
Longjing Green Tea × Centifolia Rose 🌸

A scent where East meets West — and stillness turns into fragrance🌏🕊️

From the misty hills of Hangzhou, we draw inspiration from Longjing tea 🍃 — once an imperial tribute, known for its roasted chestnut aroma and calming green freshness.

From the flower fields of Grasse, comes the Centifolia rose 🌹 — soft, layered, and full of honeyed floral warmth, once cherished by European nobility.

✨ Why this pairing works:
Longjing’s grassy, airy freshness 🌿 keeps the rose from becoming too sweet.
The rose’s silky softness 🌸 smooths out the tea’s cool clarity.
Together, they strike a beautiful balance — where lightness meets depth, and freshness meets softness🌬️💫

🫖 Picture this:
☀️ Morning sunlight spills across the table.
A porcelain pot releases steam as hot water meets freshly roasted Longjing leaves — the scent rises, green and pure, like mountain air after a spring rain🌿
By the window, a Centifolia rosebud rests quietly in a vase — not overwhelming, just soft and elegant.
As the tea cools, its warmth mingles with the floral air🌸🍵
There’s no rush. Just the comfort of a slow morning, the scent of nature indoors, and the gentle presence of something beautiful🌼

Lushea Dew captures this moment — and carries it with you.

This is the first bloom in our new 【Tea × Rose Collection】
More scent stories will follow — each one a delicate dialogue between East and West🌹🍃

📣 We’ll be introducing the rest of our【Tea × Rose Collection】soon — stay tuned for more fragrant pairings to come✨

🌹 Tea & Rose Collection —
Where soft scent meets soft form.

Our newest collection, Tea & Rose,
is where delicate florals meet the calm of tea.

And now, every scent comes with its own gentle-toned pouch —
a design that speaks the same soft, romantic language💫🌸

Whether it’s the quiet bloom of rose or the grounding note of tea,
this pouch was made to carry more than just perfume.
It carries a feeling — one of stillness, one of softness🍃🌹

📦 Now included with all 50ml bottles and Discovery Sets.

Stay tuned — we’ll be unveiling each new Tea & Rose perfume soon, one by one🌹🍵

🍃 Tea Origin Collection —
Earthy, grounded, now wrapped in linen.

Our Tea Origin collection is infused by real tea leaves —
Quiet, grounding, and natural in every note🍂🍵

Now, every scent from this collection comes with a pouch to match:
linen in earthy, neutral tones, designed to reflect the calm spirit of tea.

Tuck it in your bag.
Spritz when the world gets too loud.
Your quiet tea moment is now always within reach🧘‍♀️✨

Next: A softer bloom is coming... 🌹