� Nail Nerd since 06 �Authentic services, dream clients & profitable businesses for all Nail Pros � [email protected] � Find classes near you
Hi! I'm Mary. I inspire Nail Pros to discover their magic, celebrate their wizardry & live their greatest adventures... …and I’m a fangirl at heart. Yes, I’m a working Nail Pro & I love it. I’m obsessed with my craft, my schedule is full & my clients appreciate me. After Forrest-Gumping my way through a booth rental for a decade, I realized that the reason my business rocks is because I’ve baked myself into it. As in, the stuff that makes me “Me”. Seriously, I fangirl every day at work & have a total blast! Is it really that simple? Yes. And it’s fun, too. Pinky swear. That’s why I am #rideordie dedicated to helping you leverage the biggest asset in your business: YOU. My natural fangirl ways make it easy for me to see your awesomeness. And my experience as a nail skills & business coach will help you leverage it for the freedom you want: financial, time, creative… Which is it for you? Imagine: what would it be like to command higher prices for simply being the best version of you possible? Because lemme tell you, it WORKS. When you embrace your unique talents, skills & preferences, your business thrives. It becomes easy. Every day becomes an adventure. “Today you are You, that is truer than true. There is no one alive who is Youer than You.” -Dr. Seuss Can I just high five you now, please? Then let’s combine that wonderful Youness with a few business foundations & a bit o’ discipline. Boom! Your nail business goes from a duct-taped social calendar to a well-oiled vehicle of freedom. Dream clients find YOU. You get creative & expand your business. You even have paid vacation. say whaaat??? Are you ready to step in & drive the business of your dreams? She’s revved up & waiting for you.
CND is the world leader in nails, fashion & beauty. We are dedicated to YOU, the Nail Professional! This Page provides industry information, inspiration & continuing education in Colorado & beyond. I personally like to talk dollars & cents & how to bring them together with our collective passion of nail perfection. E-mail, text, Facebook, twitter, Pinterest & Instagram-friendly. (Some telepathy.) Prefer to customize your education like your morning coffee? Private coaching available!
Mission: To empower Nail Professionals to own their worth, grow confidence in their skills, flex their business muscles & find deep-heart fulfillment all while bringing beauty into the world!
with color one obtains an energy that seems to stem from witchcraft • #henrimatisse • definitely ready for some weekend majik
#cnd #weartherainbow #qotd #fridayfeeling
loving reminder: you are the boss of your business. You call the shots.
Your clients serve inspiration. Their nails are your canvas. They have style goals to guide your genius.
And YOU create the container where all of that collaborative magic happens.
You create the culture in your chair.
You recommend the right services.
You set the hours.
You create the policies.
You set the prices.
YOU are the PROFESSIONAL.
Stay steady + keep shining that beacon of PROFESSIONAL beauty + wellness. Your dream clients will respect + appreciate knowing how to interact with your business.
p.s. if you’ve been struggling with clients trying to boss you around, let’s talk. Book a Pivot strategy session with me before the price goes up on Sunday. We can start busting through that struggle + lay the groundwork for your new role as Chief Executive + Operator.
photo credit @nailpro
when you feel like your services are worth the price, you won't ever resent your clients or dread a service again 🥰⠀
I recently consulted with a hair salon owner who, in 4 short years, has doubled her staff while retaining all her original stylists. They've outgrown their current space + looking for a new one. She wanted to know how she could use her new website to continue to grow.
I suggested leveraging the salon's secret sauce of community: charity, events, friendship, womanly support. That's what makes her salon special.
We talked about creating a lounge + adding a membership to her menu. Clients can relax in the lounge, enjoy a tasty beverage + receive a membership service alongside likeminded women, away from the rest of the salon.
Her eyes lit up at the possibility of providing a sanctuary for her clients, where they could nurture the sense of community that's already there.
Don't get me wrong: adding perceived value to your services doesn't have to be that big.
It could be as simple as providing an old iPad loaded with free games to clients who bring their kids to their appointments.
If that's not your clientele, use the tablet for digital magazine subscriptions instead of printed. (Most libraries have digital copies of many magazines available for free. Bonus: less clutter!) The main idea is to create an experience that feels worth the price - whatever that is - and deliver it with 100% your all.
If it feels draining or you resent your clients (or the work) - especially when it comes time to hand over your phone so they can tip - that’s a sign you should probably check in + find out why.
#cnd #theabundantnailtech #cndeducationambassador
there are many ways to do nails. I prefer strong + sleek that makes you look good no matter what you’re doing. What about you?
Happy Valentine’s Day! Which are you: Team 💕🥰 or Team 🖤☠️ ???⠀
💅: #CND SHELLAC in Wildfire + Candied, stamped with VINYLUX Wildfire.
Learn ADVANCED stamping techniques in #CNDArtrageous on March 9 at Saloncentric in Fort Collins, CO. Register directly with the store by calling 970.282.9580 or tap the location link above to dial directly 👆👆⠀ ⠀
#valentinesdaynails #valentinesnails #rednails
the successful nail pro’s dirty little secret: it’s ok to charge less than “industry standard” 🤭⠀
One of the most common objections to premium pricing I hear is, “I could never charge that much. I live in Lalaland, XYZ + people here will not pay that much.”⠀
You know what? That’s ok. Not every market will bear a $60 Shellac manicure before nail art.
What’s not ok: using location as an excuse to undercut competition 🤮 or stay stuck in a rut because you’re actually scared to charge more.
Premium pricing is about more than just a number. It’s about the perceived value of what you’re offering.
The opportunity? It’s up to you to communicate that your premium service is valued at that premium price.
One way you can do that: get certified in your system of choice. Learn its benefits + consistently educate your clients on them.
For example: #CND Shellac contains patented polymer technology that guarantees NO nail damage (when you follow directions, of course.) ⠀
Other ways to add perceived value to a premium service: include amenities in your services. Play up what makes YOU unique. Make the client experience last beyond their biweekly appointment. And the list goes on.
Side note: There are *very* simple ways to make sure you’re properly priced for your area - ways that are emotionally neutral + don’t make you feel like sh*t or resent your clients. AND NO CREEPING ON YOUR NEIGHBOR NAIL PROFESSIONALS’ PRICE LISTS TO “REMAIN COMPETITIVE” IS NOT ONE OF THEM.
If you’d like to learn more, DM me + let’s chat.
What constitutes a strong foundation in nail enhancements?
1. Strength: balance the structure of the nail enhancement to create a strong nail that withstands everything a fierce woman handles in a day. This means tapered zones 1 & 2, straight lower arches and an apex that balances out the length of the entire nail.
2. Toughness aka flexibility: Enhancements need to flex when they hit impact; otherwise they snap off. This means a balanced structure (see above 👆) + keeping them lubricated with SolarOil, otherwise they can get brittle, lift + chip.
My favorite medium to create enhancements is #CND Liquid & Powder because it’s utterly transformable + workable.
Learn more at cnd.com or in a Liquid & Powder Skill Builder class ✌️ Oh! And CND L&P is on sale at authorized distributors through Feb!
true or false: #SundayFunday always starts with a dark roast.
#CNDEnhancements with #CND #Shellac Luxe in Whisper decorated with rainbow gradient adhesive foils 🌈 ⠀
RED! All kinds of red. What’s your favorite red #CND shade? Mine in comments 👇
𝗵𝗮𝗽𝗽𝘆 𝗳𝗲𝗯𝗿𝘂𝗮𝗿𝘆, 𝗻𝗮𝗶𝗹𝗳𝗿𝗶𝗲𝗻𝗱! It’s a month jam-packed with history, romance, championships + new beginnings... ⠀
...aka delightful reasons to celebrate with seasonal nail art, service upgrades + salon experiences 👏👏 ⠀
In between celebrations + remembrances, don’t forget to take some time to fill your cup with something that brings you joy every day. Inspiration is everywhere if you’re looking🌱👀 ⠀
#lunarnewyear #yearofthemouse #blackhistorymonth #valentinesday #galentinesday #superbowl #hoorayforlove
Don’t you just love a client #nailfie in the wild?
@kripke reps Jaguars hockey in FL with #CND Shellac in Blackpool + Electric Orange, decorates with Vinylux in Blackpool and Cream Puff
coffee. water. sand. sun. #cnd.
Everything I need to ride the inspired new year wave beyond mid-January.
As the day-to-day of making a living returns to normal, don’t forget to look up every once in a while to assess where you’re headed.
Every client, every service, every new inquiry, every value-added upsell, every continuing ed class,
is a step toward your full books, your revenue goal, your dream vacation, your own salon, your retirement, your __________ (fill in the blank with your 2020 goals)
Happy New Year. Happy New Decade. I hope you enjoy the journey as much as the destination 🤙
Do you have goals for your business this year? I’d love to hear them so I can cheer you on 🥳
saving clients' brains from exploding 🤯 aka the paradox of choice
One of the most stressful things you can ask a client: "What color do you want today?"
You may feel like you're helping by giving options, but it can be overwhelming to have to choose from 100+ shades of Shellac...
and that's not even including 100's of layering and #easynailart possibilities.
That's why I love that #CND only has at most 6 new shades each season. It's just enough variety to feel interesting to me + my client
but not enough to be overwhelming and cause analysis paralysis.
Most clients can try each shade before the next season's releases (6 appointments usually = 12 weeks of nail color)
(BONUS: it's a smaller investment each season, too!)
Pictured here: Classic girl @hale_yeaahh ponders shades from spring's I Do, summer's Prismatic + fall's Enchanted Moments collections in #CND Shellac. Don't worry, she can handle the pressure! 😉
We see you making the world a better place 10 fingers at a time, Nailfriend. All while playing therapist, mother, sister, even pastor.
In case you haven't heard it lately, you're doing a fantastic job 🌟
It's a lot to juggle multiple clients,
prescriptively manage their services on the fly,
remember everything for next time,
and engage socially (𝐞𝐬𝐩𝐞𝐜𝐢𝐚𝐥𝐥𝐲 𝐢𝐟 𝐲𝐨𝐮'𝐫𝐞 𝐚𝐧 𝐢𝐧𝐭𝐫𝐨𝐯𝐞𝐫𝐭!)
And if you're a booth renter, let's not forget laundry,
bookkeeping and accounting,
Even if it feels overwhelming, you're doing amazing at this #nailtechlife!
It isn't always easy, but it's definitely worth it.
💅 #CND Shellac in Beau decorated with CND Shellac in Creekside, Candied, Honey Darlin’ and Shells in the Sand; finished with CND Shellac Glitter Top Coat.
one way to 𝗰𝗵𝗮𝗿𝗴𝗲 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂'𝗿𝗲 𝘄𝗼𝗿𝘁𝗵: show your clients how valuable you are
Nails, like any other professional service, is a partnership between client and provider.
The client hires a provider to give them results. The provider delivers to the best of her ability. The client goes home. That's usually where it ends.
And that's where a lot of nail professionals leave a ton of $$ on the table.
Yes, I'm talking about retail. But there's more to it than simply adding a few dollars to your service ticket.
I'm talking about raising your 🅿🅴🆁🅲🅴🅸🆅🅴🅳 🆅🅰🅻🆄🅴
aka how valuable your services seem/feel/look.
When you teach your clients how to take care of their investment,
when you tell your clients what to expect AFTER the instant gratification,
when you anticipate their needs and prebook their next appointment,
Your street cred flies off the chart 📈
And so does how valuable your clients see your services.
When you start thinking of your services (+ retail) in those terms, your imagination can run wild 🦓🐆🐎
❓❓If money weren't an object, how could you raise your perceived value?
𝑺𝒐𝒎𝒆 𝒓𝒆𝒕𝒂𝒊𝒍 𝒊𝒅𝒆𝒂𝒔 𝒕𝒐 𝒃𝒐𝒐𝒔𝒕 𝒚𝒐𝒖𝒓 𝒑𝒆𝒓𝒄𝒆𝒊𝒗𝒆𝒅 𝒗𝒂𝒍𝒖𝒆:
#CND SolarOil helps to waterproof the nail and prevent chipping and lifting when used twice a day
Cuticle Eraser prevents hangnails by sloughing off dead skin around and on the nail plate. (BONUS: It makes our job easier, too!)
Rescue RXX helps to restore damaged nails by depositing keratin into damaged areas of the nail plate but it's great for all kinds of skin problems: tattoos, burns, chronic dry skin, chapped lips.........the list goes on!
#CND Crystal Alchemy is rich, deep, opaque + SPARKLY!!! Get your limited edition Shellac + Vinylux from your favorite distributor while supplies last #holidaynails
𝗚𝗜𝗩𝗘𝗔𝗪𝗔𝗬 𝗔𝗟𝗘𝗥𝗧 for all the nail nerds in the house 💅🤓
𝐂𝐎𝐌𝐏𝐋𝐄𝐓𝐄 𝐓𝐇𝐄 𝐒𝐔𝐑𝐕𝐄𝐘 𝐓𝐎 𝐖𝐈𝐍
❓ Where do you get your nail education?
❓ How do you choose which classes to take?
❓ What do you want to learn about? ⠀
And most importantly, do you want to win some swag? 🙋♀️ ⠀
Share your preferences and get a chance to win this Nail Nerd prize pack! ⠀
(👆 said in my best Price Is Right voice) ⠀
Prize includes: ⠀
🤩 #CND logo backpack with lots of pockets and easy to access space for devices ⠀
💧 Logo insulated water bottle because a hydrated brain is a learning brain ⠀
🔋 Logo USB power bank that can completely charge an iPhone + works with any device that uses a USB charger adapter ⠀
To enter to win, head over to http://theabundantnailtech.com/nerd and complete the survey.
Open to US resident nail professionals 18+. Giveaway open until 11:59pm MT November 10, 2019. One winner will be chosen on November 11, 2019 and notified by email. Winner will be announced in my story on 11/11.
Tiny Canvases: The Art of Nails is at Oceanside Museum of Art through mid-February 2020! Discover the history of nail art, history + scientific innovation in this business of temporary architecture + artistry 🤟🙌💅
And you’ll probably see a handful of faces you recognize 🥳
the look on my face when a client tries to guilt me into booking them outside my schedule 👀 ⠀
Here’s the thing: It wasn’t ever really my client guilting me in the first place 😳 ⠀
YES was my automatic answer. without so much as a pause. ⠀
I didn’t like saying no because I didn’t like the thought of letting people down. ⠀
Vacation, weddings, my reliability...those were all reasons that I thought were more important than maintaining my s̷c̷h̷e̷d̷u̷l̷e̷ boundaries. ⠀
When I learned to pause while prebooking —⠀
— to take a breath when I felt the urge to say yes to a request outside of my set schedule —⠀
I learned that people are actually very kind + accommodating when you give them the chance to be. ⠀
Sometimes, I still say Yes and schedule a client on a Friday when I’m in the salon for a personal appointment. ⠀
But I pause first, and I know I made a thoughtful decision to work on my “day off”. #flexibleworkschedule #holla ⠀
It feels much different to a reactionary commitment. ⠀
No dreading the day for 2+ weeks. No kicking myself for being a people pleaser 𝙖𝙜𝙖𝙞𝙣. ⠀
Just enjoying my client and my work with no drama. ⠀
Have you ever felt bullied or guilted into working outside your set schedule? What did you do to handle the situation?
😂💯 How early do you start booking for the holiday season? #butfirsthalloween ⠀
FINALLY. Bring out the dark metallics! Hail, Harvest season! 🎃🍂👻 ⠀
#CND Shellac in Black Pool decorates with jewel-toned and holographic transfer foils for that functional witchy vibe.
About last night...don’t you just love it when you feel like you’re with Your People???
We celebrated the legacy of Jan Arnold + #CND with Tiny Canvases: The Art Of Nails, the 1st museum exhibit of its kind to explain the history + science of nail adornment to the public 🤯⠀
So, what is that legacy? Here’s my take on it as a used-to-be reluctant nail professional:
💥 40 years of innovation, which created quantum leaps of opportunity for beauty professionals
💥 Expanded access to personal expression for clients + Nail Pros—basically the 4-minute mile of nails
💥 Education that “empowers the nail professional to take science and service their clients with intelligence,” as the visionary herself puts it
💥 25+ years of graceful persuasion + elegant tenacity backstage to make nail art the fashion centerpiece it is today
💥 Stepping into your own unique power—as an artist, a visionary, a companion + an entrepreneur (because we are ALL entrepreneurs, no matter your pay structure!)
🥳🥳🥳 Congratulations @janarnoldcnd + @cndworld on 40 years! THANK YOU for holding the torch high + bright, and for sharing the flame with my little candle. Here’s to the next 40!
Ohhh these nailfriends! Many thanks to Capelli Salon and Spa + Hang Ten Nail Spa for bringing the nail fiyahhh to October!
Thanks The Nail Peddler for hosting! Check out their website for your favorite #CND EVERYTHANG 💯 ⠀
Hi! 👋I’m Mary! I’m back from summer break. Because summer ends in October for everyone, right?
I spent the summer hunting treasure, snuggling dragons, riding a phoenix and slaying a couple trolls that moved in under my porch.
(Okay, I didn’t slay them. I called animal control and now they’re rehabilitated, waiting to be adopted into their forever homes.)
I also worked with some amaaaazing people to write my new website, hire my first designer and plot my course for Q4 (+ beyond!)
I’m super excited to share it with you very soon!
What are YOU ready to harvest this fall? I’m a fangirl at heart — I wanna celebrate with you! 🥳⠀
#theabundantnailtech #cnd #shellac #vinylux #friyay #fridayfeeling #yayfall #summersover #tfft
I see you making the world a better place 10 fingers at a time.
You make it sooo look easy: manicures, pedicures, transforming sad little nubs into gorgeous talons. All while playing therapist, mother, sister, even pastor.
Amidst the glitter & nail dust, you made an almighty decision to be empowered by actually being professional. �
You took ownership of your business by using pro products, selling retail & taking appointments.
You understand the value of investing in your education.
There’s so much more earnest when you have some skin in the game, right?
And you get that owning a business isn’t just an opportunity to make a profit. It’s an opportunity to become the best version of you possible.
And how could you not improve while stretching yourself to better serve others?
You aren’t just a Nail Technician. You’re a Nail Professional.
fist bump, Nailfriend. You’re in the right place.
The Abundant Nail Tech is dedicated to helping you build a nail business you love with loyal clients, a flexible schedule & more income!
After all, isn’t that why you started your business?
I do natural nails and enhancments, such as hard gel. Gelousy gel nails with many styles of fashion forward nail art. Rock star glitter gel toes.
*Super clean! *Highly trained technicians! *Excellent customer service! *Using the best products! *Affordable price! *Free Wifi!
Crystal Nails & Spa Denver, Nail Salon Denver, Nail Salon 80249
Special Occasion Hair Styling for Weddings, Proms, or Runways...
A girls best friend, Heels !
Salon Joa is here to provide quality beauty services in a stylish and enjoyable environment of superior guest service.
Specialize in Acrylic nails and 3D nail designs. We are here to provide nothing but the best service for you. Our low prices beat all the competitors. We are perfect for all occasions including: Holidays, Weddings, Special Events & Normal Daily Wear.
Denver's premier beauty bar
Estetica del Sol & Nails , especializada en cortes, color e iluminaciones, uñas acrilicas !!!
A distinctive beauty bar concept — with a lounge at the heart of it all — where you’ll find Denver’s best mani/pedis, blowouts, makeup, massages & facials!
We are a new nail salon in the Curtis Park / RiNo area of Denver.
To sponsor Marie http://tfd.firstdescents.org/goto/MariesNails