Be Coyote
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Founded by Ellana Byers in 2011. Proudly Australian owned & operated. Vegan & cruelty free makeup Each product formulation takes us years in the making.
At Be Coyote we strive to provide high quality products that are suitable for all skin types. Ellana's own long battle with adult acne has been the driving force behind the brand since day one. Her determination and drive to create high performing products are why Be Coyote has fast become a household name. We choose quality of quantity and do not rush this process as our goal is to provide you wi
20/08/2026
There's a difference between makeup that sits on your skin and makeup that actually works with it.
Our Loose Mineral Foundation was made for the second kind, buildable, breathable, and formulated for skin that needs a little extra care.
Get your shade match or shop now at becoyote.com
Once you make the switch to mineral foundation, going back is hard, ask anyone who's reordered the same shade 50+ times.
Shop now at becoyote.com.
18/08/2026
Good skin days shouldn't come with a trade-off.
Be Coyote makes vegan, cruelty-free beauty that lets your skin breathe and your routine stay simple. Explore the range at becoyote.com
Before you write off makeup for sensitive skin, hear us out š¤ Shop vegan and cruelty-free makeup for sensitive skin at becoyote.com
Some things are just worth the splurge.
Shop the foundation at becoyote.com
Every reaction, every before and after, every "I need this" comment reminds us why we keep going. This is what it's all for.
Shop the results yourself at becoyote.com.
10/08/2026
Chances are, your foundation is doing more work than it needs to. A little prep and the right tools change everything.
Shop everything at becoyote.com.
Some products you like, some products you actually get obsessed with. Be Coyote's Loose Mineral Foundation is very much the latter.
Grab yours at becoyote.com
08/08/2026
A seamless base isn't one product, it's a routine. Start with Liquid Magic to prep the skin, layer the Loose Mineral Foundation for buildable coverage, then lock it in with Veil Setting Powder. Three steps, one flawless finish. Shop the routine at becoyote.com.
07/08/2026
Sensitive, reactive, easily irritated skin, we made sure this one plays nice with all of it. Formulated to be gentle without compromising on coverage, it's the foundation that gets to stay in the routine even on the days your skin is having a moment.
Only at becoyote.com
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PO Box 1139
Albury, NSW
2640