The Blonde Artisan

My blondes aren’t touching purple shampoo.

I don't even stock the full-strength bottle.. Only the softer version and even then it comes with rules.

Not every wash. Only when you actually see yellow when you look in the mirror.
Always as your second shampoo, after something repairing or hydrating.
And apply it to the hair evenly. Not dumped on the top of your head unless you’re going for that accidental “nana had a purple rinse” moment 👀

It won’t make your blonde brighter but used the right way, it will help keep things fresh between visits without dulling your shine.

What have you been told about keeping your blonde toned that you’re not 100% sure about? Drop it in the comments below and I'll see if I can help you work it out 🫶