LuxxAlchemy

Today is R U OK? Day 💛

This one means a little more to us than just a post.

Over the past year, we’ve learned firsthand that things can look completely OK from the outside while behind closed doors, they’re not.

Building Luxx Alchemy has been one of the most rewarding things we’ve ever done, but it has also come with sacrifices people don’t see — long days, pressure, less time with friends and family, strained relationships, and times where our own mental health has taken a hit.

We share the wins on here, but we think it’s important to be open about the harder parts too.

So if you’re struggling right now, we understand that sometimes simply getting through the day can take more than anyone realises.

And if someone in your life seems a little quieter, distant or just not themselves — ask the question.

You don’t need to fix everything. Sometimes just knowing someone genuinely cares can mean more than you realise.

R U OK? Today, tomorrow, any day. 💛

Marlo & Kylie
Luxx Alchemy

Apparently we’re bedazzling everything now… so naturally, Luxx was next 💎✨

Did we need to spend way too long sticking tiny gems to a perfume bottle? Absolutely not.

Was it worth it? Absolutely 😂

Okay but seriously… would you buy a limited-edition bedazzled Luxx bottle? 👀

Okay… the secret’s out 👀🤫

We've officially locked down our FIRST EVER LUXX ALCHEMY KIOSK 😭🙌

15 months ago, Luxx literally started from our spare room… and now we’re looking at having our very own retail space in a proper shopping centre. It honestly feels pretty wild to even say that.

We haven’t locked in a location yet, but we’ve started visiting sites around Melb, looking at different centres and working out where our first Luxx pop-up should call home.

But we want to do this properly. We want somewhere you can walk in, smell every Luxx fragrance in person, find your favourites and actually experience the brand we’ve spent the last 15 months building.

So we need your help…

📍 WHERE DO YOU WANT TO SEE THE FIRST LUXX KIOSK?

Drop your shopping centre or suburb below 👇

We’re genuinely looking at locations right now, so your answers might actually help decide where we end up. 👀

When people ask what its like to start a business with your wife 😬

Nah but seriously tgeres alot of BTS decisions and lets just say heated discussions in order to bring luxx to life but we wouldnt trade it for the world and sometimes ypu need someone to challenge your decisions in order to make the right ones 😜

Can you guess the number of times Johnny has ordered? Best customer EVER!!!

TOP SECRET 🙊👀

We just locked in the design for our VERY FIRST LUXX POP-UP KIOSK!!! 🙌

You guys have been asking us forever, “WHEN CAN WE SMELL LUXX IN PERSON?!”

Well… it’s happening. 😏

And in true Luxx fashion, we didn’t want to do it by halves 😂 So we’ve just dropped A LOT to design and build our very first flagship Luxx kiosk — completely custom, with all the bells and whistles.

Honestly, this one feels pretty f*ing surreal.

15 months ago, Luxx started in our spare room.

Then we outgrew the spare room.

Then we outgrew our first warehouse.

And now… we’re about to be in shopping centres. 🥹

We can’t show you everything just yet, but here’s a tiny sneak peek 👀

Full reveal + our FIRST LOCATION coming very soon.

But before we tell you…

📍 WHERE DO YOU WANT TO SEE LUXX POP UP?

Our BIGGEST order ever… 11 fragrances 😂📦

Does that surprise you?

Honestly, it probably surprises us too — but then we remember Luxx Alchemy only started just over a year ago.

Andrew has now ordered from us 3 times, and this time decided to casually grab ELEVEN fragrances 🤯

There’s something pretty bloody cool about packing the biggest order we’ve ever had and knowing exactly who it’s going to.

Andrew, you’re officially in the Luxx history books 😂🏆

Who’s beating 11? 👀

We were getting eyeballed PRETTY hard in here 👀😂

But we were walking past Louis Vuitton and there was no way we weren’t going in to see how the $500+ bottle stacks up against ours for $39.

So… we went behind enemy lines. 🫡

And after smelling them side by side?

Literally smells the same. 🤯

One costs $500+. Ours starts at $39.

Sure, you don’t get the LV bottle… but when you’re wearing it, does the bottle really matter? 🤷‍♂️

You be the judge. 👀