Boss Born Academy

One decision can genuinely change the direction of your life.

If we haven’t met yet, hi I’m Katerina 🤎

9 years ago I was doing mobile lash & brow appointments trying to make extra money and create more freedom for myself. I had no salon, no business background, and honestly no clue what I was doing most of the time.

I just knew I wanted more for my life.

What started as a side hustle slowly turned into home clients, fully booked weeks, interstate trainings, online students, and now mentoring women inside the beauty industry.

And the reason I’m so passionate about what I do is because I know what it feels like to be at the very beginning. Wanting to start something but doubting yourself every five minutes.

Most women don’t actually lack potential. They lack guidance, confidence, support, and the right environment around them.

That’s why I created both my beginner brow trainings and business mentoring ✨

Some girls come to me wanting to learn brows from scratch, gain a real skill, start taking clients, and create extra income or freedom for themselves.

Others already have a beauty business but need help with:
• attracting more clients
• growing consistently
• branding & social media
• building confidence
• creating structure in their business
• scaling to the next level

I’ve been both versions of that girl.

Beauty changed my life financially, mentally, and personally — and now I help other women do the same 🤎

📍Sydney — Haus of Laser, Belmore
📍Melbourne — Browed AU
💻Online worldwide

DM “BROW” if you want to start your beauty business from scratch

DM “MENTOR” if you already have a beauty business and want help growing, scaling, and attracting more clients 🤎

If we haven’t met yet, hi helloooo I’m Katerina.

9 years ago I was doing mobile lash & brow appointments trying to make extra money and create more freedom for myself. I had no salon, no business background, no clue what I was doing most of the time honestly.

I just knew I wanted more for my life.

What started as a side hustle slowly turned into home clients, fully booked weeks, interstate trainings, online students, and now mentoring women inside the beauty industry.

And the reason I’m so passionate about what I do is because I know what it feels like to be at the very beginning. Wanting to start something but doubting yourself every five minutes.

Most women don’t actually lack potential. They lack guidance, confidence, support, and the right environment around them.

That’s why I created both my beginner brow trainings and business mentoring.

Some girls come to me wanting to learn brows from scratch and finally start something for themselves. Others already have a beauty business but need help growing, gaining momentum, attracting clients, and becoming more confident in what they’re building.

I’ve been both versions of that girl.

Beauty changed my life financially, mentally, and personally, and now I help other women do the same.

📍Sydney — Haus of Laser, Belmore
📍Melbourne — Browed AU
💻Online worldwide

DM “BROW” for training info or “MENTOR” for mentoring.

If we haven’t met yet, hi I’m Katerina.

A few years ago I was doing mobile brow appointments trying to make extra money and create more freedom for myself. I had no salon, no business background, no clue what I was doing most of the time honestly.

I just knew I wanted more for my life.

What started as a side hustle slowly turned into home clients, fully booked weeks, interstate trainings, online students, and now mentoring women inside the beauty industry.

And the reason I’m so passionate about what I do is because I know what it feels like to be at the very beginning. Wanting to start something but doubting yourself every five minutes.

Most women don’t actually lack potential. They lack guidance, confidence, support, and the right environment around them.

That’s why I created both my beginner brow trainings and business mentoring.

Some girls come to me wanting to learn brows from scratch and finally start something for themselves. Others already have a beauty business but need help growing, gaining momentum, attracting clients, and becoming more confident in what they’re building.

I’ve been both versions of that girl.

Beauty changed my life financially, mentally, and personally, and now I help other women do the same.

📍Sydney — Haus of Laser, Belmore
📍Melbourne — Browed AU
💻Online worldwide

DM “BROW” for training info and “MENTOR” for mentoring.

“Can you actually learn brows online?” 👀

Absolutely — and my student Nikki is proof of that 🤎

Hi I’m Katerina, a brow educator helping complete beginners start their beauty journey through my in-person and online courses.

Nikki originally joined my online brow course and has now continued her education by joining my online lash lift course as well 🎓

I think a lot of people still believe you can’t properly learn beauty online… but the truth is, when education is structured properly and you have real support behind you, online learning can genuinely change someone’s life.

You do not need to live in the same city as your educator to start building your skills, confidence, and future business.

You just need:
✨ the right guidance
✨ detailed education
✨ support along the way
✨ and consistency

Watching my online students continue growing and investing into themselves honestly makes me so proud because it shows that starting from home is possible.

If you’ve been wanting to get into beauty but can’t attend in person, my online courses are designed specifically for beginners 🤎

DM “BROW” and I’ll send you all the online course options 🎓

And the more visible you become, the more opportunities you create for yourself.

A lot of beauty girls want more clients, more income, more growth… but they’re hiding.

Not posting consistently.
Not showing their face.
Not talking on stories.
Not putting themselves out there because they’re scared of judgment.

But visibility is what builds trust.

People book the artist they keep seeing.
People buy from the girl who shows up.
People connect with confidence, energy, and presence.

The beauty industry rewards people who are willing to be seen.

And no, I don’t mean becoming fake or forcing a personality online.

I mean backing yourself enough to stop playing small.

Because the more attention your business gets, the more money it has the potential to make — and that money funds your freedom, your lifestyle, your goals, your future.

That’s something I had to learn very quickly building my own brand.

DM “MENTOR” if you’re in beauty and want help growing your brand, content, confidence, and income.

A little behind the scenes from our Melbourne training trip 🤎✈️

Sometimes I sit back and realise this business started from me doing brows & lashes mobile and working from my bedroom… and now it’s taking me interstate teaching girls how to start their own beauty journeys too.

Honestly so grateful for every student who trusts me to be part of their beginning.

These trips are always more than just “teaching brows” to me.

It’s watching beginners walk in nervous, then slowly start believing in themselves throughout the day.

Melbourne girls, thank you for another amazing class 🤎

Sydney, Melbourne + online beginner training available.

DM “BROW” to start your journey

Student feedback will always mean more to me than anything else 🤍

This is Izabella from our Melbourne training day a complete beginner who came into class ready to learn, push herself, and start something new for herself 🥰

Hearing my students say they felt supported, comfortable, and genuinely confident after training is exactly why I do this.

Because learning brows isn’t just about technique.

It’s about walking into a room nervous… and leaving believing you’re actually capable of building something from it.

Hi I’m Katerina — I teach complete beginners how to start in brows through hands-on trainings in:
📍 Melbourne — Browed AU
📍 Sydney — Haus of Laser, Belmore
💻 Online worldwide

And one thing I’ll always stand on is making sure my students feel guided properly from start to finish 🤍

If you’ve been thinking about getting into brows but don’t know where to start…

DM “BROW” and I’ll send you all beginner course options.

One thing I’ve learnt as I’ve grown in business is that trying to do everything for everyone eventually starts slowing your growth.

When you’re first starting, it’s completely okay to offer multiple services while you build experience, clients, and confidence.

But as your business grows, niching down becomes powerful.

Because people stop seeing you as “someone who does beauty” and start seeing you as the go-to for one thing.

That’s where stronger branding comes from.
Better clientele.
More authority.
Higher demand.

The bigger your business gets, the more important clarity becomes.

Clients trust specialists.

For me, focusing heavily into brows, education, and mentoring allowed me to grow so much faster because people knew exactly what I was known for.

You don’t need to niche down perfectly overnight but long term, clarity in your brand changes everything 🤎

Dm ‘START’ to join the academy.