Joielene Artistry

Joielene Artistry

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• Permanent Makeup Artist & Trainer My name is Amy Maetche, and I am a professional makeup artist residing in Calgary, Canada.

My passion for art and makeup started at a young age, following in my mothers footsteps by painting and creating artwork. I have a certificate in Makeup Artistry, with an International Certificate from Artists Within Makeup Academy. I have been in the beauty industry now for over eight years (4 years as a professional artist). I also have had 3 years as a MAC Cosmetics makeup artist. For more phot

05/28/2026

Imagine waking up with this eyeliner every morning and not having to sit there going back and forth trying to make them even! 🏆✨

✔️ Wake up ready
✔️ Smudge-proof, sweat-proof, low maintenance
✔️ Softly defined eyes 24/7

Permanent eyeliner enhances your eyes in the most effortless way, whether you love a soft lash enhancement or a more defined wing. 🪽

Ready to simplify your routine & wake up feeling put together every day? DM me ‘LINER’ to book your free consultation.

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📍 Calgary, AB
💌 DM to book | Link in bio
🎓 Training available

www.joieleneartistry.com 🌐
[email protected] 📧

05/14/2026

POV: Your healed powder brows look THIS soft & natural ☁️✨

Shaving those little brow hairs around the shape to create a clean canvas for her touchup (so satisfying!) 😌

I prefer shaving the stray hairs around the brow shape rather than tweezing, waxing or threading. It’s quicker, less tedious, and avoids putting additional stress to the skin before we tattoo.

Another benefit? The hair will grow back naturally, so if the client chooses to slightly adjust the shape in the future, we still have that flexibility without damaging the follicle. (90’s brows - iykyk 🥲)

Soft, clean healed powder brows. 🤍 Proof that powder brows don’t always have to look bold or overly makeup-like. 🦋

Thinking about PMU? Send me a DM to book your free consultation! ✨

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📍 Calgary, AB
💌 DM to book | Link in bio
🎓 Training available

www.joieleneartistry.com 🌐
[email protected] 📧

05/13/2026

✨ASMR MOMENT✨ while prepping a student kit!

Thinking about entering the permanent makeup industry?

PMU may be the perfect fit for you if:

✨You’re passionate about beauty & artistry.
✨You love building relationships with clients.
✨You’re looking for a creative & flexible career.
✨You want to help others feel more confident.
✨You’re willing to dedicate time to practicing, building your skills and growing your business.

Whether you’re a beginner or a current artist looking to refine your technique, my private training is designed to give you personalized guidance and hands-on support.

Email [email protected] for more info. 💌

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📍 Calgary, AB
💌 DM to book | Link in bio
🎓 Training available

www.joieleneartistry.com 🌐
[email protected] 📧

05/05/2026

Hi, I’m Amy, the artist behind Joielene Artistry. ✨

Based in Calgary, AB, I specialize in permanent makeup including brows, lip blush and eyeliner. With nearly 10 years in the industry, my approach is rooted in precision, natural results and enhancing what’s already there. ☁️

In addition to PMU, I offer non-invasive brow services including brow lamination and hybrid stain, which are perfect for soft, low-commitment results or maintaining your look between touchups.

For artists, I also offer PMU brow training for both beginner and advanced artists to refine their technique.

If you’ve been thinking about waking up with your brows, lips or liner already done, or you’re ready to elevate your skills, you’re in the right place. 🤍

✨ Send me a DM for more info, or click the link in my bio!

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📍 Calgary, AB
💌 DM to book | Link in bio
🎓 Training available

www.joieleneartistry.com 🌐
[email protected] 📧

Photos from Joielene Artistry's post 04/22/2026

Permanent makeup is low maintenance, not no maintenance. ✨

Thinking about PMU like nano brows, powder brows, lip blush or eyeliner?

Here’s what most artists don’t explain before you book: healing, touchups & long-term maintenance.

Save this so you’re prepared 🤍

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📍 Calgary, AB
💌 DM to book | Link in bio
🎓 Training available

www.joieleneartistry.com 🌐
[email protected] 📧

04/20/2026

Classic vs Smokey liner ✨

If you had to choose ONE… 👀

Classic liner = crisp, clean, defined
Smokey liner = soft, diffused, smokey 💨

Both are customized to your eye shape & style preference, but the vibes are completely different.

Which one are you choosing?

Vote in the poll & SAVE this post as inspo for your future eyeliner appointment. 🤍

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📍 Calgary, AB
💌 DM to book | Link in bio
🎓 Training available

www.joieleneartistry.com 🌐
[email protected] 📧

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Telephone

Address


927 10 Avenue SW #210
Calgary, AB
T2R1A8

Opening Hours

Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 7pm