B Pretty, Rachel Jones Makeup Artist
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Professional makeup artist since 2001. Feel empowered to create yourself in any image, every day. It's time to fall in back in love with your face.
As a professional Hair and Makeup Artist, Rachel Jones of B Pretty is certified in both makeup and airbrush artistry. Rachel has been involved with After Breast Cancer since the first calendar in 2014 as the Makeup and Hair Director and Keys Fashion Art Toronto since 2018. She believes in empowering women to look and feel their best, every day. Rachel holds certificates in colour theory, BIPOC bea
Still feeling incredibly grateful to have been part of this beautiful commercial project ✨
This campaign for recently received a Telly Award, and it was such a lovely surprise to see the work recognized.
“Fresh, clean, and unforgettable” was such a fitting description for this spot — everything from the visuals to the energy on set came together so seamlessly, and it was a joy contributing as HMUA on the project 🤍
Commercial and film work always reminds me how much collaboration goes into creating even the simplest moments on screen. Long days, creative problem solving, teamwork, and so many talented people behind the scenes helping bring a vision to life.
Huge congratulations to the incredible cast, crew, and production team at for this recognition ✨
Director –
DOP –
1st AD –
Art Director –
SPFX Supervisor –
Gaffer –
HMUA –
And everyone else who helped make this project happen both on and off camera 🎥✨
TorontoFilmIndustry BehindTheScenes OnSetLife CommercialShoot WomenInFilm CanadianCreatives BeautyInFilm ProductionLife TorontoCreatives AwardWinning
06/04/2026
Gentle hello from me 💫
June has started a little quieter than expected, which honestly feels a bit unfamiliar after such a busy few weeks.
I’ve been using the slower moments to reset, organize my kit, reflect, and reconnect with the parts of beauty I love most — helping people feel confident, cared for, and like themselves again.
There are some exciting projects and behind-the-scenes moments I’m looking forward to sharing soon, but for now I’m just appreciating a slower breath between the busy days 🤍
Hope everyone’s easing into the new month gently ✨
Over the past few years, I’ve been part of so many projects that never make it to my page, so getting to finally share this one feels extra meaningful.
Seeing this campaign now, after all this time, is such a cool full-circle moment. As a Hair & Makeup Artist, you’re there in the process, helping bring everything together—but you don’t always get to witness how it all lives out in the world. Being able to step back and actually see the finished piece like this is really special.
This was such a fun and creatively fulfilling project to be part of, surrounded by an incredibly talented team. Grateful to have played a role in it and even more grateful to for tagging me so I could experience it from this perspective.
Proud to share this one.
Production:
Unreal Engine Artists: & Jess
Producer: .davidoff
DOP:
Photography:
AC:
Wardrobe:
HMUA:
Agency: FCB Health Canada
Client: Sanofi
05/08/2026
Spent today diving into The Art of Injury with Oscar-winning makeup artist —still processing how much I learned.
From subtle trauma to full storytelling through skin, this course pushed me to think beyond technique and really lean into intention and realism. So much inspiration packed into one day.
Swipe through to see some of the work I created during the session.
Also sharing a shot of me in makeup by the incredibly talented ✨
Grateful to keep learning, growing, and getting my hands dirty (literally).
05/07/2026
PLATINUM + GOLD 🥇✨
Guelph Community Votes:
Platinum – Makeup Artist & Makeup Artistry
Gold – Lashes + Cosmetics & Perfumes
So grateful for every vote, every client, and all the love 🤍
From custom cosmetics to Lashify lashes to full glam—thank you for trusting me.
04/30/2026
Feeling incredibly grateful to attend this special event hosted by Toronto Fashion Academy, the Italian Contemporary Film Festival, and the Italian Chamber of Commerce.
It made the experience even more meaningful to be there alongside Amy Pigeon of VeraVita Magazine—especially as I step into my new role as Beauty Editor. I’m so thankful for the opportunity, your support, and the chance to be part of something so inspiring.
Celebrating fashion, film, and community in such a beautiful setting made for a truly memorable afternoon. Looking forward to everything ahead with VeraVita 🤍
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Www. BPretty. Ca
Guelph, ON
N1G4M8
