Fill it Forward

At The Westin Detroit Metropolitan Airport, giving employees Cupanion Bottles has grown into a guest-facing sustainability initiative, where every reuse reduces single-use waste and supports giving back.

Read the Success Story: https://fillitforward.com/westin-detroit-metropolitan-airport

The Enhanced Plan gives organizations deeper insights and tools to measure and share their progress.

Learn more: https://fillitforward.com/app/

Together, our community has now helped divert more than 10 million single-use items from landfills and our oceans.

This milestone was built one small action at a time by people like you choosing to reuse bottles, cups, bags, and containers every day. Each reuse continues to move this impact forward, and you can track your personal impact anytime in the Fill it Forward app.

We could not have reached this milestone without your support, participation, and commitment to reuse. Thank you for being part of a community proving that small actions can create meaningful change.

Download the Fill it Forward app: http://onelink.to/ae5caj

Create a Friends Group in the Fill it Forward app and share your reuse journey updates with friends.

Learn more: https://fillitforward.com/blog/2026/01/29/fill-it-forward-app-group-feed/

Amplify your impact with a Fill it Forward Sticker to track your reuses and unlock donations.

Order now: https://store.fillitforward.com/products/family-4-pack-bottle-tag

May is a great reminder that small habits can spread in powerful ways.

Choosing to reuse is often a personal decision, but it becomes even more meaningful when we invite others to join us. Whether it’s encouraging a coworker to reuse their bottle, bringing a reusable to an event, or simply sharing your impact. All those small moments can inspire others to rethink single-use habits.

We see this every day. One scan leads to another, one reusable bottle sparks a conversation, and soon a simple action becomes part of a shared movement. Reuse works best when it’s visible, easy, and something we celebrate together. In fact, our top 100 app users have already eliminated 500,000+ single-use items—showing how quickly small actions can scale.

Thank you for continuing to lead by example.

Learn more about our top 100 app users: https://fillitforward.com/2025-impact-report/

Every reuse is an opportunity to reduce waste, make an impact, and be part of something bigger.

That’s why we created the Cupanion® Swivel—a 23 oz stainless steel bottle.

With 100+ lid and handle combinations, you can create a look that's uniquely yours. Made from 90% recycled stainless steel, the Cupanion® Swivel is built for everyday use and travel. Each bottle comes with a Fill it Forward Tag that tracks every reuse and unlocks donations to charitable projects.

Together, we are making a positive impact on people and the planet.

Order now: https://fillitforward.com/products/cupanion-swivel/
Learn more: https://fillitforward.com/blog/2026/04/30/cupanion-swivel-press-release/

For Thomson Reuters, corporate social responsibility isn’t a side initiative—it’s also part of the event experience. They transformed Cupanion Bottles into tools for real-world impact, connecting every scan to purpose-driven giving projects that support communities in need.

Read the Success Story: https://fillitforward.com/blog/2026/02/10/thomson-reuters/

Our planet thrives when we all take action.

This Earth Day, we’re celebrating our Fill it Forward community and the power of collective action and the difference we can make when we all choose to reuse.

We’re proud to partner with 9 amazing organizations working to protect the environment and create a healthier world for future generations. From reforestation to clean water, their work shows that together, we can turn everyday actions into lasting change.

Every bottle reused = a small action that adds up to measurable impact.

Learn more about our charitable partners: https://zurl.co/5IijK

Sustainability goes beyond the products we create—It carries through every step of the process, including how they’re shipped.

Read more: https://fillitforward.com/blog/2025/09/03/cupanion-bottle-new-packaging/