Luis Pacheco - LuisColourist

Luis Pacheco - LuisColourist

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Toronto-Based Hair Colourist • Founder of Medulla & Co • Creator of TO112 • #NEE • Only Taking Consultations At This Time• Toronto-based Hair Colourist.

Founder of Medulla & CO. Creator of TO112

03/25/2026

After 20 wonderful years, I have decided to close Medulla & Co.
This moment has been years in the making…
Two years ago, I sat down with my team and told them plainly: everything good comes to an end, as I wanted to give them ample time, to prepare mentally and financially, to make plans for when today would arrive. 
Once I shared the news that the time had come, there was panic. And while I would have preferred to do this a different way with a longer transition, here we are.

Last year, some of the people who had meant the most to me showed me a side I wasn’t prepared for. It was heartbreaking — but it also gave me the clarity I needed. Leading up to the salon’s 20th anniversary, I started asking myself: is this what I want the next chapter of my career to look like? And I realized it wasn’t.

I’ve opened and closed five locations, created an award winning product line, employed hundreds of people and mentored dozens of others who are now thriving in their own right. I’ve had the privilege of working with music, film and television stars - everyone from royalty to my local celebrities. A full, extraordinary career, and I say that with nothing but gratitude. THERE IS NO ITCH LEFT TO SCRATCH
Somewhere along the way, focusing on the administration stole the very thing that made me fall in love with this industry.
Two months ago, I started scouting out new homes for the remainder of my team. And in that process, I met an artist named Artin. In 34 years in this industry, I’ve met people born with natural talent, and people who have learned the trade to the highest level. But once in a generation, you meet someone who makes you excited about hair all over again. Artin is one of those people. I am joining him and his team, not just to help build out his colour department, but to invest in watching him grow and thrive. I am thrilled.
Today was my first full day working alongside Artin, my heart was full and it was the lightest I have felt in years. I cannot wait for you to experience it with me.
My north star has always been my clients — and now, finally, I get to focus on exactly that. The work. The joy. The community. You.

With so much love and gratitude,

Luis

02/06/2026

She’s burning’ up 🔥🔥🔥

11/10/2025

‼️FOUND AN ENGAGEMENT RING‼️

I came across a DIAMOND RING while walking in the area shown on the map above ⬆️⬆️⬆️

📍(Queens Quay & Yonge Street)📍

It looks like it means a lot to someone, and I’d love to get it back to its rightful owner 💍💍💍

If YOU or someone YOU know has LOST an engagement RING around this area, please provide me with a detailed description and a photo so I can confirm ownership.

Let’s make someone’s day and help this RING find its way back home 😇😇😇

Please SHARE this post to spread the word 🙏🏼🙏🏼🙏🏼

06/18/2025

I have TWO Aunt Lydias now…
Blessed Be
🙏🏼🙏🏼 🙏🏼


05/18/2025

In order to grow longer & happier looking hair, you first must… read more

…follow these 3 Golden Rules:

1. Be honest TO yourself.
2. Be honest ABOUT yourself.
3. Be honest FOR yourself.

Simple… Happy you. Happy hair!!!

♥️♥️♥️




Hair:
On:

03/16/2025

Catch some of that long, healthy hair by understanding hair colour longevity 🤓🤓🤓

The perfect tone and highlight placement can and will extend your time between hair salon visits, minimizing unnecessary damage while keeping your locks vibrant and fresh for a longer period of time ✨✨✨


02/27/2025

From silver to sizzling!!!
👩🏼‍🦳 ——> 👱🏼‍♀️

Say farewell to grey hair and start turning heads with this dimensional golden blonde transformation.
💛💛💛




Hair:
On:

02/23/2025

Even the iciest blondes need a little depth to keep it real.

It’s giving less wig and more WoW 🤩




Hair:

02/21/2025

She came in for blonde but left serving T-Swift at the Super Bowl vibes 🏈💋.

Who’s the real MVP now? 👀✨




Hair:
On:

02/17/2025

Totally caught this client about to walk out and brave the storm—so please excuse the scarf neck.🧣

What I wanted to show is that you don’t need a million foils to make magic happen? ✨

This transformation was done with just nine foils! 🎯

It’s not about the time—it’s about the touch. It’s not about quantity—it’s about placement. 🎨

When you understand the art of precision, less truly becomes more. 💡

What could a few foils do for you? 💁‍♀️




Hair:

02/15/2025

Serving Sunkissed and Strong Hair Vibes ✨

Highlights hit different when you treat your tresses right!

This glow-up’s brought to you by a fresh Highlight + Botox Hair Strengthening Treatment = the Ultimate Power Couple 😉





Hair:

02/13/2025

WEATHER UPDATE: our Salon is closed today because even our saddest pup can’t brave this snowstorm!
❄️🐶❄️

We’re calling it a ‘paws and relax’ kind of day…
🐾 🧘🏻🐾

BUT REAL TALK - for the safety of our amazing Staff and Clients, we’re pausing operations until tomorrow.
🧍🏼‍♀️♥️🧍🏽‍♀️

Stay warm, stay safe, and we’ll see you when the roads are clear!!!
🤍❄️🤍


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Toronto, ON