The Alexander & Co.

Clean. Natural. Effortless. 🖤

That's what your summer wash routine should feel like - not a fight against harsh detergents and dried-out hair. Our Plant-Based Shampoo and Conditioner clean out sweat, chlorine, and salt without stripping your scalp, so your hair recovers instead of taking damage.

Shop the Summer Wash Routine, link in bio.

The pomade that doesn't quit when the temperature climbs!

All-day hold. Zero grease. Washes out with water. 💧

Shop the Pomade, link in bio!

If you have a July birthday coming up or a groom getting ready for a summer wedding, cut the guesswork. Gift him the complete Barber Built collection. No fillers, no harsh chemicals—just professional-grade tools he’ll actually use every day. The ultimate grooming overhaul.

The sun takes a toll on your skin's moisture barrier. Don't skip the final step of your morning discipline just because it’s hot out. Lock in hydration and protect your skin all day with our plant-based, fast-absorbing moisturizer.

Chlorine, saltwater, and sweat will completely wreck your skin’s natural barrier if you let them sit. But washing them off with a harsh drugstore soap only dries you out further. Our Barber Built Body Wash uses targeted, plant-based cleansers to strip away the summer grime without stripping your skin’s natural moisture. While the moisturizer/aftershave seals the hydration in your skin: The ultimate daily reset.

Shaving over skin that’s been baking in the sun all day is a recipe for severe irritation. Your post-shave routine needs to put out the fire. Our plant-based Aftershave Balm is loaded with Aloe Barbadensis and Chamomile to instantly cool redness and soothe sun-stressed skin on contact. Don't just shave. Recover.

The standard doesn’t take a vacation. Whether it’s a weekend trip or a month on the road, leave the cheap hotel soap where it belongs. Pack the full Alexander & Co. system and bring your daily discipline with you.

Summer heat demands a different approach. Heavy, greasy creams only clog your pores when the temperature rises. We built The Alexander & Co. Moisturizer to deliver professional-grade hydration that absorbs instantly, leaving zero shine and zero residue. Lightweight performance. Heavy-hitting results.

The ultimate Father’s Day hand-off. He rarely puts himself first, which is exactly why you have to do it for him. The Alexander & Co. Grooming Box isn't just a gift; it’s a complete upgrade to his daily discipline. No harsh chemicals, no heavy residues—just Barber Built performance from the shower to the shave.

Ready for the reveal.

Father’s Day is this Sunday. If you haven’t figured out the gift yet, this is your play.

Take a look at his side of the sink. If it’s filled with generic drugstore splashes, harsh 3-in-1 washes, and greasy lotions, it’s time for an intervention. Give him a complete bathroom cabinet overhaul with The Alexander & Co. lineup.

From our cooling, plant-based Aftershave Balm to Pomades that hold all day but wash out with just water—these are the professional tools he actually needs for his daily reset.

Hit the link in our bio to shop the Father's Day collection.