The Loft - Toronto

🚨DO WEST FEST NOTICE🚨

The festival kick-off to summer, is back from Friday June 5th to Sunday June 7th!
Please plan for extra travel time due to road closures when heading to the salon this Friday and Saturday for your appointments. There will be limited parking and the Dundas streetcar will be diverting.

❤️‍🩹 THE ROAD TO RESTORATION ❤️‍🩹

Artist:

Service: Colour Correction
5 hours later and we are back to that seamless, blended glow!
Faith came in with a bit of a “box dye surprise” (a) She was lifted orange in some spots and purple in others. To get her back to her signature look while keeping her hair’s health, the top priority, we had to take it slow and steady:
1️⃣ Colour Removal: Stripping away those stubborn pigments to see our true canvas.
2️⃣ Dimensional Colour: A mix of highlights and lowlights to break up the warmth.
3️⃣ Shadow Root: The secret to that effortless, lived-in blend that grows out like a dream.
It’s a process, but a healthy, beautiful result is always worth the time.

Time: 5 hours

Client: Faith

☀️ SUMMER SUN☀️

Artist:

Service: Bleach and Tone with Cut
Lightened using Silk Lift and treated with Bond Pro.

Time: 3 hours

HARD LAUNCH

It’s no secret that we love at The Loft. And your stylists’ favourite product range just got even better with the launch of more scalp focused products! Get to know your new besties.

JUST A FEW FROM BITA’S CHAIR

Artist:

Featuring:
Barber Cut ✂️
Global Colour with Cuts 🍒🍷
Highlights with Blowdry ☀️

📣 CONGRATULATIONS EMILY L 📣

is now an Advanced Salon Stylist at The Loft! So excited for your next steps in your hair career!

• BIG MOVES •

Artist:

Service: Highlights with Colour and Cut
Every hair was transformed in this major colour transformation. The hair was highlighted in foils and all the hair not highlighted was also coloured. Then toner on top of everything. Big change!

Time: 5.5 hours

• KERASILK ACTIVATING SCALP FOUNDATION •

Redensifying Scalp Serum’s bestie! A scalp prep and moisturizer, ideal before the serum we all know and love!