Jean Yves Minet

Opening new horizons starts with knowing where you’re headed.

The compass: our brands. The map: our network across Europe & North Africa. Our travel companions: our owner partners.
Barcelona. Four days. Two sessions. One shared direction.

Partner Days 2026 brought together strategy, conversation and conviction - from the Ballroom to the workshops to an unforgettable evening at Mas Cabanyes.

My team and I were proud to share the vision behind ibis, Novotel, Mercure, TRIBE, Handwritten Collection, JO&JOE and greet - brands built with purpose and designed to create long-term value.

Barcelona was our stage. Dear partners - your hotels are where the real show happens.

What if a school could move to a hotel during the heatwave?

This week, when temperatures hit 39°C, TRIBE Paris Pantin **** | Lieu de vie design opened its air-conditioned meeting spaces to local schoolchildren so they could continue learning in comfort and safety.

A wonderful example of our hotel teams seeing a need, acting quickly, and using hospitality to make a positive difference.

Because hotels are part of their neighbourhoods. They don’t just serve guests, they serve their communities.

Congratulations to Samar Nikiforidis and the team at TRIBE Paris Pantin for bringing “School at the Hotel” to life.

Wonderful leadership from Coline Pont to support this impactful initiative.

This is hospitality at its best, people-centric and meaningful.

The strongest brands don’t just earn loyalty. They create belonging.

A big takeaway from the CMO Summit at VivaTech: in a world of endless choice, people stay connected to brands that make them feel part of something bigger.

Three ideas that stuck with me:

→ Ecosystems only work when every touchpoint feels connected.
→ AI should enhance human connection, not replace it.
→ Belonging is more powerful than any loyalty metric.

In hospitality, we’re not just part of the booking journey. We’re part of the anticipation before a trip, the memories after it, and the experiences that stay with people long after checkout.

Thanks to the VivaTech team and fellow panelists for a great discussion.

Parenting alone isn’t less. It’s far more - more love, more duty, more of my daughter.
I am honoured and proud to be a dad. My daughter is my everything. And that’s my role to her – to be her everything.
I’m the one who does her hair before school, even when the ponytail comes out crooked. Who cooks with her, who dances with her, who practices her lines and cries at her recitals.
I am there for it all – to wipe her tears, share her delight, comfort her anxious moments and inspire her future.
It’s just the two of us and this Father’s Day I feel double the love, double the duty, double the joy.
To her, I’m just papa. Every day I hope I’m enough, because she’s my everything and I hope I’m hers too.
Happy Father’s Day to every dad, doing it alone or as a duo. I hope you feel as lucky as I do.

50 hotels. Countless stories.

When Handwritten Collection Hotels launched in 2023, the ambition was never simply to grow a collection.

It was to celebrate the individuality of places, the passion of independent hotel owners, and the stories that make every destination memorable.

Today, that vision has reached 50 hotels across 20 countries, with more than 50 additional projects in development.

Behind every opening is a place with its own character, history, and soul. A place that could exist nowhere else.

We’re grateful to the owners, partners, and teams who bring these stories to life every day, and to the guests who continue to seek experiences that feel authentic, personal, and deeply connected to place.

The journey is only just beginning. 🤍

Today, we launch something I’m truly proud of.

260 million young people around the world are not in work, not in education, not in training. Many of them are ready. Many of them are waiting.

That number moved us to act.

ibis unlocked is a programme built on a simple but powerful belief: that no talent should go to waste for lack of a door to walk through.

Developed alongside Inspired by KM, the association founded by Kylian Mbappé, we are helping young people between 15 and 29 to build confidence and access real opportunities. Launching this year in Brazil, France, Morocco and Thailand.

ibis hotels have always been a place where people feel welcome. Now, it will also be the place where futures begin.

A warm welcome makes a stay memorable. A first opportunity can change a life.

Accor

The ocean gives us half the oxygen we breathe. It regulates our climate. It supports billions of livelihoods. And it remains one of our planet’s most threatened ecosystems.

That’s something I find hard to sit with, and something I believe businesses like ours have a responsibility to act on.

Real commitment doesn’t live in campaigns or statements. It lives in the decisions we make every day and the willingness to be held accountable. Two years into our partnership with WWF France, here’s where Novotel stands:

🌊 73% of our network is now eco-certified by a third party
🌱 50% of Novotel hotels dedicate at least 25% of their menus to plant-forward dishes
🎓 More than 3,200 Heartists have completed ocean awareness training
🤝 Novotel now supports 7 WWF ocean conservation projects globally

Protecting our oceans isn’t a one-day conversation. It requires partnership, education and action - long after the hashtag fades.

The ocean gives us so much. The least we can do is fight for it.