Alchemy & I
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Alchemy & I: Luxury Hair Salon
✨ A Luxury Salon Experience Like No Other
📍 Berkhamsted, UK
🤗 L'Oréal Colour Specialists
✂️ Balayage | Blowdries | Bubbles
Alchemy & I is an award-winning hair salon situated in the heart of Berkhamsted, Hertfordshire. Created with an intricate eye for detail, a generous dose of community and a liberal helping of cocktails, our salon is home to some of the very best colour and cutting Alchemists in the country. As a team dedicated to transformational hair styling, our Alchemists combine incredible artistry with glamour, tranquillity and human connection to guarantee a hair experience like no other. From dimensional colours and bespoke balayage to elegant styling and blow drys, our Alchemists are talented in creating hair that makes you feel confident, flawless and uniquely ‘you’. Book to experience the social life your hair didn’t know it needed
21/09/2026
Your hair concern. Your perfect match. ✨
Dryness? Damage? Breakage? Brassiness? Frizz?
Fusio-Dose is mixed specifically for what your hair needs on the day.
✓ Two hair needs targeted
✓ Up to 30 combinations
✓ Applied at the backwash
✓ No added appointment time
This month, enjoy your personalised Fusio-Dose treatment and a professional blow-dry for just £50! ✨
Book now and let your Alchemist find your perfect combination: https://www.fresha.com/book-now/alchemy-i-hef2197d/services?lid=2613155&oiid=sv%3A28687227&share=true&pId=2530634
Excludes Saturdays. Subject to availability.
What else is new at Alchemy? Quite a lot, actually… 👀✨
✨ We have a brand-new website! Take a look and explore everything Alchemy has to offer.
✨ We’ve refreshed our Berkhamsted salon. Come in and see the transformation for yourself!
✨ Our loyalty scheme has been causing quite a stir in the salon. You are LOVING it!
✨ Our Fusio-Dose treatment and blow-dry offer might be our best one yet. Book now!
✨ We’re sharing our space with Cecily Beauty like never before. Hair and nails at the same time? What a treat.
✨ We’ve been testing a few new cocktails for the bar… did someone say matcha mojito?
✨ Alchemy is coming to London. BIG news!
✨ Our shelves are stocked with the latest L’Oréal technology, and it’s flying out!
There is so much happening at Alchemy & I, with even more still to come. Join us and let us make sure you leave looking and feeling your very best 🤍
📍 136 High Street, Berkhamsted
🤗 Book today: https://www.fresha.com/book-now/alchemy-i-hef2197d/services?lid=2613155&share=true&pId=2530634
If you’re in Berkhamsted or Hertfordshire, you can now book your hair and beauty treatments together, all in one place ✨
We love getting our hair and beauty done, we just don’t always love finding the time to book everything!
So, we’ve made it easier. Book your hair, nails, waxing, brows or lashes on the same day, with our teams working around you whenever they can, often without you even needing to leave your chair 🤗
Cocktails, beautiful spaces and time to properly relax. 🤍
For advanced skin treatments and massage, our experts are just down the road at Cecily Skin & Wellness, 10 Castle Street.
Book Hair & Beauty: https://www.fresha.com/book-now/alchemy-i-hef2197d/services?lid=2613155&share=true&pId=2530634
Book Skin & Massage Treatments: https://www.fresha.com/book-now/alchemy-i-hef2197d/services?lid=2619270&share=true&pId=2530634
01/09/2026
BAMBI BLONDE 🤍
Soft, seamless and effortlessly sun-kissed. 🤎✨
Our goal was to add brightness while keeping plenty of the natural colour for a beautifully blended, lived-in blonde. Finished with a bespoke Redken Shades EQ gloss for the dreamiest soft honey tone.
The perfect blonde refresh. ⭐
Book now: https://www.fresha.com/book-now/alchemy-i-hef2197d/all-offer?id=2613155&share=true&pId=2530634
24/08/2026
Alchemy & I and Cecily Beauty, now under one roof ✨
Come through one door and enjoy fresh hair, beautiful nails, defined brows, lashes, waxing and more — all with the same Cecily and Alchemy standards you know and love.
Your therapist will collect you and take you to our private Cecily beauty rooms, or your treatments can be arranged around your hair appointment. The choice is yours.
For the ultimate me-time day, book your hair and beauty appointments together and enjoy both brands in one beautifully transformed space.
And there’s more to come… next, we’ll be revealing our brand-new Japanese Head Spa 👀✨
18/08/2026
✨ Klarna is now available at checkout
Enjoy more flexibility when booking your Alchemy&i experience. Simply select Klarna at checkout and choose the available payment option that works for you.
Your time in the chair, made that little bit easier.
Book your next appointment online today: https://www.fresha.com/book-now/alchemy-i-hef2197d/services?lid=2613155&share=true&pId=2530634 ✨
Klarna payment options are subject to eligibility and availability. Terms and fees may apply.
11/08/2026
✨ WIN £100 OF SALON CREDIT ✨
Love your new hair? Show us your glow and you could win salon credit to spend on your next visit!
Entering is easy:
✨ Share a photo, Reel or Story featuring your hair
✨ Tag
✨ Add
Every valid entry will be entered into our prize draw, with a £50 salon credit winner announced every Friday throughout the month.
Plus, every entry has the chance to win our grand prize of £100 salon credit! ⭐️
Whether it’s a fresh colour, flawless cut or beautiful blow-dry, we can’t wait to see your Alchemy & I glow.
Competition closes 22nd September. Start sharing and don’t forget to tag us!
UK entrants aged 18+. Stories must remain visible for 24 hours. If your account is private, please send us a screenshot of your entry. Winners will be contacted only by our official account. This competition is not sponsored, endorsed or administered by Instagram or Facebook.
✨ Our new space is officially open! ✨
A new chapter for Cecily and Alchemy&I has arrived, and we couldn't be more excited to welcome you.
Alchemy&I continues to offer the luxury hair experience you know and love, while our Beauty treatments are at 136 High Street (inside Alchemy&I).
📍 You'll find Cecily Skin & Relaxation at 10 Castle Street, Berkhamsted.
Two beautiful spaces. One seamless self-care experience.
We can't wait to welcome you.🤍
Book now: https://www.fresha.com/book-now/alchemy-i-hef2197d/all-offer?id=2619270&share=true&pId=2530634
06/08/2026
STRAWBERRY BLONDE DREAM ✨ 🍓
Soft, warm and full of shine. The perfect blend of blonde and copper for a fresh, radiant transformation.
Thinking about changing up your colour? Let our colour specialists create a look that's tailored to you.
Book your appointment now: https://www.fresha.com/book-now/alchemy-i-hef2197d/all-offer?id=2613155&share=true&pId=2530634 🤍
05/08/2026
Glossy hair for just £50 ✨🤍
Treat your hair to a personalised Kérastase Fusio-Dose treatment, freshly blended to target your hair’s unique needs, followed by a beautifully finished blow-dry for that fresh-from-the-salon feeling.
A little luxury, a lot of shine ✨
Available with selected stylists (excluding Saturdays).
Book your appointment: https://www.fresha.com/book-now/alchemy-i-hef2197d/services?lid=2613155&oiid=sv%3A28687227&share=true&pId=2530634 🤍
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Website
Address
136 High Street
Berkhamsted
Opening Hours
| Monday | 9am - 8pm |
| Tuesday | 9am - 6pm |
| Wednesday | 9am - 8pm |
| Thursday | 9am - 8pm |
| Friday | 9am - 7pm |
| Saturday | 9am - 6pm |
| Sunday | 10am - 4pm |
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