Packaging Works

When it comes to choosing your packaging, most brands lean towards two aesthetics: minimalist or maximalist. Both options can make a strong statement, but in very different ways.

In this blog, we’ll explain the characteristics of each style, share some examples, and help you decide which one is right for you:

Minimalist vs. Maximalist Packaging Design - Packaging Works Minimalist or maximalist? In this blog, we’ll explain the characteristics of each style, and help you decide which one is right for you.

We work with UK brands of all sizes to design custom packaging for a variety of industries and uses. View some of our work: https://www.packaging-works.co.uk/inspiration/

Colour psychology in packaging: Green! 💚🍏

Green is often linked with nature and sustainability, making it a popular choice for brands that want to promote their organic products or suggest a sense of freshness. Brighter green colours can also convey playfulness and excitement.

Learn more: https://www.packaging-works.co.uk/colour-psychology-in-packaging-design/

Maximalist packaging designs are colourful, bold and creative. It’s all about having a personality and standing out on the shelves.

Find out the most common features of maximalist packaging:
https://www.packaging-works.co.uk/minimalist-vs-maximalist-packaging-design/

Minimalistic designs convey sophistication, premium quality and luxury. The philosophy behind minimalism is less is more, so the goal is to design packaging that is clean, elegant, and straight to the point.

Find out the most common features of minimalist packaging:
https://www.packaging-works.co.uk/minimalist-vs-maximalist-packaging-design/

Luxury in every detail! 🥃 Brugal Rum Maestro Reserva’s limited-edition design captures the elegance of golden rum at its finest.

Smart Packaging 🤳 | Technology is transforming packaging into an interactive experience. QR codes give you the ability to share a story instantly.

Your consumer will scan the code and immediately see content curated to them, whether it’s a tutorial on how to use the products in the packaging like a recipe, steps on how to recycle your packaging, or a code to scan that opens a Spotify playlist!

https://www.packaging-works.co.uk/packaging-design-with-a-purpose/

Packaging as indulgent as the Lindt chocolate inside! 🍫

Contrary to popular belief, packaging design has never been just about looking good. While bold colours and patterns grab people’s attention, the most impactful packages are the ones that go further by sharing stories and caring for environmental and social causes.

Learn how to translate purpose into your packaging design:

Packaging Design with a Purpose Packaging is becoming purposeful and when done well, it can influence consumer behaviour and environmental responsibility.

If you are using our Box Designer tool you can order up to 5,000 boxes – but if you need more than that please contact us and we’ll do our best to help. There is a minimum order number of 30 for square boxes and 500 for cylindrical boxes.

Read our FAQs: https://www.packaging-works.co.uk/faqs/

Ribbon and Tissue 🎀 We can supply branded or unbranded luxury ribbons and tissue papers in a wide range of colours to compliment your bespoke presentation boxes.

Learn more about the accessories we can add to your custom box: https://www.packaging-works.co.uk/accessories/

Kicking off witchy season with this bewitching packaging we created last year for Robinsons limited edition Wicked flavours! 🕷