Beauty Without Cruelty

Our non-sticky lipgloss not only moisturises and protects your lips but also gives a touch of colour as well.

In 6 lovely shades there's a colour to suit everyone!

In celebration of World Vegan Month we are introducing the first of our unique endangered species make-up bags!

Turtle is a soft beige cotton canvas bag with a wipeable liner, perfect for carrying all your essential makeup.

We have just released the first of our new range of smudgeable eye pencils! With intense pigment for the ultimate effect, they contain a high percentage of coconut oil for soothing and nourishing the skin, as well as Vitamin E.

Bwc Pencils are available in two hardness styles: a harder non smudgeable Eye Defining Pencil in 2 classic shades, and a softer Soft Kohl Pencil in 5 shades.

Have you discovered our odourless Nail Polish Remover?

The Remover is 100% bio-sourced, and is made from wheat, corn and sugarcane. It is free from Acetone and Ethyl Acetate. No harsh chemicals means no harsh solvent smell, and yet is super performing.

Each Beauty Without Cruelty mascara has a brush matched for maximum effect and easy usability. The Full Volume Mascara creates thicker longer lashes which will help make your eyes the focal point of your face, essential when most of you face is covered by a mask!

The Beauty Without Cruelty Plant Based Nail Hardener protects and hardens the nail plate and helps to prevent splitting and peeling creating less fragile nails.

Contains Spinach, Avocado, and Green Tea which provide a super concentrated source of Vitamins, nutrients and anti-oxidants to nourish your nails.

March news - two new pencils
Eye Defining Soft Brown Pencil redefined and Fine Cream Concealer Sweet Vanilla now available!

Want us to deliver directly to mum this Mother's day with a personal message? For no additional cost we can ship directly to an alternative UK address. https://www.bwcshop.com/mothers-day-message/

With only 14 days to go before Christmas, last orders for expected pre-Christmas arrival (UK) must be made by 2pm on the 21st December, so get yours in soon!

See our Gift Sets here https://www.bwcshop.com/gifts/

We will be closed on Christmas Eve, Christmas Day, Boxing Day and New Years Day.

Have a wonderful Christmas and New Year!
From all of us at Beauty Without Cruelty

Beauty Without Cruelty Ink Liner

A smooth, smudge free liquid eyeliner, which is long lasting and flexible. It has excellent adherence and will create a dramatic sculpted line.

All day liner stays smooth and flexible. Once applied and allowed to dry, it is highly water resistant.

Precision Tip Brush for creating a smooth shape. The tip is flexible and really easy to use, only a very light touch is required.

Available in black and made with a plant based pigment derived from oak.

Introducing our Perfect Brows Gift Set!

Brows define and shape not only your eyes but your whole face, so it’s worth spending a few moments a day making sure they look their best! This little gift set is a great kit to get you started.