Model Standards

Your bio might be the reason people are visiting your profile… and leaving

If your bio doesn’t make it obvious why someone should stick around, you’re making people work too hard to figure you out!!!🥲

Think of your bio as your mini shop window. Before someone books with you, follows you, recommends you or takes you seriously as a professional, they need to understand what you’re about. So if you haven’t looked at your bio properly in a while, go and read it as if you were a potential client or fellow skincare professional coming across you for the first time.

Would you know:
Who they are?
Who they help?
What they offer?
And why you should follow them?
If not… time for a little bio makeover. ✍🏼

And if you’re ready to take your skincare business and career to the next level, comment “GROWTH” below and I’ll send you the details about our BIGGEST ESTI EVENT YET, happening THIS NOVEMBER!!!🥹 # # #

Because in all honesty, we’re all just figuring it out as we go⭐️

To whoever need the reminder today🤍 you’re never too late to…

the low cortisol lifestyle🤍🫧🤏🏻 the only way✨

oh and building a life you don’t need to escape from🥹💫

If your content isn’t bringing in clients, it might not be that you need to post more…

you might just need to post with more intention📢🫧✨

The best performing content makes your ideal client feel seen, understood and confident that you’re the person who can help them.

Simple > complicated.
Relevant > viral.
Strategic > posting for the sake of it.

Save this for your next content day😚 If you want to know what the successful, fully booked estis are doing differently… comment GROWTH🌟🤍

Screenshot. Add to the vision board. Notes of the week. ✨💕✍🏻

Save this. Send it to an esti. And ask yourself honestly: how many boxes are you ticking??👀✅✨

Because being a great esthetician is about so much more than the treatment itself. The little things you do before, during and after an appointment are what build trust, loyalty and a reputation people talk about.

If you’re ready to take your skills and your business to the next level, we’ve got something very exciting coming this November!!!😆 Comment “ESTI” and I’ll send you the details🌟🫧 # #

Sometimes the things that keep us feeling our best aren’t complicated…

they’re the little things we can so easily push to the bottom of the list when life gets busy🤍

I’m very guilty of working hard, constantly being “on” and convincing myself I’ll rest later… so these are my little reminders to make space for the things that genuinely help me feel grounded, energised and like myself again.

Because looking after your skin is one thing, but looking after the person underneath it matters just as much✨ Consider this your reminder to take your daily dose of the good stuff☀️🫧

And yes, I know a walk and a good skincare routine aren’t a substitute for professional mental health support, this is just a little lighthearted peek at what helps me personally😌 # #

me