Salon Focus Ltd

Healthy hair starts at the scalp 🫧

Introducing the Xpert Professional Scalp Edit, a curated selection of scalp solutions, designed to cleanse, rebalance and support long-term scalp health.

• – Scalp

Interested in stocking any of these ? Get in touch to learn.

Reveal your hair’s true brilliance with the ALFAPARF
Semi di Lino Diamond range, designed to provide extraordinary 24-hour brightening power. This specialized formula treats the hair fiber to deliver long-lasting, intense shine while protecting your color’s vibrancy for up to nine washes. Experience the perfect balance of lightweight care and radiant luminosity for a truly diamond-like finish.

More shine. More hydration. More strength.

With Lights Co, light is transformed into treatment and every service becomes a true professional ritual.

A sensory, innovative and 100% personalized experience to meet the needs of each strand of hair. ✨

Only in selected Alfaparf Milano Professional salons.
No internet sales, only in a professional hair salon.

The PRO TOOLS March Challenge is officially live!

Show us your best work using PRO TOOLS for your chance to win the ultimate upgrade - including brushes, an Oracle hairdryer and a set of scissors.

Post your look, tag and use to enter.
We’ll be reposting our favourites all month!

Entries close 31st March. Winner annouced 1st April 🖤

We are proud to share that the Semi di Lino Diamond Illuminating Shampoo and Conditioner and The Style & Care Texturising Shampoo are in the Hair Awards 2026.

A true celebration of performance, innovation and professional care.

Alfaparf Milano Professional is proud to be named a finalist for three prestigious categories in the 2026 Hair Fashion Awards (AHFA)

This recognition celebrates our ongoing commitment to professional excellence and cutting-edge innovation in the hair industry.

▪️Best New Colour Innovation: Alfaparf Evolution Of The Color Shine Effect
▪️Best New Hair Care Product: Alfaparf Semi Di Lino Reconstruction
▪️Best New Hairstyling Product: Alfaparf Semi Di Lino Style&Care Thermal Protector

Who had the bst courtside hair at the @ australianopen?
Tennis chic has never been cooler and the snatched pony for on and off the court is a VIBE.