Pure Birkdale
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Our passion at Pure is skin health! To nourish and protect from the outside and feed the skin from within for a greater result.
We believe to treat every skin concern, be it ageing, acne, rosacea to name a few, starts with targeting overall skin health. ENVIRON,
JANE IREDALE,
OPI,
The Gel Bottle,
Vita Liberata,
ELEMIS,
CACI,
NOUVEAU,
DR HENNESSY.
🎄 Environ Christmas Sets are here and available to PRE-ORDER now 🎄
This year’s festive sets are some of the best value we’ve seen. Whether you’re treating yourself or ticking someone off your list, there’s a set for every skin (and every budget) ✨
Youth+ Reset Sequence – £299 (saving £141)
Receive a complimentary FULL-SIZE Cleansing Lotion 200ml & Avance Elixir 30ml
Skin Essential Sequence – £214 (saving £117)
Receive a complimentary FULL-SIZE Hydrating Serum 30ml & Super Moisturiser 50ml
Radiance Revival Edit – £93 (saving £132)
Receive a complimentary FULL-SIZE Revival Masque 50ml + Masque Applicator Brush
Deluxe Edition Seriénce® Night Serum 50ml – £73 (saving £62)
Receive a complimentary 20ml Seriénce Night Serum + Avance Moisturiser trial mini
Supersize Edition Sebu-Wash Gel Cleanser – £36 (saving £12)
Receive a complimentary 50ml
Stock is limited and these sets always go fast, so pre-order now to avoid missing out 🎁
📍 Pure Birkdale, 179 Liverpool Road, Birkdale
📞 Call, DM or pop in to reserve yours
Sunday reset, the Pure way… ✨🤍
A little time for yourself, a little pampering, and a few of our favourite treats to take home and keep that feeling going long after you leave the salon.
Because self-care doesn’t have to be complicated — it’s whatever makes you feel good. A treatment, a quiet moment, your favourite skincare, a cosy evening at home… or all of the above. 🫶🏼
So, how do you practice self-care? We’d love to know…
And be honest, have you got your next Pure appointment booked yet? 👀✨
Pop in and see us in Birkdale, browse our beautiful selection of products and make your next little self-care ritual one to look forward to.
17/09/2026
Meet the makeup that does more ✨
et al. beauty collective was created by scientists and a makeup artists, backed by over 30 years of skin health science at the iiaa. The idea is simple: your makeup shouldn’t undo the good work of your skincare. Every product is packed with skincare actives to protect, hydrate and care for your skin while you wear it 🤍
🤍 Primers: serum-like, to hydrate, smooth and blur
🤍 Radiant Foundation SPF 15: glass-like glow, 32 shades
✨ Bronzers and blushers in refillable compacts
🖤 Line + Define Eyeliner: smudge-proof and enriched with ceramides
💋 NEW colours coming end of September: Lip Liners, Gloss Balm Lip Colour and the NEW Peptide+ Lip Complex
Skin, cheeks, eyes and lips: a full makeup look that cares for your skin 💕
Book an et al. makeup lesson or pop into the salon to try the range.
📲 Link in bio or drop us a DM
Your skin journey, all in one place. 🤍
✨ Track your progress
🧴 Keep on top of your routine
📲 Reorder your favourites
🏠 Delivered straight to your door
The best part? You can do it all anytime with the Eventis app.
Download. Track. Reorder. Repeat. ✨
Book your skin scan and a bespoke facial or this Friday a full day dedicated to skin scans! Get in touch to be on the list!
13/09/2026
✨ SKIN THAT LOOKS GOOD. MAKE-UP THAT DOES MORE. ✨
Friday 18th September | Pure Birkdale
Our next exclusive Skin & Beauty Event is here — with limited appointments throughout the day.
🔬 EVENTIS 360° SKIN SCAN
Go beyond what you can see in the mirror.
Your Eventis scan gives you a detailed insight into your skin, including redness, UV damage, skin images and skin barrier function — all brought together in one place.
And it doesn’t stop there…
📲 You’ll get access to the Eventis app, giving you your skin information and images from the day so you can track your skin and progress at home, browse our recommendations and tweak your regime when it’s convenient for you, with the best deals delivered to your door.
💄 OR… EXPERIENCE THE ETAL MAKE-UP MASTERCLASS
Come and try, play and discover make-up with a difference — beautiful make-up with functional actives that work to care for and treat your skin while you wear it.
Because why simply cover your skin when your make-up can look amazing AND do more for your skin?
✨ Can’t choose? Have BOTH.
Appointments are 45 minutes–1 hour, giving you time to explore, learn and receive personalised advice.
£20 deposit — fully redeemable against purchases on the day.
✨ Expert advice
📲 Your Eventis skin profile & images
💄 EtAl make-up experience
☕ Refreshments
Limited appointments available.
Book your place and discover a whole new way to look after your skin.
Be the best version of you. 🤍
✨ Never run out of your skincare favourites! ✨
Keeping your skincare stocked up has never been easier at Pure Birkdale 🤍
🛍️ Shop in salon
💻 Order online for delivery
📦 Click & Collect for easy pick-up
⭐ Earn points every time you shop!
So however you like to shop, we’ve got you covered — and you can earn rewards along the way! Because running out of your skincare staples? Not on our watch! 😉✨
✨ 5-STAR REVIEWS FOR AIMEE! ✨
Our apprentice Aimee has been receiving some amazing feedback from her clients — and we couldn’t be prouder! 🤍
From pedicures to gel nails, Aimee is building her skills, confidence and client base, with so many of you already loving your appointments with her. 💅🏼✨
💫 Book with Aimee while her apprentice discount is still available! 💫
11/08/2026
✨ Your spending just got more rewarding… ✨
Introducing Pure Rewards — our FREE loyalty scheme at Pure Birkdale! 💚
Earn 1 point for every £1 spent on products, then turn your points into savings:
🎁 100 points = £5 off with no minimum spend
🎂 +100 bonus points on your birthday
💫 Plus, earn extra points for completing your profile, leaving a review & referring a friend!
Ready to make your purchases go further? 💚
👉 Join Pure Rewards today at www.purebirkdale.co.uk
09/08/2026
We’ve been quietly building something. The NEW purebirkdale.co.uk is live - shop the exact Environ, Advanced Nutrition Programme and EtAl products we us in clinic, with free delivery over £100. Subscribe and Save up to 15% on repeat orders, and Pure Rewards earns you a point for every £1 🌿
16/06/2026
Your skincare shouldn’t be based on guesswork. ✨
Our Eventis Skin Scan reveals what the naked eye can’t see, helping us understand your skin’s hydration levels, sun damage, pigmentation, inflammation, and overall skin health.
The result? A completely personalised treatment and skincare plan designed around YOU.
📅 Ready to see what’s happening beneath the surface? Book your Eventis Skin Scan today.
You can book your skin scan whenever you like but our next full day event is on 1st July!
• Re-Scan of your already on your skin journey with us and want to see your progress.
• Full skin scan and consultation.
• Make up 1-1 using EtAl our skincare make up that does more. Revive your make-up bag ready for summer 🤩
Sessions are £20 and fully redeemable on the day with purchase.
For more information or to book, drop us a message or you can book online or via our “Pure Birkdale” App 🫶🏻
Click here to claim your Sponsored Listing.
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Telephone
Website
Address
Pure Birkdale, 179 Liverpool Road
Southport
PR84NZ
Opening Hours
| Monday | 10am - 4pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 8pm |
| Friday | 9am - 6pm |
| Saturday | 9am - 4pm |