REF Stockholm Ireland

Hair Pros... what was your biggest goal when you first started behind the chair?
A fully booked diary?
Your own salon?
Award-winning work?

Drop it below 👇

REF shelf goals officially achieved ✨
Obsessed with how beautifully Penarth Hair Studio has stocked their REF shelves 🩷
Clean. Colourful. Fully loaded with hair goodness. Exactly how we like it.

The secret to polished styling is layering the right products.
✨ Heat Protection Nº230, smooths and protects before heat styling
✨ Flexible Spray Nº333, adds soft, natural hold
✨ Frizz Tamer Nº130, refines flyaways and finishes the look
Used together, they create effortless styles with movement, shine, and control.

Did someone say bank holiday weekend? 🩷🤎
Out of office mode is officially activated.
Emails can wait… the long weekend can’t ✨

To our hair Pro's - Put your feet up, enjoy the long weekend... Grab your Heat Protection N°230

Holiday hair, sorted. 💜
Meet the Lilac Beauty Beauty Bag, your travel-size REF essentials, ready to throw in your cabin bag.

The hair vs. the products ✨
Our holy grail REF line-up for the perfect blowout, every single time.
If your hair is on the finer side and struggles with volume, these are the game changers you need for that effortless, salon-quality finish.

(1.) Detangling Spray
A lightweight heat protectant that smooths, conditions, and preps your hair for styling.

(2.) Fibre Mousse
Builds body and gives your hair that fuller, thicker feel without weighing it down.

(3.) Texture Spray
Adds instant lift with a soft, touchable hold for natural movement.

(4.) Shine Spray
Delivers a glossy, weightless finish to elevate your final look.

(5.) Velcro Rollers
The secret to long-lasting volume. Set your hair and let them work their magic.

Which product would you add to your routine?

Hold meets gloss. ✨
Hold & Shine N°545 locks the look in and adds a glassy finish for the kind of hair that catches the light.
What's your 'special occasion' spray? Tell us below.

Beautiful hair starts with healthy hair, and healthy hair starts at the scalp. 🧊🫧
Share to your story if your cients need the reminder!

When the look has to last. 💨
Extreme Hold Spray N°525 extra lift, long-lasting hold, all-day finish. The one your stylist reaches for at the end.
Tag the salon that taught you the value of a good finishing spray.

Healthy colour, no compromise. 💜
REF Permanent Colour: less than 2% ammonia, vegan formula, quinoa protein for shine and 100% grey coverage.

Hair by Sylwia Donczyk