My Healthy Spices

Men’s toiletries used to consist of shampoo, shaving cream, after shave lotion and deodorant, and not much else. But from London to New York to São Paulo, bathroom cabinets of middle-class homes now brim with moisturizers, facial cleansers, eye serums, bronzers, concealers, anti-agers and even mud masks—all designed specifically for men. Based on current trends, it is only a matter of time before a full portfolio of men’s grooming becomes a daily way of life. In men’s grooming, sunscreen has gained low adoption rates, despite government efforts to raise awareness of the importance of sun protection. While in the United States many brands have introduced sun protection products targeting men, with sports-related campaigns and branding. Nothing is made in India and awareness is rather poor and therefore further education and awareness is needed. Keeping all this in mind K Manoharan a banking professional till 2014 ventured into creating a E-Store first of its kind for men in India. After travelling widely around the world over the past few years and with rich experience about the benefits of natural skin care products like Bull Dog, Man Cave of United Kingdom and Every Man Jack of USA promoted Sundaraonline.com.