Valientelifestyle

unbiased when it comes to gender equality. If clothes do make a person then VALIENTE is the destination for the woman who wants to announce her arrival silently. Let your personality speak volumes about your presence with VALIENTE –
This is the story of “Naari”, a woman who came, saw and evolved over the ages. She was born before fire was even discovered and yet lives when computers rule the world. She has seen the ups and downs of life over thousands of years and changed herself without an ounce of regret to fit into the demands of the society. Sitting on the porch she wonders how much has life changed around her. There was a time when two piece of leaf were the only necessary barrier to show respect to her gender. While now these two pieces of clothing were meant to be hidden and worn under layers of covers. Naari remembered the time when she took up innumerable disguise over the ages. When she was Rani Rudramma of Telengana, she was an epitome beauty and courage. She wore half the clothing that she wore now. Yet men feared and respected her. As Sharada Devi she never wore a blouse and was always draped in a thin white saree yet men worshipped her as the avatar of Goddess Durga. Yet today dressed in the most conservative salwar kameez she had to face the lewd stare and hypocrisy of the society. Naari wondered when her motherland changed their belief and thoughts. Today yet again she was a successful woman amidst the men in her profession. But she had to abide by the code of ethics of society and family while men continued with their vulgar audacity. Naari understood traditions and customs well. After all she was there all along when these regulations were being doctrine. But she knew it was time to come out of the narrow dogma and beliefs and stand up sternly. She is beautiful; she is successful so why should she remain bonded within these obscene demands of the society. She decided to honor her tradition by taking it one step forward and amalgamating it with western influence. It was then ‘VALIENTE’ came into existence. VALIENTE is Naari’s story of evolution from being a queen to a no-one and then reviving again as the Princess. There is a difference in being bold and being provocative. Indo western outfits and the other fusion wears created at VALIENTE is Naari’s answer story of the depiction of the beautiful style sense of the matriarch of the Indian society. Why Valiente? Naari, or to be precise Women in today’s Indian society are not just a trophy. They know the law and rules and mold themselves to best suit everyone’s need. Be it as a mother, a sister, a daughter, a wife or An entrepreneur . VALIENTE has created a range of clothing that has subtle elegant colors and exquisite patterns beautifully fusing with bold unsual silhouettes. VALIENTE is an Indian woman’s effort to create a style statement on the world platform. Indian handicraft is appreciated worldwide. The intricate patterns of stitchwork, zardozi and fabric art has been a part of world fashion for decades together. Combining these traditional form of Indian artwork into the western wears is perhaps VALIENTE’s biggest strength. Dream of the sky but keep your feet to the ground.Valiente signifies that no matter how outgoing our woman is she also remembers to preserve her tradition in her clothing. Indian wear has a rustic yet elegant appeal that can never be replaced. At VALIENTE this ideology was used to create patterns and designs that have an unique visual effect to reach out to as many women as possible . Every woman deserves to feel beautiful and comfortable at the same time. The hassle of managing multiple layering’s of many Indian wears and the discomfort of attracting lewd stares and comments for wearing western outfits was always a source of dilemma. At a very flexible monetary range VALIENTE is hoping to create a new genre of clothing line that is visually appeasing yet comfortable and a beautiful amalagamation of wetern cuts with out tradidional fabrics and handworks. With clothing designed in various styles, colors and patterns VALIENTE is here for the long run. It’s motto in itself was invented to channelize the inner Fiery spirits of Indian women. This might not be an answer to the societies baseless and totally flawed concept about the outfits but at least it is a start to making ways for the women of today’s society to portray their ideas and brevity in front of the stereotypical social philosophy and code of belief. Hence we bring to you” VALIENTE “ the courage of your soul”