STORM the NORM Ventures

Launching the book at Magnolias Club on 17th at 6pm. Looking forward to a stimulating and engaging discussion with the participants BW Businessworld STORM the NORM Ventures Rupa Publications

The sun is shining for the advertising industry..

Anisha Motwani, Founder, STORM the NORM Ventures , is optimistic about an increase in spending on digitial ads and an uptick in ad budgets in general

Read More: https://bwmarketingworld.com/article/indian-ad-budgets-poised-for-an-upsurge-anisha-motwani-518155

https://stormthenorm.com/the-color-of-meaning/

There is a lot more to colours than just the visual dimensions . What better than this day to delve deeper into the meaning and go beyond the sensory. Here’s my perspective. Would love to hear more ..

The Color Of Meaning We’ve seen and read and heard about the meaning of colors—across cultures, across time, across topics, and even across people with different visual ability (i.e. blind, color-blind, etc.).

Now this is what has made my holiday so so special .. surprise visit by my daughter& son in law in Paris for a couple of days !!

https://open.spotify.com/episode/07Vqw8RiJMWQ1ntmQBD7nT?si=Grg6cEeRSMC-RkS_LSPPlw

As we reflect upon MNC after MNC and how they’ve gone about their journeys in India, the three things that strike you immediately are: they play it safe, they prioritize testing the waters profitably from Day 1 over making a long-term commitment with lesser profitability in the early years, and they come with a “this is what we have, take it or leave it” mindset until India teaches them otherwise. And that’s the reason for today’s norm: INNOVATION AT GLOBAL COMPANIES ONLY SERVES THE NICHE.
And our guest today who’s stormed this norm with his disarmingly simple but insightful take is Gulbahar Torani, CEO of global company Philips Philips Domestic Appliances and Personal Care And of course the 5 powerful hacks from & Narayan that will help you in your innovation journey! Grant Thornton Bharat

Ep 31: Innovation at global companies only serves the niche Listen to this episode from Storm the Norm on Spotify. As we reflect upon MNC after MNC and how they’ve gone about their journeys in India, the three things that strike you immediately are: they play it safe, they prioritize testing the waters profitably from Day 1 over making a long-term commitme...

Has the balance shifted from employer to employees in the post COVID era ? Listen in ..

Despite WFH, moonlighting, quiet quitting and ESOPs, employees' destinies will always be decided by employers.

Narayan Devanathan & Anisha Motwani in conversation with P.G. Aditiya & Gautam Reghunath from the new age firm Talented storm this norm. Our Partner – Human Capital Consulting, Ritika Mathur also highlights how companies can effectively deploy to foster true ownership.

Tune into our on the platform of your choice to know more:
🎙️ Google Podcast: http://bit.ly/3TkMLsy
🎙️ Spotify: http://bit.ly/3hzVMjX
🎙️ Apple Podcast: http://bit.ly/3WXToEa

STORM the NORM Ventures

Back with a new episode! Regardless of how progressive or woke an organisation is, employees always start from a position of disadvantage, negotiating their way to a better place.

Listen in as Narayan Devanathan & Motwani get chatting with a talented duo P.G. Aditiya & Gautam Reghunath from the new-age firm Talented.Agency to storm this norm. Our Partner – Human Capital Consulting, Ritika Mathur throws light on how companies can deploy in the best way to foster company ownership in the true sense of the phrase.

Tune into our now. Grant Thornton Bharat

Ep30 - Despite WFH, moonlighting, quiet quitting and ESOPs, employees' destinies will always be.... Regardless of how progressive or woke an organisation is, employees always start from a position of disadvantage, negotiating their way to a better place—eit...

The start-up economy today is only about moving money, not value creation.” This is the provocative norm we posed to veteran Fund Managing Partner, VT Bharadwaj, partner, A91 Partners & we began the discussion with something like this..venture capital firms basically mop up money from various sources – individuals and institutions, pension funds across the world, etc.—and then pool it up to then fund start-ups and new ventures. Basically, they move others’ money around and make more money by doing so. We pushed the argument further by saying that VCs are not “making” anything, in the traditional sense of manufacturing or creating. If anything, they’re manufacturers of belief, getting those with investible wealth to believe enough in ventures that don’t currently exist to back them with their surplus money.

In this entire reductionist approach, where is the conversation around sustainable value creation? Listen in to what he has to say…

Anisha Motwani| Narayan Devanathan | Grant Thornton Bharat LLP

Ep 29: The start-up economy today is only about moving money, not value creation “The start-up economy today is only about moving money, not value creation.” This is the provocative norm we posed to veteran Fund Managing Partner,VT Bharadwaj, partner, A 91 Ventures & we began the

The world of brands today seems to be about one or more of the following three things: purpose, planned purchase journeys, and pivots enabled by disruptive tech. Where’s the place for frivolous, impulse-driven, unchanging product categories in this world?

So how can a low value, low ticket impulse category like pivot to succeed in a world, where the rules of commerce, culture and communications may be very different?

Anisha Motwani& Narayan Devanathan put together for this episode along with Rajesh Ramakrishnan of Perfetti Van Melle.

Grant Thornton Bharat

EP 28 - In a world that’s all about the Web3 bubble, there’s no room for chewing gum bubbles. In a world that’s all about the Web3 bubble, there’s no place for chewing gum bubbles. Now, that’s a big and provocative norm to challenge about a category—and about large FMCG companies—that have bui

First time ever in India, a podcast from one of world’s best & economic specialist from Israel- Mr. Jonathan Caras. Know how can an —a structured set of instructions encoded to enable repeatable tasks with the same consistent result every time—create or replace a phenomenon like trust?

Listen in as Devanathan & Anisha Motwani take this up with our global expert as he systematically storms this norm that has a far-bearing effect on businesses of the future.

Don't miss the insights from Kalpana Balasubramanian

Grant Thornton Bharat

https://soundcloud.com/stormthenorm/ep-27-human-trust-can-never-be-replaced-by-algorithmic-trust?si=19767de522c84ca9a205a75d691e1923&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing

EP 27 - Human trust can never be replaced by algorithmic trust First time ever in India, a podcast from one of world’s best blockchain & token economic specialist from Israel, Mr. Jonathan Caras telling us how can an algorithm—a structured set of instructions enc

The Covid-19 crisis exposed stark differences in the fortunes of different small and medium-sized businesses. Larger businesses did have an edge & were less hard-hit as a group. These were the ones who were able to take some knocks, bounce back, restart, adapt better than others.
But we also see that it’s the small entities that sustain the world. And if these weren’t resilient, then we would have sunk as a socio-industrial-economic complex a long time back—whether we consider the global or the local economy.

So where do we net out on this norm? Does size of operation insulate a business against shocks?

Listen in to our guest expert Siddhartha Nigam along with Anisha Motwani, Narayan Devanathan & a complete resilience toolkit as a handy ready-reckoner.
Grant Thornton Bharat

EP26 - To foster business resilience, size is the best insulation against shock The Covid-19 crisis exposed stark differences in the fortunes of different small and medium-sized businesses. Larger businesses did have an edge & were less ...

will always play second fiddle to ..no wonder than we haven’t seen a single audio unicorn anywhere in the world or even a radio czar!! Have you ever heard of an equivalent of Reed Hastings or Netflix for audio? Heck, even the world’s richest man, Jeff Bezos put his bets on video with Amazon Prime and published the written word. And for all the hype that the iPod got when Steve Jobs first introduced it, it’s seen as a bit of a quaint anachronism now and Apple is known more for its phone and computing devices.

So Devanathan & Anisha Motwani challenged Prashant Panday of Mirchi to storm this norm in partnership with Grant Thornton Bharat

Listen in https://lnkd.in/dz4kanhK & tell us if you agree?

EP25 - Audio has always been a poor cousin of video, whether in the analog age or in the digital age A picture speaks a thousand words. Indeed. But it is what you hear orally that stays with you for time immemorial. Even before video or the written word was ...