Salone Victory Rolls

Because summer hair needs a little extra love. ☀️

1️⃣Start with Summer Proof Hair&Body Wash to cleanse hair and skin after sun, salt and chlorine.

2️⃣Follow with Summer Proof After Sun Hair Mask for softer, smoother, easier-to-detangle hair.

3️⃣Finish with Summer Proof After Sun Body Cream to hydrate and refresh the skin.

Available exclusively at Alter Ego Italy salons.

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I capelli in estate hanno bisogno di un po’ di amore in più. ☀️

1️⃣ Inizia con Summer Proof Hair&Body Wash per detergere capelli e pelle dopo sole, salsedine e cloro.

2️⃣ Continua con Summer Proof After Sun Hair Mask per capelli più morbidi, levigati e facili da districare.

3️⃣ Termina con Summer Proof After Sun Body Cream per idratare e rinfrescare la pelle.

In esclusiva in tutti i saloni Alter Ego Italy.

NANOPLASTIA!!!

Give your clients a precious tip to keep their hair beautiful allyear: offer Precious, our line designed for body and hair careduring holidays. 😎

Made up of Cleanser, Mask, Serum and Oil, it’s the completerange to nourish and protect, especially when the weatherturns dry. ☀️ Discover the full range on our site!

Winter months call for a little extra care—starting at the root. ❄️

Seasonal shifts can throw off the scalp’s balance, leading to dryness, irritation, or excess oil. That’s where Alter Ego Italy’s scalp-focused solutions come in.

✨ Balancing Shampoo purifies and resets, gently removing excess sebum while restoring the scalp’s natural harmony—perfect for oily-prone hair types in need of a refresh.

🌿 Calming Shampoo is your winter sanctuary for sensitive scalps. Its gentle formula soothes discomfort while leaving your scalp feeling calm, hydrated, and healthy.

Treat your scalp like skin—with targeted care that brings it back to balance.

Your healthiest hair starts here. 🧖‍♀

☀️Light. Silky. Effective.
Your summer ritual starts here.

From lightweight oils to after-sun care for hair and skin,
Summer Proof defends your beauty through every sun-soaked moment.

📍Find them at your local Alter Ego Italy salon.

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☀️ Leggero. Setoso. Efficace.
Il tuo rituale estivo inizia qui.

Dagli oli leggeri ai trattamenti doposole per capelli e pelle,
Summer Proof difende la tua bellezza in ogni momento sotto il sole.

📍Disponibili esclusivamente nei saloni Alter Ego Italy.