Fuente Haircare
Unique line of hair care products. Fuente is dedicated to developing exclusive, naturally-based hair
A look back at the Fuente CARE & STYLING Fundamentals by & .fuente.haircare
A full day where our attendees explored the ins & outs of the Fuente Care Collection, professional washing massage techniques and endless styling possibilities with our styling products.
Global Creative Director caught up with our attendees to hear about their experiences, what inspired them and what they’re taking back to the salon.
Want to be part of the next one? Join us at the Fuente Academy. We look forward to seeing you!🩶
25/09/2026
LIGHTWEIGHT CARE. EFFORTLESS RESULTS.
PURE Leave-In Conditioner
A nourishing leave-in conditioner designed to hydrate, soften and detangle the hair without weighing it down.
For smooth, manageable hair with a natural, healthy looking finish every day.
Care. Protect. Style.
THIS OR THAT — CARE & STYLING EDITION
Get to know
From colour preferences to her favourite ways of working: Sabrina shares her choices in a new This or That.
A quick look behind the professional, the creativity and the passion for colour.
22/09/2026
THE FOUNDATION OF HEALTHY HAIR.
Great hair starts with the right cleanse.
FUENTE shampoos gently cleanse while caring for the hair and scalp. Enriched with natural herbs, plant-based proteins and hydrating ingredients to leave the hair feeling clean, strong and beautifully shiny.
Cleanse. Care. Prepare.
SHAPE IT YOUR WAY.
FUENTE Forming Paste adds volume and flexibility while creating natural definition and accents.
A versatile styling product suitable for all hair types, it’s easy to apply to both dry and towel-dried hair. Shape, define and restyle while keeping the hair naturally moveable. Easy to brush out or wash out when you’re done.
Flexible styling. Natural definition.
Celebrating individuality through hair. ✨
Our products are specially developed to make your unique character shine. Because every style deserves a look of its own.
Wearable. Sustainable. Fashion-forward.🩶
Created for self-expression. Designed to make a statement.
Prep. Style. Finish.
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Leadhair:
Backstage team: .fuente.haircare .hare
16/09/2026
WHERE NATURE MEETS PERFORMANCE.
From care to styling and treatment, FUENTE brings together professional performance and the power of carefully selected ingredients.
Moisture. Herbal. Pure. Protein.
Different needs, one complete approach to healthy, beautiful hair.
Discover the world of FUENTE.
14/09/2026
HAIR CREATES THE LOOK. WE BRING IT TO LIFE.
Backstage at Amsterdam Fashion Week, FUENTE created the hair looks for Atelier Reserve.
Raw texture, movement and individuality. Each look was crafted to complement the collection, bringing together two worlds with one shared vision.
Fashion and hair, united by craftsmanship and conscious creativity.
FUENTE X ATELIER RESERVE
Amsterdam Fashion Week
A day full of Color inspiration. 🎨
A look back at the Fuente Color Collection training by Global Color Director .
From creative color inspiration to hands-on learning, it was a day full of knowledge, creativity and connection.
Global Creative Director caught up with our attendees to hear about their experiences, what inspired them and what they’re taking back to the salon.
Want to be part of the next one? Join us at the Fuente Academy. We look forward to seeing you!🩶
11/09/2026
PREP THE LOOK.
Great styling starts before the styling itself.
FUENTE Prep products prepare the hair for what comes next. From lightweight volume and texture to control and definition, each product helps create the right foundation for a beautiful, long-lasting result.
Choose your prep. Create your look.
FUENTE X ATELIER RESERVE
Amsterdam Fashion Week
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