ANNails Haarlem

In my salon, you can slow down for a moment.

Listen to music.
Talk about something that’s been on your mind.
Or simply sit in silence.

Some clients come to share their stories.
Others come just to rest.

And both are perfectly welcome here.

Because for me, it’s not only about beautiful nails -
it’s about how you feel while you’re here.

A little spring inspiration from Pinterest.
Fresh shades, gentle details, lighter days ahead.

Spring is the perfect moment for a new manicure.
Booking is open 🌸

A little spring mood for your next manicure.
By Alona 🌸

1 March.

Manicure trends: 1940s–1950s

The 1940s changed everything.

The world was at war. Fabrics were rationed. Life was uncertain.
But women still painted their nails.

And red suddenly felt different.
It wasn’t just pretty - it felt strong. Almost defiant.

Beauty historians often note that during World War II, lipstick and nail polish sales actually remained high - even when many other products were limited. Small rituals of care mattered.

Nails were usually medium length, softly oval.
Nothing dramatic. Just elegant and polished.

And here’s something interesting:
matching lipstick and nail polish became a real thing.
A red lip and red nails weren’t random - they were coordinated on purpose.
It was part of looking “put together,” even in uncertain times.

Then Hollywood amplified it.

Actresses like Rita Hayworth in the 1940s and later 1950s Marilyn Monroe made deep reds and cherry tones iconic.
Glossy nails. Structured silhouettes. Soft waves. Controlled glamour.

By the 1950s, elegance was fully back.
Manicure wasn’t just neat - it was feminine. Intentional. Confident.

By the 1950s, elegance was fully back.
Manicure wasn’t just neat - it was feminine.
Intentional. Confident.

Why a clean manicure never goes out of style

A clean manicure is not really about trends.
It’s not trying to be loud or eye-catching.
It just feels right.

Neatly shaped nails, natural shades, well-cared cuticles -
these things don’t belong to any season.
They’re simply about care.

And even when there is polish,
a clean manicure can still look almost bare.
If the shade is chosen well,
it blends so naturally with the nail
that it barely looks like there’s any coverage at all.

A clean manicure adjusts to you.
To your hands.
To your pace.
To your everyday life.

It works with a silk dress,
and it works just as well with a cozy sweater
and a cup of coffee in your hands.

That’s probably why it never feels outdated.

Manicure trends: 1920s–1930s

(the beginning of a decade-by-decade story)

In the early 20th century, manicure wasn’t about trends the way we know them today.
It was about discipline, care, and looking well put together.

In the 1920s, nails were kept short.
Shapes were oval or softly rounded.
Color was almost nonexistent - or barely there: sheer pale pinks, soft beiges, natural tones.

Instead of polish, nails were buffed to a high shine.
Cuticles were fully removed - classic cuticle manicure was the standard.
There were no designs at all.

Everything focused on clean hands and natural nails.
Restraint over decoration.
Care over excess.

Only later, in the late 1920s and early 1930s, something iconic appeared -
the half-moon manicure.

Still subtle.
Still restrained.
But already intentional.

Hollywood actresses of that era made it part of a woman’s image - elegant, calm, quietly confident.
It wasn’t about standing out.
It was about looking composed.

This is where the story of manicure trends really begins.
Decade by decade.
Not as fashion noise - but as a reflection of how women lived, moved, and cared for themselves.

This is a little more of my story -
not only where I come from,
but how I think, feel, and work.

Everything I create -
from service to atmosphere -
starts with who I am.

If you’d like to know more about my journey,
you can find it in My Path highlights 🤍