Hibiscus Hair
🌺 Haircare inspired by our people
🧡 Bonnets + more coming soon
👀 Founded by sisters: @justme_rosalie + Claire Maree
Okay… so that’s where you’ve seen them before 👀😂
Satin Sleep Bonnets are everywhere on Love Island - and now we’re bringing them to Aotearoa 🌺
We’re officially launching Hibiscus Hair FRIDAY, 25 September at 7 pm!
But before then, we’re giving our email whānau early access from Monday 21 September at 10 am.
And there’s a little something extra 👀
🌺 The first 20 early-access orders will receive a FREE Hibiscus Hair Wash Bag
🧡 Our email whānau will also receive 10% off their first order
📧 Not on the list yet? Make sure you join via the link in our bio before Monday!
Then Friday at 7 pm, the website officially opens to everyone - and any remaining free wash bags will be up for grabs until they’re gone.
We’ve been waiting a VERY long time to say this…
Hibiscus Hair launches 25 September 🥹🌺
Halo olgeta, NZ. We’re coming for your bedtime routines 😂
Kia ora, halo olgeta 🧡
A little bit of aroha - that’s what we want Hibiscus Hair to feel like, whatever you’re using it for.
Sleeping, wash day, or just getting ready to take on the day.
Run by whānau, for whānau.
Tangkiu tumas for growing with us.
This is only the beginning 🌺
🧡
One of our favourite things about both the Hibiscus Hair Satin Sleep Bonnets AND our Microfibre Hair Wraps is how much less frizz we’ve noticed since using them 🙌
But why?
It comes down to friction.
Think about your hair as you’re sleeping.
For 8+ hours, your strands are moving against your pillowcase, tossing and turning with you. Even the softest cotton bedding can create more friction against the hair than a smooth satin surface.
And when your hair is already prone to dryness, tangling or frizz, that’s a LOT of rubbing 🫣
Cotton can also absorb moisture and some of the natural oils from your hair, which is why you can wake up feeling like your hair needs a little more TLC.
Our Satin Sleep Bonnets create a smoother surface between your hair and your bedding, helping to minimise friction while you sleep 🧡
And on wash day, our Microfibre Hair Wraps offer a gentler alternative to the twisting, pulling and rough rubbing that can happen with a traditional towel.
Less friction. Less fuss. Happier hair 🌺
Hibiscus Hair launches September 2026.
We started here…
Learning to love the hair we already have, and showing our curly-haired whānau how to too 🧡
But curly, wavy, straight, long or short - it’s yours. And that’s worth caring for and celebrating.
So if you’ve got hair, we invite you to join the Hibiscus Hair whānau 🌺
It’s a little bit of aroha.
POV: you’re officially ready for bed 🌺😴
There’s no one right way to wear your Hibiscus Hair Satin Sleep Bonnet - just find what works for you (and how much you move in your sleep 😂).
Tuck, tie, adjust and… po marie 💤
Sweet dreams, whānau.
👀
19/08/2026
We’re only just getting started 😍
We know we’ve said it a few times, but truly...
Tangkiu tumas for being here 🧡
There’s so much more to Hibiscus Hair than what you’ve seen so far - and we can’t wait to show you 🌺
Satin Eye Masks 🧡
Your new wash day essential - the microfibre hair wrap 😍
(No more heavy towels!!)
Satin scrunchies 💙
The laundry day essential!
Make sure you join our email whānau via the link in our bio and get 10% off your first order.
Not long now 👀
xo
Kia ora, halo olgeta 🧡
A little bit of aroha at the end of a long day 🌺
That’s what we want Hibiscus Hair to feel like.
👀 Our launch date is coming soon!
Tangkiu tumas for being here while we grow. This is only the beginning, and we’re so excited to have you along for the journey.
Make sure you join our email whānau via the link in our bio and get 10% off your first order.
Watch this space... 👀🌺
For a long time, I thought straight hair was the easier option.
Now? I wouldn’t change my curls for the world.
If there’s one thing I hope Hibiscus Hair becomes, it’s a reminder that your natural hair isn’t something to hide or ‘fix’ - it’s something to learn, care for, and be proud of.
Whether your hair is curly, wavy, straight, long or short... it’s yours. And that’s something worth celebrating 🧡
Every curl, wave and coil tells a story.
And they’re all beautiful 🌺
Lav tumas xo
PS - we’re getting closer & closer to launching! Our email whānau gets first access + 10% off … join via the link in our bio.
Less washing.
Less styling.
There are so many benefits to Hibiscus Hair Satin Sleep Bonnets!
(And yes... you’ll spot a very special guest making an appearance at the start of this reel 🐈😂)
Sooo…
“Do satin sleep bonnets actually work?”
For me? Absolutely.
On those busy days when I don’t have time to wash and style my hair, my bonnet helps keep my curls looking fresh overnight, so I can get away with a quick refresh instead of starting from scratch.
Your girl’s busy... and anything that saves me time is a win 💅🏽
Rosalie x
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Website
Address
Hillcrest
Hamilton
3216