Bearded NZ

Every brand starts somewhere - ours started with one bloke, one beard, and the realisation that good beard care shouldn’t be hard to find. 🧔✨

Andy set out to build premium products for everyday legends who just want their beards to look sharp without the fuss.
Simple mission. Serious beard. Zero nonsense.

Your beard called. It said it’s tired of feeling like a brillo pad and would very much like an upgrade.

Enter Apothecary 87 Original Beard Oil - the grooming equivalent of giving your face‑fur a spa day, minus the cucumber slices and whale music.

A few drops and suddenly:
✨ Your beard is softer than your Nana’s compliments
✨ The itch disappears like your motivation on a Monday
✨ You smell like a distinguished gentleman, not “guy who forgot his life choices”

Treat your beard right, mate.
It’s literally on your face.

Greytown, we’re coming to pamper your face forests.

On Saturday 4 July, the team at Blackwell & Sons are hosting us for a special Bring Your Beard event. Pop into the emporium for a personalised beard consultation, product sampling, and expert advice on keeping your mane healthy, soft, and thriving.

Whether you’re rocking a full Viking curtain or a humble starter beard, we’ve got something for you.

🕓 4pm–8pm
📍 Blackwell & Sons, 110 Main Street, Greytown
🎉 Spot prizes + good vibes

Bring your beard. We’ll handle the rest.

🃏The Joker has entered the chat.

Our Cypress & Juniper Berry Beard Balm is fresh, wild, and everything your beard deserves. Pair it with your favourite beard oil and you've got a routine worth bragging about.

Shop the full range at bearded.co.nz

We didn’t expect to sell products that could improve relationships, but the steady stream of reviews suggests otherwise. Brett’s recent review of Dapper Dan Beard Balm says it best:

“What can I say but I love this beard balm. My wifey complained every time I kissed her that my facial hair was scratchy and she didn’t like smooches! Well since I started using this its smooch on! She loves how soft and how great it makes my facial hair smell.

Cheers Brett – glad to hear!

https://bearded.co.nz/products/dapperdan-beard-balm

New to the beard life? Start with the essentials: beard wash, beard oil and beard brush. Oh, and don't forget to rock the car air freshener!

All bundled up as part of The Father Figure beard pack: https://bearded.co.nz/products/the-father-figure-beard-kit

Everything you need to go from “trying” to “thriving.”

Your beard called - it wants Bearded Beard Wash. Because apparently rinsing it with whatever's in the shower isn't "good enough bro".

Our wash keeps your face mane clean, soft and smelling like a man who knows what he's doing.

Level up your beard game - your chin deserves better

Beard fact: The average beard grows about 1.25 cm per month. Unless, like me, your beard grows faster than your houseplants die.

Whatever your growth - we've got something for ya.