Curél Singapore
Curél - Fundamental Solutions for Sensitive Skin Japan's No. 1 Brand for Sensitive Skin* is now available in Singapore!
Curel Singapore hopes to free Singaporeans with sensitive skin problems, with solutions from face and body to scalp and hair. Live with confidence and peace of mind, 365 days a year with Curél. Formulated from Kao's extensive dermatological science research, Curél's hydrating and moisture retaining ceramide care targets the actual causes of sensitive skin and provides highly effective solutions to
💙 Dry or sensitive skin? Your next skincare favourite might be waiting at Watsons!
Curél Intensive Moisture Facial Cream testers are now available in stores, so you can experience the difference for yourself.
✨ Formulated with 16x Ceramide* to deliver deep hydration and support a healthy skin barrier, all in a lightweight texture that absorbs comfortably into the skin.
📍Head down to and give it a try today! Who knows? This could be the hydration boost your skin has been looking for. 👀
*Compared to the effective level acknowledged by an academic paper. Cetyl-PG Hydroxyethyl Palmitamide.
Dry, irritated skin can strike at any moment. 🍂✨ When your skin needs instant relief, Curél’s Deep Moisture Spray has you covered.
Crafted with the world’s first biomimetic ceramide diffusion technology, Curél’s Deep Moisture Spray delivers microscopic ceramide particles that are 1/800th the size of a pore for deeper, faster absorption into the stratum corneum. Delivering instant relief for itchy or irritated skin.
Highly effective, soothing and convenient, it can be used before makeup as a toner to enhance skincare absorption, over makeup for instant hydration, upside down, and on-the-go.
Experience Japan’s No.1 dry and sensitive skin care brand*. ✨💧
*INTAGE INC SRI+ Data, Sensitive Skincare (value), Jan 2015 to Dec 2025
Light feel. Deep repair. Discover the ultimate airy texture with Curél Moisture Facial Cream.
Formulated for dry, sensitive skin, it uses a stable 16X ceramide¹ formula to improve your skin barrier. 🛡️
With zero added alcohol, fragrance, or colorants, this is your daily dose of pure, uncomplicated comfort.
Your comfort awaits with Curél, Japan’s No.1 sensitive skin care brand² 🇯🇵 ✨
¹Compared to the effective level acknowledged by an academic paper. Cetyl-PG Hydroxyethyl Palmitamide.
²INTAGE INC SRI+ Data, Sensitive Skincare (value), Jan 2015 to Dec 2025
20/07/2026
Did you know eucalyptus extract boosts your skin’s natural ceramide production? 🌿
Curél Intensive Moisture Facial Cream uses eucalyptus extract and an advanced Biomimetic Ceramide that is highly stable to actively strengthen and smooth your skin. Highly concentrated, it is formulated with 16x the minimum amount of ceramide required for moisturization¹. Delivering maximum efficacy, yet with an airy-light texture.
In just two weeks, 94% of trial participants experienced improved skin moisture, while 89% experienced improved barrier function².
Dermatologically tested and hypoallergenic, it’s the ultimate safe haven for dry skin.
Elevate your routine with Curél Moisture Facial Cream. 💙
¹ Compared to effective level acknowledged by academic paper. Cetyl-PG Hydroxyethyl Palmitamide.
² Based on a consumer trial involving 35 women aged 20–59 with dry or sensitive skin in Japan, November–December 2022.
Packed with 1600% biomimetic ceramide*, Curél Intensive Moisture Facial Cream delivers maximum hydration and efficacy, yet feels incredibly delicate on the skin.
Formulated with two key ingredients to strengthen skin barrier:
Biomimetic ceramide that is highly stable and concentrated, and Eucalyptus extract that boosts skin’s natural ceramide production.
Dermatologically tested on sensitive skin. Formulated without alcohol, fragrance, colorant.
Give your skin the barrier-strengthening care it deserves. 💙
*Compared to effective level acknowledged by academic paper. Cetyl-PG Hydroxyethyl Palmitamide.
Run to your nearest Watsons right now!
The new Curel displays are up with testers for you to try! Feel our latest Carbonic Acid Mousse Facial Wash and Serum testers now — it’s an absolute game-changer for dry & sensitive skin. ✨
🛒 Spot them at: ✔ Watsons Singapore (Go try the testers ASAP! 🏃♀️💨)
Happy shopping — go find your next holy grail today! 👀💙
WatsonsSG
Crafted with Japanese craftmanship, Curél brings you the ultimate solution for dry, sensitive skin. 🇯🇵✨
Backed by years of research since 1989, our Biomimetic Ceramide¹ formula doesn’t just moisturize, it builds a stronger, more resilient moisture barrier from within. Go beyond what natural ceramides can achieve. Experience the power of deep restoration.
¹Cetyl-PG Hydroxyethyl Palmitamide
10/06/2026
A Facial Wash that feels as good as it looks ☁️✨
100% soap-free, Curél Moisturizing Rich Mousse Facial Wash transforms from rich mousse to silky gel texture that gently washes away impurities without leaving your dry & sensitive skin feeling tight or dry. Formulated with Carbonic Acid to break down sebum and dirt, it gently cleanses while protecting ceramides and skin moisture. 💙
Gentle cleanse, happy skin—that’s the Curél difference. ✨
Formulated for dry, sensitive skin, without alcohol, fragrance or colorant.
31/05/2026
What is Curél’s Ceramide Care? 💡
At Curél, we are dedicated to protecting and maintaining your skin barrier for healthy, smooth, and resilient skin. Our unique Ceramide Care approach works in two essential steps:
✨ Cleanse without stripping: Our gentle cleansers are formulated to protect your skin’s natural barrier, washing away impurities while preserving vital ceramides and essential skin oils.
✨ Boost moisture & barrier function: Curél moisture care products are formulated with ceramides to strengthen the skin barrier, as well as Eucalyptus extract to enhance your skin’s natural ceramide production.
Ready for a healthier, more resilient complexion? Try Curél today! 💙
30/05/2026
Tell me you’re a Millennial marketer vs. Gen Z social manager without telling me. 😂
Whether you need the full breakdown on how carbonic acid lifts away sebum, or you just want a gentle cleanse + major hydration — Curél Carbonic Acid Moisturizing Rich Mousse Facial Wash effortlessly lifts away impurities without stripping your skin’s natural ceramides and moisture. 🫧🧴✨
👉 Try it for yourself now.
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