Theresa Coggiola Hair Magick

Copper state of mind. 🤎
Igora Vibrance 8-77 + 7-0 — this combo is giving everything it needs to give.
Formulas are my love language.

colorformula

Black hair is not actually black—it is built on a foundation of raw red, orange, and gold. If a blonde just slaps black dye over bleached hair, it turns flat, muddy, and green. not the vibe

I learned this the hard way as a kid, ruining my mom’s bathroom with Walgreens box dye. Luckily, my client was smarter than little Theresa.

To get this expensive, velvet midnight reflect, we followed a strict, multi-step ritual to replace the pigments stripped by bleaching.

Yes, she briefly became a redhead. No, I hadn’t lost my mind.

Sometimes you have to go red before you can go dark. Swipe through the case study to see the step-by-step formula layout. ✨

“This image inspired me… which inspired this… which reminded me of this… which made me grateful for this” when streamof consciousness becomes your whole personality which in return fuels ur career … flowstate … 💅

things I have inspired by lately

Inspired by these foggy, smoky, breezy images.

Which somehow inspired me to deep dive back into Illumina by Wella. Metallic. Sheer. Shiny. Like lip gloss disguised as hair color.

Inspired by current supermodel-off-duty thing the late ’80s and early ’90s had going on. Tiny gold hoops. Thick gold hoops. A blown-out bob. An unnecessary amount of confidence.

Inspired by products that actually do what they say they ganna ..anti-frizz and strengthening treatments from Amika and Wella continue to impress me daily. Soft. Shiny. Healthy. Love that for us.

Inspired by kind people. Comedy. Folks who make life lighter.

Inspired by an ultra-thin tennis bracelets from my mothers treasure chest of jewlery from when i was little witch is currently influencing my Temu cart at the moment . witch is reminding me to remind u to look into modern jumbo hot rollers. The velvet ones of the 80s are a thing of the past

Grateful for daytime dance parties. . and The investments$ our local musical heroes made to bring the gift of sound to my ears this summer thus far

Grateful for my studio mate of the year, . and the inspiration u bring !Love u bish.

Grateful for my new studio space ! ahhhh! the most 😍.

Inspired by friendships that survive time, honesty, growth, rock active listening, and the freedom to be entirely yourself.

Inspired by getting humbled by your people every now and then. Nothing builds character quite like it

Inspired by the muse within. And little Theresa. My original superhero.

Anyway…

This was supposed to be a post about foggy images, Illumina color, and early ’90s supermodels.

Clearly it became something else.

Have the best week of your life.

Stop complaining.

Life hack: start feeling beautiful.

Or better yet… get on my books this week.

Rich root. Vibrant copper. Soft luminous ends.

A seamless gradient melt designed for depth, dimension, and shine.

Colorist? swipe for the formula.


copperhair

Breaking through 5 years of Level 1 black hair. 🥀
Custom color is never one-size-fits-all. We used an intuitive, visual foliage placement .. To safely lift through half a decade of black colour, we went “low and slow” with a double-process application to protect her thick hair, followed by a custom gloss to neutralize the underlying red
and create such a dope chocolatey darkness vibe …
Bonus: I gained an amazing new friend and fellow badass business owner in my chair today. 🖤
🧪 Colorist Notes:
Protected and treated with
Lift: Silverlight charcoal infused lighter (Double application, starting at 10 Vol)
Root smudge: Igora Vibrance 4/0
Tone: Igora Vibrance 7-24 (with a dash of level 6) + a custom anti-brass kicker

visualcolorplacement level1color darkhairtransformation hairformula stylisteducation livedincolorasheville