Fitcover

Fitcover

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Fitcover is leading the active cosmetics movement with our sweat-proof, cruelty-free, and vegan makeup. With beauty and fitness, we've got you covered!

We are on a mission to motivate, inspire and empower women to take the leap to become their best self. Women with active lifestyle and 101 things to think about in a day, women who need help to have one less thing to worry about – what to put on their face. Fitcover provides flawless coverage on days when you have to race against the clock. It’s sweat-proof and is made of 100% natural, vegan and cruelty-free ingredients so you won’t have to worry about your skin’s health. You can count on its superfood ingredients to treat and heal your skin as you sweat so you feel your best self all the time.

10/10/2026
10/06/2026

Imagine makeup you can actually rely on 🤸🏿

Bringing you our newest addition to the Fitcover family “ Sweat Ready Serum Concealer “

3 shades that will out perform any workout you have scheduled 🏋🤸🏿‍♀️👟

Model Yaz

10/05/2026

It sold out in 7 days. It’s back. 🖤

Our Sweat Ready Concealer is officially restocked, and if last time taught us anything, it won’t sit on the shelf for long.

Sweat-proof. Crease-proof. Mineral-based and kind to your skin. The concealer that stays put through your hardest session, your longest day and everything in between.

Missed out last time? This is your sign. Shop now via the link in bio before round two disappears.

09/22/2026

That’s exactly why I created Fitcover. 💪

✨ Mineral-based and skin-friendly, so your pores can breathe while you sweat
✨ Sweat-proof, so it stays put through cardio, weights and everything in between
✨ Backed by 11,000+ reviews from women who train hard

You never need makeup to work out. But if showing up feeling like yourself gets you through the door, you deserve a formula that works as hard as you do.

Performance Beauty™, built for women who sweat

Photos from Fitcover's post 09/17/2026

The Mineral Powder Foundation outperforming any other product in your makeup collection 💪

🌱Vegan
💌Skin nourishing ingredients
💪Created by a Fitness girl like yourself
🌎Australian owned
💧Sweat-proof minerals

09/14/2026

Falsies are a commitment. Lash Mass is a two minute job.

The Lash Mass Kit is a 2-in-1: waterproof collagen mascara as your base, then Green Tea Fibres to build real length and volume on top.

No glue. No flaking. No falsies sliding off mid-session.

Green Tea Fibres are the hero here. They grip to the mascara, not to your lash line, so you get the look without the damage.

HIIT class, humidity, rain, emotional moments. It holds.

Sweat With No Regrets.

09/10/2026

Keeping your natural look with a little touch of confidence no matter what you have planned for the day

🐰vegan
💧water and sweat proof
💪 performance beauty

09/08/2026

Did you know you can buy your favourite Active Mineral Powder Foundation in a refill option for less?

We have built a subscription program you just can’t miss out on.

Here’s how it works 💪
Subscribe to your refill and you save 20% on every order, plus we cover your shipping 📪
No minimum spend, no waiting to hit $125.
You choose how often it lands. Pause it, skip it, change your shade or cancel any time.
No lock in, no chasing us to sort it.

Now the refill itself 🌎
Your jar and sifter are the good bit, and you already own them. The refill is the exact same Active Mineral formula in a pouch, so you’re not paying twice for packaging you already have sitting on your bathroom shelf.
Less waste in the bin, lighter to ship, cheaper for you every single time.

Refill, don’t rebuy. Link in bio 🤗

09/02/2026

I saw a girl using this wrong on TikTok and I knew it was my fault. I have been focusing on so many other products that I have not educated enough about how to use our Lash Mass Kit so that you can get the compliments for days ( we all love a good stranger complementing us) 🫶🏻

Let me know in the comments below if you have used our lash mass kit and what do you think?

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Address


Austin, TX
78701–78705, 78708–78739, 78741–78742, 78744–78769

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 1pm

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