Free Yourself

Free Yourself

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Fragrance as an experience, not just a product. Designed to help you pause, reconnect, and create space to flourish.

09/14/2026

This is one of the best ways to smell perfume

09/10/2026

The next few months are taking Free Yourself across cities, countries, and fragrance communities we’ve been looking forward to experiencing in person.

From Florence to Cannes, Atlanta to New York, Mexico City to Stockholm, we’re bringing the world of Free Yourself with us—and making space for new conversations, new discoveries, and new connections along the way.

If you’ll be at any of these stops, come find us. We’d love to meet you!

See you soon! ✈️

Photos from Free Yourself's post 09/10/2026

TERRE travels with you.

A fragrance that keeps you grounded, no matter where you go 🌊🏙️🏔️🌲

09/07/2026
09/06/2026

Gourmand fragrance is evolving.

Vanilla and pistachio aren’t going anywhere—but the palette is getting darker, smokier, saltier, more toasted and more unexpected.

That’s what makes SAVOR feel so timely: delicious at first impression, but built with enough contrast to keep unfolding long after.

The interesting question isn’t just, “Does it smell delicious?”

It’s what happens next?

09/05/2026

Quiet intensity is the fragrance direction we cannot stop thinking about.

A scent that stays close, but still has presence.
Soft, but structured.
Intimate, but unforgettable.

Clean musk with resin. Woods with air around them. Tea with smoke.

It is the kind of fragrance that does not announce itself to the whole room — it creates a smaller, more personal scent bubble that rewards the wearer for hours.

Subtle is becoming more sophisticated.

09/04/2026

Free Yourself is coming to Florence.

Next week, we will be exhibiting at Pitti Fragranze, September 11–13 at Stazione Leopolda, a meeting place for artistic perfumery, beauty, and contemporary olfactory culture.

If you are attending, we invite you to experience our world of fragrance, ritual, language, and flourishing in person.

Find us at Stand A/28.

Come experience fragrance as ritual.

09/04/2026

You don’t need one signature scent for every version of your life.

You can have one for work.
One for dinner.
One for travel.
One for the days that need a little plot twist.

That’s the fun of fragrance — it gets to move with you.

Start small. Try something new. Layer when you feel like it. Let your fragrance life be a little more interesting.

Photos from Free Yourself's post 09/02/2026

You do not have to choose one scent for every version of yourself.

Some days call for clarity.
Some days call for warmth.
Some days call for wonder.
Some days call for depth.

Build a fragrance wardrobe that moves with you — one scent for the mood, atmosphere, and ritual of the moment.

09/01/2026

Gourmand fragrance is evolving.

Vanilla and pistachio aren’t going anywhere—but the palette is getting darker, smokier, saltier, more toasted and more unexpected.

That’s what makes SAVOR feel so timely: delicious at first impression, but built with enough contrast to keep unfolding long after.

The interesting question isn’t just, “Does it smell delicious?”
It’s what happens next?

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P. O. Box 1137
Bennington, VT
05201

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