The Beauty Castle Chicago

On October 3rd, the beauty girls wear pink & collab. 💕🎀

What started as meeting through networking events turned into a full on Mean Girls day with The Beauty Castle girls + the Aurora girls 💗

One of my favorite parts about putting yourself out there, attending events, and networking is meeting other women in the beauty industry who actually get it. Instead of competition, we’re choosing connection, collaboration & cheering each other on!! 🫶🏼

So obviously we had to make a whole day out of it…

🎀 Dressed in pink (with a little leopard)
🌮 Mexican food at Altiro in Aurora Altiro Latin Fusion (literally 1000/10)
🍸 Pink Mean Girls drinks
💋 Beauty industry girl talk
🎭 And ended the night seeing Mean Girls the Musical together! Mean Girls The Musical

10/10 girls’ day. 10/10 show. 10/10 would sit with them again. 💕

Because the limit does not exist on how many beauty industry friends you can have!! 👯‍♀️

Happy October 3rd from the Plastics… salon edition. 💋🎀

ChicagoBeauty AuroraIllinois WomenSupportingWomen BeautyEntrepreneurs GirlsDay

Traded lash & brow beds for yoga mats 💕🧘‍♀️

Salon birthdays with pink yoga mats & matcha
to celebrate our girl CHICAGO BROW ARTIST + EDUCATOR with the most incredible team bonding yoga class 🎀

Pink Mats & Matcha Chats 💗🍵 was the theme!
Drinks from our favorite Nellys Cafe & Sweets and the absolute BEST yoga/pilates instructor Michelle | Integrative Health Coach

I can not recommend Michelle Michelle | Integrative Health Coach enough for a private event yoga/pilates class!!!! Or really just any opportunity to take one of her classes or go to one of her events. She is truly so talented and made this class so fun while also helping us break a sweat.. but also laugh & vibe to the best music the whole time . Thank you Michelle!!

Work is just more fun when you actually love the girls you work with 🫶🏼

Happy birthday to our girl CHICAGO BROW ARTIST + EDUCATOR Serafina we love you so so much!! 🎂💕

Highly recommend a salon team bonding yoga and/or Pilates class to really connect and take a moment for yourself while we always take care of others 🥹🩷


Salon team bonding lash salon brow salon esthetician birthday party yoga class

It’s cringe until it works.. ➡️ & then everyone wants to know how you did it.

Post the reel with 200 views. Talk to the camera even when it feels awkward. Take the pictures in public. Reach out to people for collabs. Promote yourself like people are actually watching. Try the trend you think is “embarrassing.” Show your face. Tell your story. Keep showing up.

The things that feel cringe when nobody’s watching are usually the same things people call “inspiring” once they start working.

Beauty industry girls: be cringe. Build the brand anyway. Your personality, your story, & You are the brand.. & that’s what builds your business. 🎀

Follow us for beauty business, marketing & social media tips & salon life fun 🥰🥂✨

Inner & Outer Beauty is 60% sold out! Join our incredible wellness event while there’s still tickets left 🩷

Inner & Outer Beauty is where inner confidence meets outer beauty. A one of a kind women’s wellness + beauty experience designed to help you learn, connect & bloom from the inside out.

Whether you’re a business owner, entrepreneur, creator, or simply ready to invest in YOU - this experience was created for any woman wanting to feel their best 🤍

YOUR TICKET INCLUDES ✨
🌹 Interactive mental wellness workshop with Licensed Clinical Psychologist Dr. Abena Berry
📖 Take-home wellness workbook
🌻 3 interactive beauty + self-care experiences led by Beauty Expert Hayley Ashby
☕️ Matcha or coffee from our fav Nellys Cafe & Sweets
🪞 3 take-home creations: bejeweled mini mirror, custom essential oil lotion & floral Epsom salt soak
📸 Rose + sunflower photo moments
✨ Connection with an incredible community of women

Now choose your bloom… 🌹 or 🌻

🌹 Rose Ticket: Wear red, rose or burgundy
🌻 Sunflower Ticket: Wear yellow, gold or warm neutrals

One represents the beauty you cultivate within.
The other, the beauty you express outwardly.

Choose your bloom - but choose quickly. Each has limited availability. 🌹🌻

Come invest in yourself, inside & out. ✨
Tickets are live in the link in our bio 🎟️

Event hosted by:
Beauty Expert & Founder - Hayley Ashby | Chicago Lash Salon CEO, Educator + Creator
Licensed Clinical Psychologist & Author - Dr. Abena Berry

Lashcon day 3 - The Lashie Awards 🏆🌹

Extremely honored & proud to have been nominated for 3 lashie awards along side so many incredible women.

18 year old me had no idea what was possible when I picked up a pair of lash tweezers..

From dropping out of highschool to opening my salon at 20 years old.. truly anything is possible and I hope this shows that and inspires anyone looking to start their own business or become a lash artist.

We have had our best year yet in 2026 at TBC with our highest student enrollment, full salon team, & gaining 12k followers in under a year. I am extremely proud and there is so much more growth & learning to come in our future.

Thank you to my team.. I would not be here at all without your friendship, support, talent, & love every single day. These nominees are dedicated to them! Love you tbc girls 🩷

Thank you especially to my girls who came with me to lashcon & made this trip what it was!! And huge shoutout to the incredible friendships and connections we made with lash artists from around the world. I’ll never forget the moment Slayed by Christina created with surprising me with a bouquet of roses after the ceremony, you are a true diamond in this industry!!