Kennas Claws

People ask me all the time how I built my brand the way I did, and I think the biggest thing is that I never expected it to happen overnight.

I started with a couple hundred followers and posting nail pictures that were honestly mediocre at best.🥲 I had no idea what I was doing when it came to actually building a business on social media.

I had to learn as I went. I made mistakes. I had to figure out what I wanted my business to look like, who I wanted to work with, what I wanted to be known for and what actually felt like me.

There was a LOT of trial and error. A lot of changing things, trying things, learning what worked and figuring out what didn’t work for me.

But I really put the work into building something that felt intentional instead of just hoping people would book the empty spots in my schedule.

Now I have a clientele that I genuinely love. I have clients who have become people I truly look forward to seeing and who treat me like family. I’ve gotten to connect with other business owners, brands and people who I genuinely connect with.

I have full books, a 150+ person waitlist and a brand that I’m genuinely proud to put my name on.

When people ask me how I built all of this, I think they sometimes assume there was one thing I did that changed everything. But there wasn’t.

It was a lot of little things, a lot of learning and a lot of work that eventually added up to what my business is today.

And I’m really proud of how far it’s come!!💗

Will these cat eye water nails finally convince you to try cat eye for the first time?🌊🪩

Cat eye 12 & magnet & biab: PLA Nails code KENNA
Cuticle oil: Cuticle & Co. | SCENTED CUTICLE OIL code KENNA
Cuticle nippers: STALEKS USA Official 🇺🇸 code KENNA10OFF
Cuticle bits: Erica's 💅 Nail Tools & Tips code KENNA
Top coat: Luminary Nail Systems
Nail art brushes: LUXAPOLISH® LUXA®

bluenails

I used to think those successful beauty pros just had it all figured out and never made mistakes.

Turns out… most of us got here by making a lot of mistakes. I definitely did.🙂‍↕️

Looking back, I honestly wouldn’t change any of it. Every mistake has taught me something, and I’d probably still be making some of them if I hadn’t learned the hard way.

If you’re trying to grow your business, I hope this reminds you that you don’t have to have everything figured out.

And if you’re looking for a little more direction, that’s exactly why I created my guide to becoming fully booked. It’s everything I wish someone would’ve told me when I was first trying to build my clientele. If you’d like to check it out comment “guide”.

Otherwise I want to hear from you…

What’s one mistake that actually made you a better beauty pro? It might be exactly what someone else needs to hear today!!!

I might be a little too obsessed with the tiny stars after these