YAROK Plant-Based Beauty

Vogue Paris,May 1999.

Long before Yarok was born, I was exploring the connection between hair, plants, essential oils, and well-being.

Looking back at this feature reminds me that my philosophy hasn’t really changed. I believed then, as I do today, that beautiful hair begins with a healthy scalp and a little respect for nature.

27 years later, that same belief is still at the heart of everything I create.

Some things never go out of style. Mordechai

Fall hair doesn’t mean going darker.

Keep some light around the face.
Add a little warmth.
Clean up the ends.
Change the shape if it needs it.

Sometimes a small change is the best change.

—

Fall hair doesn’t need a complicated routine.

A bit of shampoo.
A little rosemary for the scalp.
A touch of shine.

And maybe a trim with Mordechai 👌🏽

That’s it.

Food For Your Head. Good For The Earth.

Good hair knows how to behave.
FEED YOUR HOLD keeps it polished, controlled and touchable—never stiff.

Because hold should look like great hair, not hairspray.

What’s inside matters. 🌿

Our new USDA Organic Dry Shampoo + Hair Reviver is powered by organic plant powders + botanicals — arrowroot, tapioca, rice powder, kaolin clay, sweet orange + geranium.

Made to absorb excess oil, refresh roots and add natural texture — without aerosol propellants.

Almost here.
Join the waitlist: [email protected]

COMING SOON 🥂 Meet Yarok’s first USDA Organic Dry Shampoo.

Made with certified organic arrowroot, tapioca, rice powder, kaolin clay, and botanical essential oils, it refreshes roots, absorbs excess oil, and adds natural texture—without aerosol propellants.

We’re putting the finishing touches on production and wanted our loyal Yarok community to be the first to know.

Want to be among the first to experience it?

Join the waitlist by emailing [email protected] with your name and email address.

We’ll let you know the moment it’s available.

Limited first production run.