Ageless Ashley

One of the most ethical things we can do as estheticians is know more.

Not just about ingredients, but about the brands we align with, how their products are developed, who conducts and funds their research, what was actually measured, and whether the claims we repeat are supported by the data.

Our clients trust our recommendations.

I think that comes with a responsibility to understand the difference between being educated by a brand and simply repeating its marketing.

So,… ask for the studies.

Get into the professional portal.

Search PubMed.

Learn the difference between in vitro, ex vivo and in vivo data.

When you see “clinically proven” or “dermatologist tested,” ask what was tested, how it was measured and who conducted it.

And remember: asking questions isn’t an attack on a brand.

Internal research can be excellent.
Brand-funded research can be legitimate.
Third-party research can have limitations.
The methodology matters more than the marketing language around it.

After 20 years as an esthetician, I’m still learning, and I hope I always am.

We don’t need to make the science sound stronger than it is to be great at what we do.

There is so much more integrity in being able to say: Here’s what we know. Here’s what the research actually shows. And here’s why I’m recommending it for your skin. ✨🙏

I’m constantly asked what skincare lines I carry, what I think about certain brands, and what actually makes a line worth investing in as an aesthetician.

As a fierce advocate for licensed aestheticians, I take that seriously.

After 20 years in this industry and almost 7 years owning my practice, I’ve created my own guidelines for what earns a permanent place on my shelves.

For my practice, a brand needs to score at least a 7/10.

I also personally test products for a minimum of 3 months before recommending them to my clients. A beautiful formula isn’t enough. I’m looking at results, education, professional support, margins, accessibility, brand integrity, and most importantly, how that company treats and protects the licensed professionals supporting them.

The 5 lines in this carousel are my main “bread and butter” skincare lines. I do carry other brands that allow me to cherry-pick individual products without minimums, which I didn’t include here.

These guidelines aren’t THE guidelines. They’re mine.

And I think every aesthetician should have their own.

Know what matters to you. Know what you’re willing to compromise on. Know what you’re not. Because when you recommend a product, you’re putting your reputation and your client’s trust behind it.

Now I want to hear from you 👇🏼

Rate a brand you carry using these guidelines, OR comment a brand you want me to rate next. 👀

Slow Flow + Sculpt Advanced Facial Massage Workshop Hands-On Facial Training for Licensed Estheticians x Gravity Medical Spa • San Juan Capistrano • California !!!

Please welcome our newest Golden Touch Providers:
TAYLOR | Orange County Esthetician in Orange County, CA
Jess in Bottineau, North Dakota
&
OC Esthetician | PMU Artist in Orange County, CA

We officially have 75 golden touch providers across the United States + Canada and I couldn’t feel more gratitude in my heart for the support and trust my students have placed in me to be their guide. 🥹🙏🫶

THANK YOU TO Gravity Medical Spa • San Juan Capistrano • California, Skyn by Jessica, Valerie Morales 🪽| Granada Hills CA📍Licensed Esthetician & to my loving husband for all of your support during this trip and always. Our community is so GOLDEN and you continue to prove that to me by showing up time and time again. ✨✨✨

Celebrated the most amazing man in one of my favorite places on planet earth 🌎👫

Feeding the ducks.
Breathing in that crisp Tahoe air.
Endless hours reading on the beach.
Hot chocolate with the mountains in the distance.
A PCH road trip we’ll be talking about for many years.
Watching the sun disappear behind the fluffy fantasy clouds.
Early mornings w/ the birds chirping and the lake perfectly still.
Finding hidden stretches of shoreline and stopping just because the view was too beautiful to drive past.

Cold mornings, warm drinks, pine trees towering overhead, crystal-clear water, granite boulders, long conversations, nowhere we needed to be and nothing we needed to rush toward.

There’s something about Tahoe that makes time feel slower.

The water, the mountains, the silence between the sounds.

It reminds you how little you actually need to feel completely full.

My favorite person turns one year older and these are just a few days I wish I could bottle up and keep forever. ❤️🌲🏔️

Reno officially has a Golden Touch ✨

I am so excited to welcome Jennifer Jeffers Jen Jeffers - Scalp and Skin Specialist, Reno owner of Plumb & Pine as our newest Golden Touch Provider and the only provider in Reno, Nevada.

One of my favorite things about Jennifer is how much she genuinely wants to learn. She is curious, open, eager to grow, and so willing to be a student of her craft. After 20 years in this industry, I can tell you that quality is something I will never stop appreciating.

Jennifer is a 4/6 Sacral Generator, and getting to know her Human Design before our time together during a 1:1 private hands on training she invested into made watching her learn even more special.

She is someone who is meant to learn through experience, trust what feels right in her body, and allow mastery to come through actually doing the work. And that is exactly what I watched happen.

Her work at Plumb + Pine • Facials • HydraFacial • Wax already has so much intention behind it, especially the way she supports women through peri/menopause skin and scalp health. Adding The Ageless Facial and Slow Flow & Sculpt to her hands feels like such a natural next chapter.

Jennifer, thank you for trusting me to pour into you and for choosing me as your guide. I loved our time together, I love your hunger to keep growing, and I cannot wait to see where you take this.

Welcome to the Golden Touch family, Reno,… you have a really special one. ✨

Glimpses from the Aloha Glow Aesthetician’s retreat I co-hosted with Leah Mason Klasovsky in Kaua’i earlier this month✨💞