Brainchild of Italian Vogue & Purple Magazine contributing Fashion Editor, Melissa Halpern, Brandalicious creates larger than life lure for luxury brands.
Specialties: Specialties: Branding, Viral Strategy, Social Media Platform Development, Media Strategy, Brand Synergies, Innovation Market Research Programs with emphasis on the luxury goods & youth/pop culture sectors, creative direction (global marketing campaigns)
Past & Current Clients/Synergy Development Include:
Luxury: Evian Water, Jean Paul Gaultier, Barneys, Bergdorf Goodman, Mercedes Benz, Hermes, Kiki de Montparnasse, Sergio Rossi
Beauty: Pantone+Sephora (LVMH), Nars, Vincent Longo, Urban Decay, Christian Dior
Fine Jewelry: Cartier, Bvlgari, Van Cleef & Arpels
Consumer Goods: Apple, Beats by Dr. Dre, Sony, Johnson & Johnson, Proctor & Gamble,
Interior Design: Vitra, Design Within Reach
Runway Direction/Production: Dries Van Noten, Matthew Williamson, Central St. Martins, Marni
Fine Art: Leica Camera, Sotheby's & Phillips De Pury auctioneers, MOMA, The Costume Institute at the Metropolitan Museum of Art
EcoAware: RedFlower, Priti, NYC (Nail Laquer), Pacifica (Fragrance), Weleda (Skin Care), Method & Mrs. Meyers Clean Day(Home Cleansing), Source4Style.com (Sustainable Textiles), Square One (Organic Liquors), Modo (Eco Optique),The Green Shows, Mercedes Benz Fashion Week, Lexus Hybrid (Automotive), Sir Richards (Eco Condoms)
(comprehensive client/synergy roster upon request)
BRAND VISIONARIES/CREATIVE DIRECTORS WORKED WITH:
Karl Lagerfeld, Bruce Weber (Abercrombie &Fitch), David LaChapelle (Evian), Ellen Von Unwerth (Absolut), Mario Testino (Versace), Patrick Demarchelier (Vogue), Steven Klein (Vogue Italia), Steven Meisel (Prada), Peter Lindbergh (Miu Miu), Terry Richardson (Supreme), Juergen Teller (Celine)
