Fragrance Du Bois
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Crafted with vision, passion, and creative integrity. You, the wearer, lie at the heart of everything we create, ensuring lasting memories from our fragrances.
Fragrance Du Bois was founded in Paris in 2012 by a small collective of renowned artistic talents to explore the use of natural materials and extracts in modern perfumery. Combining innovation with traditional French perfumery, we push the boundaries of what precious natural ingredients are capable of, while working with some of the finest noses in the industry to achieve this. Each fragrance has its unique personality and character - housed and presented in our handmade multi-faceted bottle and iconic luxurious boxes for you to treasure and share. We look forward to taking you on the next step of our journey.
09/07/2026
A standout location for Fragrance Du Bois in the US.
Our Sirène counter at Neiman Marcus Charlotte, North Carolina - currently our #1 performing retail door in the market.
A fantastic achievement and a reflection of the continued growth of Fragrance Du Bois across the US, made possible by the dedication of our in-store teams and our valued partnership with Neiman Marcus.
A special thank you to our Charlotte team for their continued dedication and for bringing Fragrance Du Bois to life every day.
Meet , perfumer and long-standing creative collaborator of Fragrance Du Bois.
With almost two decades of experience and 13 Fragrance Du Bois creations to his name, Shadi has played an important role in shaping our olfactive world.
Découvrez Shadi Samra, parfumeur et collaborateur créatif de longue date de Fragrance Du Bois.
Fort de près de deux décennies d’expérience et de 13 créations signées Fragrance Du Bois à son actif, Shadi a joué un rôle important dans l’élaboration de notre univers olfactif.
09/03/2026
Fragrance Du Bois at Lotte Daegu, South Korea.
Our dedicated pop-up brings the collection to life through an immersive retail space, offering customers the opportunity to explore the world of Fragrance Du Bois throughout the summer.
Live from 1 July - 30 September, the activation continues our growing presence across the Korean market.
Thank you to our partners and the Lotte Daegu and Arokor teams for their continued collaboration and support.
09/02/2026
A standout presence for Lucius Maximus at Harvey Nichols Kuwait.
Across seven pillar screens and dedicated in-store tables, Lucius Maximus takes centre stage throughout the store, creating multiple moments of discovery for customers and bringing the expanding Lucius universe to life.
Thank you to the Harvey Nichols Kuwait team for their continued partnership and support.
How you wear a fragrance is part of the experience.
From pulse points to placement, a few considered choices can shape how a fragrance develops and lingers throughout the day.
La manière dont vous appliquez un parfum fait partie intégrante de l’expérience. Des points de pulsation à l’emplacement choisi, quelques choix judicieux peuvent influencer la façon dont un parfum se déploie et persiste tout au long de la journée.
08/24/2026
Forbidden Plum is temporarily sold out online at Harrods following exceptional demand.
Launched exclusively at Harrods this August, the response to our latest release has marked an exciting first chapter, with limited quantities still available in store.
Forbidden Plum will return online soon, with the global launch to follow.
08/21/2026
At the heart of Forbidden Plum lies a fascination with what is just out of reach.
Creative Director Jonnie Swarbrick reflects on the idea that shaped our latest creation.
Forbidden Plum, exclusively at Harrods
Au cœur de Forbidden Plum se cache une fascination pour ce qui est juste hors de portée.
Jonnie Swarbrick, directeur artistique, revient sur l’idée qui a donné naissance à notre dernière création.
Forbidden Plum, en exclusivité chez Harrods.
08/19/2026
A new space for Fragrance Du Bois at Harvey Nichols Manchester.
Our newly refreshed counters are now in place, creating an elevated home for the collection and an exciting new chapter for our presence in-store.
To mark the occasion, our Fragrance Du Bois in-store team joined UK Sales Director Helen for a dedicated training session, continuing to build the knowledge and expertise behind the customer experience.
Thank you to the Harvey Nichols team for their continued partnership and support.
The richness of plum. The mystery of oud.
Together, they shape the distinctive character of Forbidden Plum.
Discover it exclusively at
La richesse de la prune. Le mystère du oud. Ensemble, ils sculptent le caractère distinctif de Forbidden Plum. Découvrez-le en exclusivité chez Harrods.
08/18/2026
Lucius Maximus takes its place at Selfridges London.
Throughout August, a dedicated Lucius Maximus installation can be found on the Menswear First Floor, alongside Patchouli Gourmand — bringing together two Fragrance Du Bois icons within one of London’s most iconic luxury retail destinations.
Visit the space at Selfridges London until 31 August.
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