Ouidad

Ouidad

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Let Curls Be Curls. Ouidad has been helping people with curls understand, care for and love their hair for over 30 years.

Her patented Carving & Slicing® techniques are not only well known to industry professionals, but are asked for by name at Ouidad Certified salons across the country. Ouidad's flagship salon has been long established and perfected since 1984. It is located in New York City on prestigious 57th Street. This bright and airy 5,000 square foot loft space is a sanctuary for curls and textured hair alike. It is home to the premier training academy, testing institute as well as a cadre of acclaimed master stylists.

08/28/2026

Hot Curl Summer, you’ll always be famous. ☀️

A day of good vibes, great curls and putting Advanced Climate Control to the ultimate heat + humidity test.

08/28/2026

Hot Curl Summer, you’ll always be famous. ☀️

A day of good vibes, great curls and putting Advanced Climate Control to the ultimate heat + humidity test.

Shop the collection at Ulta Beauty ✨

08/27/2026

A sauna might be the boldest place to test your curl routine, so naturally we had to do it. Advanced Climate Control took on the heat and humidity at Othership for a fun-filled day. Stay tuned for more! 👀

You can find the full Advanced Climate Control Collection at Ulta Beauty ❤️🧡

08/27/2026

Hot Curl Summer memories should last—and so should your curls. ☀️➰

08/26/2026

Can your curls handle a Hot Curl Summer? One side with Advanced Climate Control, one side without—the results speak for themselves. ☀️

08/20/2026

Some things are just better together. Pick your perfect Ouidad pair with select Shampoos + Conditioners, 2 for $32 at through 8/22. Shop now: https://www.ulta.com/brand/ouidad

Photos from Ouidad's post 08/19/2026

A little whimsy, a lot of Ouidad & Hot Curl Summer in NYC ✨

08/18/2026

Wash day is looking pretty good from here. Pair up select Ouidad Shampoos + Conditioners for 2 for $32 at Ulta Beauty through 8/22.

08/17/2026

Hold without the crunch. Advanced Climate Control Gel keeps curls defined, frizz controlled, and still soft enough to touch. Add the iconic gel to your curly hair routine today! http://spr.ly/6182B1wB0E

08/14/2026

kinda chic to have a hot curl summer 🌞 Grab your Advanced Climate Control favs for defined, frizz-free curls through every last summer plan. http://spr.ly/6187B1OeZF

05/28/2026

Our Ouidad Certification classes are designed to refine your cutting and styling technique, expand your curl knowledge, and help you confidently approach every curl type in your chair. Save your spot now 🌀✨

04/29/2026

We understood the assignment 👏😜

04/16/2026

Someone’s gotta keep the curls bouncy while everyone else is in the desert 🌀✨

04/07/2026

0-100% 💕 because your curls deserve the full service treatment!

Book your appointment via link in bio!

04/02/2026

Rep count: 1,000,000 curls 💪

Prepping your curls for summer starts in the salon. Come see us for your healthiest hair season yet! ❤️

03/25/2026

this is your sign to book an appointment at the Ouidad salon with your bestie 💕

03/11/2026

One click closer to your best curl day. 😉 Link in bio to book your next appointment at the Ouidad Salon!

03/06/2026

Calling all curl experts (and future ones). 👀

Ouidad Certification is hitting the road and this is your sign to finally get curl-certified.

📍 Mar 23–24 — Phoenix
📍 Apr 26–27 — Austin
📍 May 17–18 — NYC
📍 June — Santa Monica
📍 Jul 19–20 — Rochester
📍 Aug 30–31 — Seattle
📍 Oct 18–19 — NYC
📍 Nov 8–9 — Phoenix

Spots fill fast. Tap the link in bio to secure yours.

02/19/2026

Trust the process 😉

Come visit us in the salon - we’ll handle the frizz and you enjoy the results.

10/20/2025

✨ Now available at the Ouidad Salon: a complimentary Trichoscope Scalp Analysis with any pre-booked service✨

This high-tech tool gives an up-close look at your scalp and strands—so your stylist can personalize your treatment plan like never before.

Now book your appointment on Sundays! The Ouidad Salon is open 7 days a week! ❤️ |

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Address


9 E 19th Street
New York, NY
10003

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 9am - 5pm

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