Caliray
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california beauty unfiltered
a dreamy wellness lifestyle made of
🌈 clean formula
👅 dirty minds
🌎 sexy sustainability
🌮 & taco tuesday energy
05/01/2026
here’s the thing… basking in the sun isn’t all sunshine and rainbows ☀️
as a brand that romanticizes that california glow, we also believe in keeping it real. especiallyyy during .
so consider this your gentle reminder: you can love the sun AND protect your skin. load up on SPF, throw on a hat, find the shade… and let sundrip handle the glow (no UV damage required). 🫶
04/29/2026
in our social team’s camera roll rn
04/28/2026
RAINBOW-MAXXING AT HQ 🌈✨
we’re so obsessed with our rainbow product packaging that we painted our fence to match!
firm believers that the more color the better...so we’re absolutely loving this office makeover 🎨 🤭
04/27/2026
still thinking about about coachella 🌈✌️
3 days vibing under the california sun? we were made for that! ☀️🌴🩷
wore:
lipguard spf 31 in big sur 🏄♀️
sun drip serum bronzer 🌞
come hell or high water tubing mascara in nightdiving 👀
surf proof 24 hour setting spray 🌊.. for the perfectttt festival-proof makeup look
keep your beauty empties out of the environment and recycle them with ♻️
- clean your beauty empties with soap + warm water. use straw cleaners or bottle brushes to clean vials. cut open tubes to clean inside.
- sort through what can be accept by Pact (Anything smaller than a yogurt cup or 2”x2”, with flexible packaging like squeezable tubes, and with multiple materials like pumps, droppers, or compacts).
- go to pactcollective.org and put in your zipcode to find a Pact Collection bin at your local
learn more about the Planet Beautiful campaign against plastic waste and join the mission at planetbeautiful.com
04/25/2026
that’s all 🏄♀️
what’s on your agenda? we’ll start: shopping our caliray faves at 🛍️
04/24/2026
the vibes were UP at la jolla last saturday ❤️🔥
thanks for the killer workout and for the after-class fuel 💪
more than 200 (!!!!) people got to try out + take home some of our fave caliray goodies (& tbh that’s our favorite part) 😎
not pictured: a sweaty a$$ workout where the makeup did. not. budge.🙅♀️
we’d call caliray sweat check #2 a success ✅
Planet Beautiful Project: Bahari Safi
Just off the coast of Kenya lies one of the country’s oldest inhabited towns. With its rich multicultural history and 62% of Kenya’s mangrove forests, Lamu is now profoundly threatened by plastic waste.
Funded in part by Planet Beautiful, Bahari Safi is a Repurpose Global recovery project dedicated to protecting Lamu’s precious biodiversity. By collecting and transforming plastic waste into durable lumber, Bahari Safi helps transform waste into traditional goods, create ethical jobs, and formalize waste management in the region.
shop to fund plastic recovery worldwide.
From now until April 24th: Shop from any of the 12 Planet Beautiful brands online or in-store at US, and $1 from every product sold will fund the recovery of 2.5lbs of plastic waste around the world.* Join us in protecting something beautiful.
Learn more about the campaign at planetbeautiful.com
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Plastic recovery in partnership with
*Up to $100k. Monies donated by Sephora to Tides Foundation (tides.org)
The Planet Beautiful campaign unites 12 climate-forward brands with Sephora and rePurpose Global in a historic commitment to our planet: recover over 1 million pounds of plastic waste worldwide and fund a dedicated recovery project in Kenya called Bahari Safi .
Learn more and join our mission at planetbeautiful.com
Plastic recovery in partnership with
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