AVOCURL
100% Natural & Organic Hair Products. Handmade. No Harmful Chemicals. Made with Avocado & Other Edible Ingredients, Butters, & Oils! Follow @avocurl on IG
Dorm room beginnings
AVOCURL was created out of a dorm room by Jasmine Curtis, who was tired of products that left her hair dry and contained harmful ingredients. Her handmade creations quickly replaced her other products as she started to see the results of using natural ingredients in her hair like avocado, coconut, banana, and aloe vera. Our promise
According to a study conducted in 2016 by
11/17/2025
Hey Avocurl family!! Been quiet on the gram lately but still mixing it up behind the scenes, including the addition of a few new retail locations carrying AVOCURL🥹📍🥑
Swipe through to see who they are 👉🏽
09/21/2025
Refill = Rewards!! 🥑 Excited to announce AVOCURL is on the shelves at .center in Berkeley — in glass!
♻️When you refill your favorites here, you’ll earn 10% store credit toward your next purchase in the store 💚
Founded in 1969, The Ecology Center has been dedicated to their vision of zero waste and clean living locally. We’re happy to continue growing this partnership with the AVOCURL Leave-In Conditioner, Daily Moisturizing Cream and Conditioning Butter available in-store 📍
🥑💚♻️
08/06/2025
✨West Oakland, we’re BACK!✨
AVOCURL is fully restocked at ! Come grab your favorite clean, avocado-infused haircare products while they’re fresh on the shelves 🥑🍊🥥🍓
Swipe to the end for a surprise on the window! 💚✨🌱
Photos c/o
07/02/2025
🥑🍓✨RESTOCKED!✨🥑💕
AVOCURL is fully restocked at !! Go pickup your favorite avocado hair products and support Essence Beauty Supply. The longest standing Black owned beauty supply in Oakland !!
411 E 18th St
Oakland, CA
06/16/2025
AVOCURL was just featured in 💚🥑✨🌱
Honored to be recognized as a bridge between wellness and beauty. Haircare without compromise. Cheers to more moments that celebrate natural beauty, healthy hair, and holistic self-care! 🌱
03/31/2025
Wondering where you can pick up AVOCURL in person? 🥑
If you’re in the Bay Area, you can shops your favs at any of these locations: 📍
✨ Alameda - Alameda Natural Grocery
✨ Berkeley - Berkeley Bowl (x2), Filling Station (bulk select items), Ecology Center
✨ Castro Valley - Castro Valley Natural Grocery
✨ Oakland - Mandela Grocery Co-op, Essence Beauty Supply, Re-Up Refill (select bulk items)
✨ Richmond - Natrully Herbs (Leave In Conditioner)
✨ Sacramento - Sacramento Foods Co-op
✨ San Francisco - In The Black
If you’re not in the Bay, comment where you would like to see AVOCURL on the shelves 👇🏽✨🥑🌱
01/06/2025
Today, I celebrate my body and all that it does for me—including the way it nurtures my hair✨
Just like our hair deserves hydration, care, and protection, so do our bodies. At AVOCURL, we believe in honoring ourselves—inside and out—with rituals that nourish, restore, and celebrate our natural beauty. 💚
Let’s take a moment to thank our bodies for carrying us through life, and our hair for being a crown we wear proudly.
How are you showing your body and hair love today? 🥑💚✨
12/27/2024
Looking back on this year, one major highlight was being invited to share what AVOCURL is all about on LIVE TV alongside 📺🎬✨
I planted the seeds 🌱 to what is now AVOCURL out of necessity while I was living in a dorm room. At the time, I was so frustrated with how difficult it was to find products that worked and that were not toxic to my body. I remember thinking, it doesn’t have to be this way. I hadn’t imagined it traveling further and in more places than I’ve had the opportunity to go 📦✈️ 🥑💚
12/17/2024
✨GIVEAWAY ALERT✨
We’ve teamed up with the incredible to gift YOU the ultimate curl care duo: our Leave-In Conditioner and Daily Moisturizing Cream! 🥑
Here’s how to enter:
1️⃣ Like our last post
2️⃣ Tag a friend in the comments (more tags = more entries!)
Hurry — this giveaway closes TOMORROW!
Good luck fam!✨
12/11/2024
🌿 🥑Today, I release mental clutter and embrace stillness — because a healthy mind nurtures healthy hair. Stress and overwhelm can take a toll on our scalp and strands, so making space for calm supports growth, strength, and resilience. Let’s care for our minds and our curls with intention. 💭✨ How are you embracing stillness today?
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Oakland, CA
94601–94615, 94617–94624, 94649, 94659–94662, 94666