BASE BUTTER

Hey beauties, do you feel that? Change, shifts, and big transitions happening?! How are y'all holding up during these times?

2022 has been a year for us. We had our first BASE BUTTER baby, we’ve been experiencing year-over-year growth since we launched, and have big plans to scale in every way. But these same things that are energizing and motivating us also have our small, but mighty team maxed out. We’re bouncing back from a hiccup that delayed some amazing new product launches from happening this year, our CEO and co-founder is adjusting to life as a new mom, and for the first time in a long time, we’re seeing sales growth slow up. Yes, these are “normal” things that happen in business that inspire innovation and change, but it’s been no small feat these past eight months working through them.

So, we have decided to give our team the time and space to take a break, breathe, reflect, and simply be as we get ready for the next chapter of BASE BUTTER. This means you'll be seeing a little less of us on social media, in your inbox, and in person, but you’ll still be able to shop BASE BUTTER, contact support, and will receive your orders on time!

We love you beauties and if you are feeling the same as us, take a break and rest.

xoxo,
She'Neil and Nicolette

Swipe to see what ingredients we love in Radiate Face Jelly Gel Moisturizer !

Ty glowing in our Radiate Face Jelly: Balan]cing Daily Gel Moisturizer ✨.

RSVP to shop BASE BUTTER 25% at ’s House of Shea during all weekend!

Link in bio 💕

Are you going to ? We are and we hope to see you down in New Orleans if you’ll be there too! This is where you can find us over the weekend:

Saturday, 7/2 11 AM - 2 PM CST

Come and hear me (), co-founder and CEO, speak during the Science of a Woman celebratory brunch recognizing the booming businesses that are spurring the beauty and wellness renaissance. RSVP to join us for food, drinks, music by DJ Sugarcookie, and a special chance to be your own product chemist in the Legacy Lab. Link in bio.

Sunday, 7/3 10 AM - 5 PM

As a member of the family we will be one of the SheaList beneficiaries popping up at the official SheaMoisture pop up lounge, House of Shea, minutes from the convention center. Come shop with us and enjoy the many events, live entertainment, performances and engaging panel discussions happening daily.

And of course we will be having A LOT of fun when we are not working! Want to link up for coffee or drinks? Hit us up 👇🏿.

Isn’t Radiate Face Jelly: Balancing Daily Gel Moisturizer the best moisturizer for these HOT days? ☀️

@[17841405336487442Radiate Face Jelly: Balancing Daily Gel Moisturizer glo]wing in Radiate Face Jelly ✨

Radiate Face Jelly is indeed 🔥🔥🔥!

We’re bringing our old thing back: BODY LOVE CREAM 💕.

They say if you love something, let it go and if it comes back you’ll know it’s real. After 2 years off the shelf, cult-favorite, BODY LOVE CREAM is back! Made for 24-hour full body moisturization with no ash in sight, BODY LOVE CREAM is a whipped body butter that actively conditions, nourishes, and protects your skin with every use. Shop this limited release before it’s sold out.

In everything we do and will do, womxn are the core focus. may only be celebrated once a year in March, but BASE BUTTER ensures our community of womxn are celebrated 365.

Get a free $10 gift card when you buy 2 of anything! Offer is automatically applied at checkout.

Happy from us here at BASE BUTTER.

Everything we do at BASE BUTTER is rooted in making you feel protected, comfortable and confident in your skin.

We started out with a passion to develop products for womxn, specifically Black womxn, that redefined the perception of beauty and its impact on our relationship with our skin. 

In everything we do and will do, womxn are the core focus.

may only be celebrated once a year in March, but BASE BUTTER ensures our community of womxn are celebrated 365.

We will always be here to nourish, protect, and help you maintain healthy, happy skin - so that you can always put your best face forward.

xoxo, Nicolette & She’Neil 💕

Happy February beauties! Tap in if you have any Libra placements ♎️, because according to Radiate Face Jelly: Balancing Daily Gel Moisturizer is your star product of the month 💫.

Thank you for this piece!