Wellness Croft, Inc.
Feel Good! Pioneering the Future of Nutrition and Sustainability. Veteran-owned, using locally sourced, ecologically grown ingredients.
Champions of regional economic development creating nutritious, functional foods that benefit both people & the planet.
03/26/2026
50% off bulk freeze dried whole strawberries (highest quality, conventional only) and bananas (both organic and conventional) -- codes are automatic. Head over to www.wellnesscroft.com and get your while supplies last!
03/19/2026
Hop over to https://wellnesscroft.com/ for discounted bulk purchasing opportunities! We have locally grown peaches (Southington, CT) 🍑 and Montmorency cherries (Wolcott, NY) 🍒 freeze dried by us in Plymouth MA. Shipping is free for each of these bulk mylar bags.
03/18/2026
Offering 25% off on overstock of whole freeze dried strawberries available in 1lb bulk with code BulkStrawberry25 at checkout!
https://wellnesscroft.com/products/bulk-freeze-dried-whole-strawberries
Bulk Freeze-Dried Whole Strawberries Bulk option perfect to use as an ingredient in your culinary creations. Northeast sourced high quality whole strawberries, freeze-dried to perfection in Plymouth, MA. Available in 1lb & 5lb bulk.Freeze dried fruit in 5lb bulk mylar bags have extended 5 year shelf life prior to opening when store...
03/18/2026
Clearing out freeze dried candy inventory through the 31st or while supplies last - get 50% off with code Candy50off at checkout when you purchase freeze dried candies at www.wellnesscroft.com
https://wellnesscroft.com/products/kosmic-krunch-freeze-dried-skittles-4oz-pouch
https://wellnesscroft.com/products/falling-stars-freeze-dried-mini-starburst-4oz-pouch
Freeze-Dried Starburst Candy | Wellness Croft Mini Falling Stars Part of our new Chiller Cheats Freeze-Dried Sugar Shack line Embark on a taste adventure with Wellness Croft's Freeze-Dried Starburst, a unique and intensified twist on the chewy fruit chews you love. Meticulously crafted in the northeast, these vibrant candies undergo a specialized freeze-drying pr...
01/22/2026
The M&A market in 2026 is all about conviction, not volume. According to Barclays' latest analysis, we're entering a cycle where the biggest strategic moves are winning. Deals over $5 billion represent 75% of strategic deal-value growth, and they're being driven by companies willing to act decisively on transformational acquisitions.
What does this mean for Wellness Croft? It means the market is rewarding exactly what we're building: an integrated platform combining food manufacturing, waste-to-value processing, renewable energy, and advanced materials into one ecosystem.
Companies delivering clear strategic vision, operational integration, measurable synergies, and decisive action are attracting capital and driving growth in 2026.
The biggest risk? Standing still. The biggest opportunity? Moving boldly with purpose.
&A
01/16/2026
H.R. 2262 and the CEO Standard (Paid Training Is Workforce Infrastructure)
I’m the CEO of a veteran-owned company, and I want to address H.R. 2262 (the “Flexibility for Workers Education Act”) in the most practical way I know how: as an operator responsible for building capability, retaining talent, and protecting the dignity of the people who do the work.
I’m pro-training. I’m pro-upskilling. I’m pro-degree completion.
But I’m not willing to pretend that shifting job-related education into unpaid, “voluntary” after-hours time is a win for working people.
Because in the real world, “voluntary” can quietly become “expected.” It becomes the thing you have to do to keep pace, to be eligible for promotion, to stay in the good graces of a manager, or simply to avoid falling behind. And when that happens, the cost doesn’t disappear—it just gets transferred.
Time is not free. It is the scarcest asset most working families have.
At Wellness Croft, even in our smallest state, we cover training. We pay for it. And we pay our people for the time it takes to do it. Massachusetts has programs that can sometimes offset the cost of professional development, and we’re grateful to operate in a state that understands workforce investment. But the commitment is ours either way.
We also provide health and dental benefits to our employees. And as we scale, it is our intention to introduce both a primary and a secondary pension alongside career development—because long-term stability is not a “perk.” It’s part of what makes a workforce strong.
Here’s the CEO-grade standard I’m advocating for—regardless of politics:
If training primarily benefits the employer, the employer should fund it. That means funding the tuition or program cost, and also compensating the time.
That’s not charity. It’s how you build a high-trust culture that attracts the kind of people every serious company says it wants: flexible, committed, mission-driven professionals with a fire in the belly.
I’ve been fortunate to work for leaders who understood this. People like Dr. Joseph Kvedar at Partners Healthcare, Kwa Nguyen President and CEO of Ezenia! and Robert C. Haggerty President and CEO at Polycom—leaders who treated people as the core asset, not a line item to squeeze. Their organizations performed because the workforce believed leadership meant it.
If we want to re-industrialize America and compete in a world where skills change every few years, we should be raising the floor—paid training time, tuition reimbursement, benefits, retirement security—not normalizing new ways to push the burden onto workers.
I’m genuinely curious how other operators are approaching this:
12/25/2025
Wishing everyone who celebrates, a very Merry Christmas! Hoping your stocking was filled with your favorite goodies!!
12/19/2025
Zero-waste isn’t a buzzword. It’s our reality.
Ever wonder what happens to every apple core or veggie peel at Wellness Croft? We don’t just reduce food waste—we turn it into clean energy and rich compost, closing the loop right here in the Northeast.
Our advanced tech means nothing goes to landfill. Every bit of food scrap fuels our carbon-negative operations and helps local farms thrive. It’s sustainability, engineered for real impact.
Curious how zero-waste manufacturing can change food for good? Visit our site or message us to see the full cycle in action. 🌱
12/16/2025
Big news in the freeze-dried and plant-based food world! The freeze-dried food market is set to hit $36.45 billion in 2025 and keep growing fast.
Investors are backing winners like Olipop — they just raised $50 million to grow their prebiotic soda brand valued at $1.85 billion. NuCicer is shaking things up too with $11.5 million to scale high-protein chickpeas.
These moves show how exciting and valuable sustainable, plant-based foods are right now.
At Wellness Croft, we’re proud to be part of this future with our innovative freeze-dried products and circular food system.
Stay tuned for more!
12/04/2025
Every region thinks they're unique. They're right. That's why this works everywhere.
The Food Factory of the Future isn't just for Massachusetts—it's a blueprint adaptable to any region, any agricultural base, any energy resource profile.
Universal principles. Local adaptation.
Every congressional district has:
Agricultural resources
Energy needs
Workforce development challenges
Specific technologies might vary—solar in Arizona, wind in Kansas—but integration principles remain constant.
The opportunity:
Rural communities create high-tech, high-wage jobs while supporting agricultural heritage
Urban areas address food security while creating energy independence
Every region builds economic resilience through integrated systems
But Massachusetts can be first.
We can be the proof of concept the nation follows. We can export not just products, but entire economic development models. We can be the Silicon Valley of integrated food and energy systems.
The federal funding exists NOW. Technology is ready NOW. Market demand exists NOW.
I've spent my career seeing connections others missed, building systems that seemed impossible, turning visions into reality.
What I'm showing you isn't just possible—it's inevitable.
Massachusetts will lead this transformation.
🍂 Join the movement this fall. Experience New England's freeze-dried innovation—perfect for leaf-peeping adventures, hiking trails, biking excursions, and creating new holiday traditions.
Use code 6JSHK6Z1AKT8 for 15% off at wellnesscroft.com
Let's work together to build the future.
11/20/2025
The California Central Valley—America's agricultural heartland—is in crisis:
65 days over 100°F annually
400% increase in farm worker deaths
Aquifer depletion taking millennia to recover
We're not just losing crops. We're losing people.
In the Navy, we had a saying: adapt or die. Agriculture hasn't gotten that memo yet.
But we have.
At Wellness Croft, our integrated solution delivers:
98% less water usage
Climate-controlled production environments
High-wage, safe jobs ($85-120K)
Year-round food security
Imagine farms where workers aren't dying from heat. Where aquifers aren't depleting. Where climate change doesn't threaten food security.
This isn't just economic opportunity—it's humanitarian imperative and national security strategy.
Technology isn't the problem. It's the solution.
🍂 Our sustainable approach creates products you can feel good about. Fuel your fall adventures and fill holiday stockings with New England's freeze-dried tradition.
Use code 6JSHK6Z1AKT8 for 15% off at wellnesscroft.com
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208 B South Meadow Road
Plymouth, MA
02360