Hair Magic by Samantha RVA
✨RVA Stylist specializing in high-impact blonding, complex color correction, and precision cutting for wavy, natural texture.
Offering fiercely authentic, gender-affirming transformation rituals.🔮
Your style will be uniquely, dramatically yours.🪄
04/21/2026
The first was awesome! My boyfriend and I went the first day and enjoyed the jousting, juggling, and seeing all the local vendors. What a great way to spend time outside and support our community.
03/11/2026
She wanted to be bright as the sun 🌞 golden champagne is like beach blonde, sun brightened hair; only better!
We targeted the several months of level 5 root grow out with a full head of back to back baby lights and a pastel gloss treatment.
Swipe to see the before.
Brand new season, brand new hair 💫
My client is used to having bright blonde hair from being an athlete and spending a ton of time outdoors. However, this time she decided to mix it up and get creative with our placement and color scheme.
We started with a heavy foilayage to give her blonde a seamless and natural appearance to use her own natural darkness at the root to create a root shadow. Next, her pink was created with a pinwheel checkerboard pattern to give the most variance with her pink and blonde chuncks without giving off the look of stripes.
Total time was 5 hours: one full foil, one gloss treatment, all over specialty block color placement, haircut, and style.
It is so cute and absolutely perfect for spring break. Thank you so much for trusting me with your hair 🌸
My client came in for a trim and retouch on her highlights. We opted for a blended and natural, but very bright blonde. To achieve this, we utilized an entire head of soft baby lights and a balanced toner with both gold and ash tones.
Going forward it will be easy to alternate between partial and full head highlights to keep up with her natural growth without over lapping lightener through the mids and ends.
02/11/2026
I'm so excited to announce my new hair lair at ! I now have availability starting 4 days a week split between both locations 🖤
About me:
Well met! I’m Samantha, a hair alchemist who began weaving magic behind the chair in 2018. Originally a California soul, I’ve wandered through many realms—most recently migrating from Austin, Texas—to bring my craft to you. I specialize in classic and trendy haircuts and wavy textures, using layers to invoke movement and lived in color or highlights to transform your aura. However, gender affirming cuts and fashion color hold a special place in my heart. When I’m not mixing potions at the salon, I’m usually immersed in horror films, traversing digital worlds on my PC, or visiting new places with my partner. I believe every transformation is a ritual, and I can't wait to help you manifest your most authentic self.
🔮Schedule & Booking🔮
Thursday 12pm-7pm
Friday 10am-6pm
https://tinyurl.com/sammylprismsouth
Saturday 11am-7pm
Sunday 11am-6pm
https://tinyurl.com/sammylprismwest
12/19/2025
Spent the weekend in NYC with my love; who surprised me with front row seats to Beetlejuice and Heathers for my first time visiting the city.
11/25/2025
✨ RICHMOND, MEET YOUR NEW FAVORITE STYLIST!✨
After 8 incredible years of perfecting my craft in multiple states, I've brought my expert hands and friendly, good-witch energy right here to Richmond. I am ready to turn your hair dreams into reality and am now available for booking!
I specialize in the occult arts of hair transformation:
🌙 Ethereal Hues & Moonlit Highlights: From icy platinums and bold vivids that make a statement, to high-contrast dimension that grows out softly to accentuate your natural beauty.
🔮 Color Alchemy & Shadow Rescue: Do you seek a rebirth? I am the expert you call to banish brass, correct spectral bands, and navigate the depths of color correction with precise, dark mastery.
🕸️ Witchy Waves & Natural Texture: Cuts and shapes that enhance your natural curl and movement, giving your waves and texture a haunting, effortless power.
🗡️ Identity Reforged (Gender-Affirming Cuts): I provide a safe, supportive space for radical self-actualization, creating definitive styles that truly reflect the soul within.
When I'm not manipulating light and shadow in the salon, you might find me:
🎮 Leveling up in my favorite RPGs or getting cozy with Nintendo comfort classics.
🎬 Conducting a deep dive into the classics of cinematic horror (always accepting sacrifice—I mean, recommendations).
🧶 Weaving complex patterns into existence during a midnight knitting ritual.
Ready for the transformation? View our portfolio on Instagram, or visit https://beautyservices.ulta.com/referral/rUCzY4EUmM7 to schedule by 12/31 and begin your aesthetic resurrection with $15 off your first appointment. Let’s descend into darkness together. See you in the chair.
My client wanted her bad b***h hair she had in her teenage years, so that's what we did! I went in first with a healthy trim and got straight to work on her balayage by using Inoa 5VR & 5RV with 30vol on her midshaft and gently hand painted her highlights up. After a pretone with Pulp Riot mixed with water, I applied Pulp Riot vivids in custom purple and red tones on her midshaft and ends respectively. Once that was processing, I used the same Inoa formula on her roots with 1 inch of 3vv and 10vol.
Coming to an Ulta near you on November 3rd
09/16/2025
Come and see me in the next couple weeks. After that, I'm heading to Virginia for awhile 👻🎃
08/26/2025
Two part color correction to restore this beauties' bright blonde. We did a test strand and were slowly, but safely, able to remove unwanted copper tones.
The first session was spent doing multiple treatments and trimming the dead ends while focusing on blending the root while neutralizing her base color.
The next session, most of the red had faded enough to go in and do a full microlight foil, as the client had been following her home care regimen to keep her blonde ends in good condition.
We both loved the final result and know her blonde will only get brighter through further appointments.
Swipe to see our before photos
04/27/2025
My baby is going to prom 🥹
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Telephone
Website
Address
4925 West Broad Street Suite 404
Richmond, VA
23230
Opening Hours
| Monday | 12pm - 8pm |
| Tuesday | 12pm - 8pm |
| Wednesday | 10am - 6pm |
| Thursday | 12pm - 8pm |
| Sunday | 11am - 6pm |