The new makeup

Set your under-eye concealer and say goodbye to creases with a baking technique — press on a generous amount of setting powder, let it "cook" for a few minutes, and brush it off.

Minimalist makeup art.

Apply your under-eye concealer in a triangle rather than little dots — it'll draw attention to the brightest part of your eyes!

Perfect your makeup in a foldable magnifying mirror with LEDs that adjust brightness so you don't step outside and see unblended blush and splotchy foundation.

Highlight the inner corners of your eyes to make your eyes appear brighter.

Since forever, I have been adding a light, bright [and sometimes shimmery] eyeshadow onto the inner corner of my eyes.

Always set your foundation and concealer with a powder.
If you don’t set your foundation or concealer with a powder, your face will turn into a slip ‘n slide, plain and simple.