The Identity Lab

Reverse Balayage for the winnnn!!
I can’t stop staring😍

Who’s ready to make their very first appointment with me!? I hear people say they are “loyal” to their stylist but they don’t ever “love” their hair!

“she just does what she wants, she doesn’t even listen to me anymore” is the most common thing I hear and this is what I’d have to say about that… life is too short. Try something new!

OG Bonnie is as beautiful as it it gets people.

Nothing. But. Good. Hair. 🫶🏼
I love love love a high contrast color 😍😍

Kaylee Cowhick your hair is a dream to be creative in! Thank you for trusting me with your hair gf!

Who needs to get the hair off their ears? lol
clipper cuts at The Identity Lab are $50. 
✨New clients will receive a $20 discount.

Jessica Cooper he is game ready! ⚾️

https://www.vagaro.com/theidentitylab

This was a fun one! She was 100% virgin hair before she met me🤩 I am available tomorrow June 12 for a transformation color anytime after 3. New Clients will receive $100 off a transformation service!! For my return clients, ask me how to receive $50 off a color service😉

This hair transformation turned out SO good!
People ask what my favorite is… it’s extensions. Color matching, problem solving, getting to know the hair and the client, the reaction is the best one I’ve seen yet. Let’s do an extension special! Order the hair with Christian Michael Hair Extensionsand I’ll give you $50 off your first install. I’m ready to start using the best of the best hair extensions and I trust their team fully! They are a great brand and the hair is amazing! Go check them out. Let’s talk about hair extensions! Schedule a consultation today!

https://www.vagaro.com/theidentitylab

‼️ APPOINTMENT ALERT! ‼️ TODAY!

My afternoon cancelled and I’m opening the evening to whomever else wants to get in for this color opportunity!

What the heck..
Bring a friend and I’ll give you both $50 off your color!!!
Or don’t, I’ll still give you $50 off your color 🤭

📍 627 E Adam’s Street Springfield Il!

✨ Introducing Second Identity ✨
A curated fashion closet inside The Identity Lab where style gets a second life.

I am now accepting up to 20 high-fashion / trendy clothing items per person to place on display inside Second Identity — the in-salon thrift & fashion space. 🖤

Think:
• statement pieces
• elevated basics
• vintage gems
• boho, edgy, luxe, streetwear, designer-inspired
• accessories, jackets, denim, boots, bags & more

If it’s stylish, unique, expressive, and still has life in it… let me sell it for you! ✨
This is for the girls who love fashion, self-expression, sustainability, and finding pieces that feel like them.

Drop-offs are by approval/curation to keep the space intentional and inspiring.

📍 Located inside The Identity Lab
627 E Adam’s street Springfield IL
📩 Message photos of your items or stop by the salon to inquire.

✨ HIRING AT THE IDENTITY LAB ✨

Now accepting independent stylists, barbers, makeup artists & beauty professionals ready to elevate their craft.
📍 Downtown Springfield | HIGH FOOT TRAFFIC LOCATION

Being at The Identity Lab means:
✨ Constant walk-in exposure
✨ Visibility from neighboring businesses + events
✨ Built-in marketing
✨ A location that works for you, not against you
✨High-end, curated salon space
✨Booth rental opportunities
✨Freedom + independence
✨Supportive, empowering culture
✨ A brand rooted in transformation + confidence