The Identity Lab

LET’S TALK KIDS CUTS ✂️ — or, as I call them, Junior Clipper Cuts.

I have a little bit of a different philosophy when it comes to cutting kids’ hair.

After almost 15 years behind the chair, one thing I know for sure: a great kids’ haircut is not necessarily easier than an adult haircut. Honestly, sometimes it takes more patience, precision and attention to detail. 😂

So when you see cuts like the ones pictured here, these aren’t what I consider a quick “kids cut.”

These are Junior Clipper Cuts — $50.

Skin fades, blending, detailing, styling—the same level of care and craftsmanship I put into an adult clipper cut goes into these little guys, too. And because of that, I don’t heavily discount the service simply because the person sitting in my chair happens to be younger.

I also want to be transparent about something: I don’t currently accept little ones as a general booking category. My younger kiddos are typically the children of longtime clients, close friends, and families I’ve built relationships with over the years. And yes—if I’ve been doing your hair forever and it’s time for your baby’s first haircut, obviously we’re going to talk. 🤍 Those situations are a little different.

But the clipper cut you see here in these pictures..
$50. And I’m sticking with it. ✂️

I actually love a challenge—and I take pride in being the barber people trust when they want it done right. If you know someone who’s “so picky,” I’d genuinely love to have them in my chair. I like to guarantee a clean, consistent clipper cut every time.

Because little heads still deserve big attention to detail. 🤌🏼

The Identity Lab
Hair is part of their identity, too.

Just wow.

The Identity Lab was never just a cool name for a salon. It came from a very real place in my life — a time when I had lost so much that I genuinely had to figure out who I was again. And somewhere along the way, I realized how deeply hair is connected to identity. How we see ourselves. How we express ourselves. How sometimes changing what we see in the mirror can be one small part of finding ourselves again.

That became The Identity Lab.

So to have someone walk into my little world, sit down with me, hear my story and then share it in a way that captured not only what I do, but why I do it… that is incredibly special.

And the coolest part is how it even happened. Zach Adams stopped by the salon, passed my name along to someone else, and that connection turned into a conversation I never expected to have — and then into this beautiful piece about me and my business.

Thank you, Zach, for speaking my name when I wasn’t in the room. And thank you to the person who took the time to come meet me, listen to me and tell my story with so much care.

Building The Identity Lab has been messy, beautiful, terrifying, exciting and deeply personal.

To see someone else recognize the heart behind it?

That means more to me than you probably realize.

I’m incredibly grateful. 🖤

The Identity Lab — where self expression meets hair, and nobody is judging you.

Can we take a moment for this shine?! 😍🔥 This vibrant brunette is giving healthy, dimensional, and effortlessly beautiful. Would you wear this color?

Book Online!!

https://www.vagaro.com/theidentitylab

A good highlight is soooo easy to love!! 😍

Taking new clients! $100 off your first color service when you book with Candice at The Identity Lab!

Guess who’s back? Back again! Grace came back, tell your friends🫣🤪😅

Ya’ll that makes 2 beautiful red heads within a week && the same name! ✅

✨ The Identity Lab isn’t a one-size-fits-all salon… because stylists aren’t one-size-fits-all. ✨

Whether you’re looking for:
🤍 Commission
🤍 Booth Rent
🤍 Or a commission-to-booth-rent transition while you build your clientele…

We WILL make it work.

At The Identity Lab, I believe every stylist has different goals, experience, and needs. Instead of forcing everyone into the same model, I personalize a plan that sets YOU up for success.

If you’re looking for a salon that values growth, freedom, mentorship, and creating a career you actually love, let’s grab coffee (or Vondras 🤤)and chat.

There are no cookie-cutter careers here—just personalized opportunities to build the business and life you want.

📍 The Identity Lab | Springfield, IL
📩 Message me if you’ve been thinking about making a change. I’d love to hear your story.

I have openings this week! Let’s get you on the books!

https://www.vagaro.com/theidentitylab

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10 foils or less- tone- blowout

This is my all time favorite inspo pic I’ve ever received. LOL ohh Owen❤️❤️ thank goodness he settled for this “burst fade”. My son seriously has the thickest hair I have ever had my hands in. - water beads off of it - it doesn’t get long it gets “big - my clippers always make a scary noice at least one point into the haircut . So many times I have been asked if he is mixed or what his ethnicity is. Owen has Samoan genetics. His grandpa looks like he should be in the Moana🌺 movie. “It skips a generation” is not just a saying, it’s truth! I had no clue. He also has the most sensitive head ever, so don’t go touching it to see for yourself😅 just trust me. (It’s willllld how many adults will touch a child’s hair without asking. No one is EVER untitled to touch my kids without permission!! I will 100% immediately let it be known to remove your hand. I’ve done it before and I have a feeling I will do it again!!)