Be Kekoa
The Curl Healers(TM). From the salon to the products and everything in between, Be Kekoa is designed to heal by touching the mind, body, and soul.
Born from a desire to empower women with curly hair to love themselves from the inside out, Black-owned and operated Be Kekoa was created to offer those with curly and textured hair clean, effective alternatives to one-size-fits-all hair products. By placing an emphasis on how clients and customers feel, the healing comes from within—empowering those with curly hair to embrace their natural beauty and texture like never before.
09/16/2026
Ready to dive deep into healing vibes, texture, culture, and self-worth? ✨
Join us for an inspiring live book discussion and Q&A with global natural hair authority, innovator, and celebrity stylist Felicia Leatherwood!
We’ll be celebrating her empowering new book, Root Therapy: How to Love Your Hair (And Find Yourself), in a stunning outdoor setting in Temecula Wine Country at the Kekoa Reserve Cellars Event Space—surrounded by lush greenery, beautiful views, and great conversation. 🍷🌿
Event Details:
📅 When: Sunday, October 4, 2026 | 1:00 PM – 4:00 PM
📍 Where: Temecula Wine Country, CA
Ticket Options:
🎟️ General Admission ($50): Entry to live Q&A, a signed hard copy of Root Therapy, 1 glass of Kekoa Reserve Cellars wine, small bites & networking.
🌟 VIP Experience ($65): Reserved premium seating, a personalized scalp analysis, special bookmark, 2 glasses of wine, a signed book, small bites & networking.
Spaces are limited for this transformative afternoon—grab your ticket today! 🔗 Link in bio✨
From long length to defined, bouncy weightlessness! ✂️✨
He came in ready for the big chop, but keeping those curls defined, hydrated, and poppin’ was non-negotiable.
We shaped his natural pattern to bring out maximum bounce and healthy movement—proving that short cuts can have just as much curl action as long ones. 🔥
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09/05/2026
Different curl patterns, same non-negotiable rule: moisture is everything. Whether your texture needs lightweight bounce or rich, buttery hydration, we tailor the moisture to fit your crown. Love your texture, embrace your pattern.
When you look across a room full of textured hair, the beauty is in the absolute variety. No two heads of curls are identical—and neither is their recipe for health. A loose wave pattern drinks up hydration differently than a tight, dense coil, which means your routine shouldn’t be a guessing game.
That is why customization is everything.
We don’t believe in cookie-cutter styling or treating textured hair with a one-size-fits-all approach. From proper cleansing to the deep, penetrating steam hydration your curls crave, every step of the process is intentional.
The Hydration Blueprint:💧
Cleansing & Clarifying: Resetting the canvas without stripping away natural oils so your hair can actually drink in the moisture.
Deep Conditioning: Delivering targeted nutrients and rich, restorative treatments tailored to your specific porosity and density.
Custom Styling: Layering the exact balance of lightweight moisture and definition to let your natural pattern thrive without the weight.
Your curls have a language of their own. Our job is just to help them speak it fluently.
📍 Book one of our curl healers today to experience the magic!
Cuts and hydrations by Brandie Kekoa 🪄
09/02/2026
Sometimes you just gotta let go of what’s no longer serving you to let the real magic shine through ✨
We took off the damaged length holding her back, freeing up her natural pattern, and restored major moisture with our signature Spa Mist Hydration Treatment
Swipe through to see this total transformation from weighted-down to healthy, defined, and bouncing curls ➰
Self-care isn’t just a trim—it’s getting your hair back into alignment and giving your curls the reset they deserve 💆🏽♀️✨
Ready to shed the dead weight and revive your curls?
Tap the link in bio to book your Be Kekoa Curly Cut experience ➿
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These curls were cravin’ some moisture & some shaping
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Styled using the Be Defined Gel + Be Free Rose Water Mousse ✨
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They hate to see him coming but they love to pose for the pictures 😂 🎥
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We asked our stylists, and let’s just say… the visuals tell the whole story! 😂 From our Master Stylist with years of experience to our baby stylist just getting started, every stage of the journey brings its own magic, creativity, and passion. 🤎✨
Which stylist do you think has been doing hair the longest? 👀👇🏽
Shaped, hydrated curls for this young curly gentleman
He was looking for a cut that was more tailored for his curls & we did just that!
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Keepin’ these curls cut low & adding some color and baby lights to give her curls some dimension ➿✨🧡
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Well there goes my diet… 😂
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Address
28636 Old Town Front Street #200
Temecula, CA
92590
Opening Hours
| Tuesday | 9am - 4pm |
| Wednesday | 9am - 4pm |
| Thursday | 9am - 4pm |
| Friday | 9am - 4pm |
| Saturday | 8am - 2pm |