Rippel Effect Beauty

If you didn't know... now you know! 💡

Have you raised your prices lately? The Wall Street Journal explores salon prices and client reactions. What's your take on their article?

"A really, really good hair day is an ever more expensive proposition for salon customers.⁠
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The consumer-price index shows haircuts and other personal care services have risen in price over 27% from 2019 to 2024. In the salon, prices are going up even more.⁠
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High-end salon prices across the country vary. In big cities like New York, Los Angeles and Chicago, owners and customers say it’s no longer unusual for a cut and color to exceed $500—a price once paid by only the biggest spenders.⁠
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In New York, the average price for balayage, when stylists add color by handpainting parts of the hair, is $289 in 2024, compared with $168 in 2021, according to data from Booksy, a services booking platform. That’s partly because salons are passing on the higher costs of staff wages and hair products down to customers. In-demand stylists are finding that customers are willing to pay whatever they charge.⁠
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Some salons or stylists are adding $20 or more for formerly free services like blow-drying or styling, and charging last-minute no-shows. Others are upping prices for complex color jobs that can take three hours to complete and offering optional conditioning treatments for a fee.⁠
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Many of these salons regularly charge high prices for complex looks trending on social media, says Yarden Horwitz, co-founder of Spate, a trends forecasting platform specializing in beauty. The “expensive brunette” look that shows off glossy hair and long waves or an “old-money blonde” that requires hand-painted highlights could each run $400 or more.⁠"
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